Spotify company Parcast is launching a spin-off of Remarkable Lives, Tragic Deaths. Limited series Famous Fates will explore the deaths of Marilyn Monroe, Al Capone, John Candy and more, and their effect on our culture.
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REELZ Debuts Copycat Killers Early
Reelz has debuted original podcast Copycat Killers on PodcastOne. The show was slated to premiere in 2020, but demand for the net’s Murder Made Me Famous podcast pushed up the release.
CHEQ announces Its AI Understands Online Content Across 200+ Cranular Categories
Ad verification company CHEQ announced that its AI can now understand online content across more than 200 granular categories. Based on pre-determined brand suitability, the AI decides whether to serve or block an advertisement in real-time. “CHEQ’s AI completes sequences to understand the meaning of the text, in order to identify the exact context of […]
Imagen Extends Reach to Businesses
Imagen, the video management platform for media companies and sports organizations, is extending its reach. “Imagen has proven itself to the most demanding of clients – organizations that rely on broadcast quality management and distribution of video for revenue generation,” said Ryan Rolf, Imagen’s Chief Revenue Officer of the Americas. “Reliance on video in marketing […]
New Study Explores Mobile Video Downloading
A little more than 1/3 of the top 80 US streaming apps offer mobile video downloading, according to “TV In Your Pocket,” a new study compiled in collaboration with the video technology company Penthera. Findings from the report include: Support was not restricted to top SVOD providers; services with a more niche appeal, such as […]
Intel Corporation Advances AI Strategy With Acquisition of Habana Labs
Intel Corporation announced it has acquired Israel-based Habana Labs, a developer of programmable deep learning accelerators for the data center, for approximately $2 billion. “This acquisition advances our AI strategy, which is to provide customers with solutions to fit every performance need – from the intelligent edge to the data center,” said Navin Shenoy, EVP […]
Verizon Media Unveils Unified DOOH Solution
Verizon Media introduced a unified digital-out-of-home solution for DOOH publishers, giving them one provider to host, manage, stream, and monetize content. By pairing together the DOOH capabilities of Verizon Media’s SSP and DSP, along with a new integration with Verizon Digital Signage, Verizon Media is the only provider of an end-to-end DOOH content management and […]
DISH Media Partners with FreeWheel to Optimize Across Traditional Demo-Based and Addressable Linear TV
FreeWheel, A Comcast Company, is partnering with DISH Media to enable linear inventory allocation and a holistic view of TV advertising performance across both traditional, demo-based buys and household- level, addressable TV campaigns. FreeWheel developed the solution to meet a growing need among distributors and programmers for unification between the various TV buying opportunities now […]
Kantar and IRI Join Forces to Launch Closed-Loop Solution for CPG Campaign Performance Optimization
Kantar and IRI announced the launch of a new closed-loop growth solution for CPG brands. The combination of IRI’s sales data and Kantar’s brand data will enable clients to more effectively measure and optimize marketing programs against two business success drivers: long-term brand health and short-term sales. The joint solution aims to provide: Deeper consumer insights: […]
Nielsen’s Top Most Social Primetime Series
Ranked by total interactions per episode: Game of Thrones (HBO, HBO Latino) WWE Monday Night RAW (USA) WWE Friday Night Smacksown (Fox, Fox Deportes) America’s Got Talent (NBC) American Idol (Fox) WWE Smackdown! (USA) The Bachelorette (ABC) The Bachelor (ABC) Grey’s Anatomy (ABC) Dancing With the Stars (ABC) Source: Nielsen, 1/1/19 – 11/30/19. Interactions are […]
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Putting YouTube First
Before most legacy outlets had started thinking seriously about YouTube, Rachel Stockman, President of Law&Crime,...Gen Z Isn’t Loyal to Media Platforms – They’re Loyal to Relevance
By Julie Clark, SVP, Diversified Markets, Media & Entertainment Streaming habits, social behavior and content...From Automation to Alliance: Redefining the Publisher-Advertiser Relationship for the New Era
By Will Bachrach, Chief Revenue Officer at Next Millennium Media Many publishers today find themselves...