CHEQ announces Its AI Understands Online Content Across 200+ Cranular Categories

Ad verification company CHEQ announced that its AI can now understand online content across more than 200 granular categories. Based on pre-determined brand suitability, the AI decides whether to serve or block an advertisement in real-time. “CHEQ’s AI completes sequences to understand the meaning of the text, in order to identify the exact context of a story, similar to the way a human brain works,” said CHEQ founder and CEO Guy Tytunovich. “The AI can tell the difference between a story about a same-sex lesbian couple getting married, considered brand-safe by most progressive brands, which would otherwise be automatically blocked by most ad verification platforms because it triggers keywords like ‘lesbian’ and ‘sex’. Overall, this advance enables the secure blocking of unsafe content while unlocking greater reach for all campaigns.”

Related Topics: Tech

Related Stories

Live Sports Streaming Has The Fans. Now Advertisers Need A Smarter Way To Reach Them

  Wednesday October 21, 2026 Live Sports Streaming Has The Fans. Now Advertisers Need A Smarter Way To Reach Them Live sports delivers something increasingly scarce in today’s fragmented media landscape: large, highly engaged audiences that show up together in real time. It’s no surprise that advertisers want in. According to

Cynopsis 10/21/2026: Netflix Can’t Catch A Break

Netflix kicked off a new season of third-quarter earnings reports on Tuesday evening. Revenue grew 12% year over year to $12.9 billion, in line with Wall Street estimates – but ads sales didn’t grow quite as much as expected.

CynCity

Cynsiders

Instagram