CYNOPSISDIGITAL 03.20.14 Good morning. It’s Thursday, March 20, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Comcast added 18 live channels to its outside-the-home streaming Xfinity TV Go app and site. The service now includes TBS, TNT, truTV, USA Network, Bravo, E!, Syfy, mun2, Oxygen, Sprout, A&E, History, Food […]
CYNOPSISSPORTS 03.20.14 Good morning. It’s Thursday, March 20, 2014, and this is your first early morning Sports briefing. College basketball fans continue to warm up to the First Four, as truTV delivered the highest-rated and most-viewed NCAA First Four opening night ever since the current format began in 2011. The NC State/Xavier matchup drew an […]
CYNOPSISKIDS! 03.20.14 Good morning.It’s Thursday, March 20, 2014, and this is your first early morning briefing. TODAY’S TOP NEWS Last week CynKids reported on Birds Eye’s new integrated sponsorship deal with Disney. Here’s a look at the partnership from the brand perspective, courtesy of Mike Barkley, SVP of Birds Eye. What is Birds Eye hoping […]
A CYNOPSIS MESSAGE FROM SYFY TIMING IS EVERYTHING… FACT: IGNITERS see more movies opening weekend, pre-order new tech devices, and will spend all day in GameStop waiting for a new release FACT: IGNITERS try more new drinks, snack foods and restaurants than others Find consumers who will FIND AND BUY YOUR PRODUCT FIRST See what […]
CYNOPSISDIGITAL 03.19.14 Good morning. It’s Wednesday, March 19, 2014, and this is your first early morning digital briefing. Google is looking for a head start on Apple, announcing its first operating system for wearable tech yesterday, called the Android Wear. The Verge reports Google is working with current Android partners like HTC, Motorola, Samsung, […]
CYNOPSISSPORTS 03.19.14 Good morning. It’s Wednesday, March 19, 2014, and this is your first early morning Sports briefing. The PGA TOUR looked to its future yesterday, naming CMO Jay Monahan as Deputy Commissioner of the organization. The move will have Monahan "working closely on the entire scope of business operations and strategy," said PGA TOUR […]
A CYNOPSIS MESSAGE FROM DISNEY MEDIA DISNEY MEDIA The Leader in Reaching Kids and Families! Disney Channel: #1 cable network among K2-11 and Total Viewers. Disney Junior Channel: #1 24-hour preschool network among K2-5 and Women. Disney XD: More growth among Kids than any other Cable Network in last five years. Radio Disney: Over 20.7 […]
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A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS INTERACTIVE Lifestyle is our business. And business is good… #1-Highest Concentration of Upscale Viewers. #1-Most Ad Receptive Audience. #1-Most Motivated Audience. #1-Most Favored Network Group. #1-Audience with Highest Discretionary Income. Scripps Networks Interactive. LIFE LIVES HERE. HGTV-DIY Network-Food Network-Cooking Channel-Travel Channel-GAC-Ulive-SNI Digital For marketing opportunities and detailed sources, visit […]
CYNOPSISDIGITAL 03.18.14 Good morning. It’s Tuesday, March 18, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS AOL premiered the first of the 50 episodes from its web series highlighting American manufacturing called This Built America. The series will air an episode from each state on AOL properties and