CYNOPSISDIGITAL 10.18.16 Good morning. It’s Tuesday October 18, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Rolling Five: When TV networks make the most recent five episodes of a series available digitally, it’s referred to as a rolling five. The word “rolling” derives from the fact that, when the most recent […]
CYNOPSISSPORTS 10.18.16 Good morning. It’s Tuesday October 18, and this is your first early morning Sports briefing. TOP STORY NBC Sports Group reshuffled its executive ranks, announcing a reorganization of the structure and leadership of its RSNs. The company named Ted Griggs – previously President and GM of CSN Bay Area and CSN California – […]
A CYNOPSIS MESSAGE COMET TV MGM & SINCLAIR BROADCASTING PRESENT:COMET, A NEW SCI-FI NETWORK NOW IN 90 MARKETS + 60 MILLION HOMES ! Reach One Of the Most Passionate Fan-Bases in The Universe With Sci-Fi Classics and More! For Ad Sales Visit: CometTV.com/advertisers. CYNOPSIS 10.17.16 Good morning. It’s Monday October 17, 2016, and […]
CYNOPSISDIGITAL 10.17.16 Good morning. It’s Monday October 17, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Paid Traffic: Paid Traffic refers to any form of paid advertisement that directly moves traffic to a website. Most often, it refers to web traffic that results from a company bidding on keywords and making […]
CYNOPSISSPORTS 10.17.16 Good morning. It’s Monday October 17, and this is your first early morning Sports briefing. TOP STORY The ascent of action sports entertainment company Nitro Circus has moved higher in recent weeks. Coming off record audiences for July’s Nitro World Games, the company has since released a lineup of announcements that included the […]
CYNOPSIS 10.14.16 Good morning. It’s Friday October 14, 2016, and this is your first early morning briefing. Tonight’s Premieres: DIY: Louisiana Flip N Move at 9p Discovery: Gold Rush at 9p ID: Suspicion at 10p Nat Geo Wild: Safari Brothers at 10p NBC: Caught on Camera With Nick Cannon at 8p PBS: Great Performances at […]
CYNOPSISDIGITAL 10.14.16 Good morning. It’s Friday October 14, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Engagement Rate: In digital advertising, engagement rate refers to the percent of total impressions for an ad that are interacted with in some way – for example, hovered over or clicked on. Generally the term […]
CYNOPSISSPORTS 10.14.16 Good morning. It’s Friday October 14, and this is your first early morning Sports briefing. FIFA took a hard look at the future, with FIFA President Gianni Infantino stating yesterday that the organization should decide in January if it will expand from its 32-team format to one that features either 40 or 48 […]
A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS TO REACH MILLENNIALS GO WHERE THEY GO. With up to 60% of our viewers between 18-34, our GO Apps extend your TV buy so you can reach those hard to find millennials. GO Get ‘Em! Introducing GO Apps from Discovery Communications For more information email us at ItsGoTime@Discovery.com […]
A CYNOPSIS MESSAGE FROM FREEWHEEL The Quarterly Barometer of the Industry Has Arrived! Download Now: FreeWheel Video Monetization Report: Q2 2016 FreeWheel’s position at the center of the premium video economy gives unique insight into the themes that are top of mind for the ecosystem’s players. The Q2 VMR identifies opportunities to drive increased […]
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