Editions

03/22/17: Biography’s back on A+E; History developing scripted anthology series; truTV goes 360 with Snapchat

bill clinton

A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS INTERACTIVE SCRIPPS LIFESTYLE ENGAGEMENT ADVANTAGE SCRIPPS #1 Genre – Attention. Interest. Intent To Seek Info. Purchase Intent. SCRIPPS Ads on Scripps outperform all other genres from sports to news, reality/non-fiction to general entertainment. SCRIPPS SCRIPPS NETWORKS. Life Lives Here. HGTV|Food Network|Travel Channel|DIY Network|Cooking Channel|Great American Country SNI Digital For […]

03/22/17: Snapchat inks content deal with MGM Television

Snapchat

CYNOPSISDIGITAL 03.22.17 Good morning. It’s Wednesday March 22, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   SD-WAN: Software-Defined Wide Area Networks are the newest iteration of WAN’s, which companies have relied on for years to link remote locations to headquarters. SD-WAN enables the leveraging of different network technologies, making it […]

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03/21/17: Cynopsis Jobs

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JOB OF THE WEEK WRITER-DIRECTOR NYC We are now building out the video team at Scary Mommy, and looking for an exceptional creative talent who will join us on our mission to reimagine video/visual storytelling. 5+ yrs’ exp writing, producing and/or directing for creative productions. Full info/apply HERE . CYNOPSISJOBS 03.21.17 Good morning. It’s […]

03/21/17: CBS and Warner Bros. Bang out a 2-season deal; Top Gear America ready to roll; A&E gets real with Rob Lowe

top gear america

A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS INTERACTIVE THEY TURN US ON. KEEP US ON. AND WATCH US LIVE. 98% OF YOUR ADS SEEN DAY-OF Viewers of Scripps Networks see your commercials where you want them. They view, try and buy. SCRIPPS NETWORKS. Life Lives Here. HGTV|Food Network|Travel Channel|DIY Network|Cooking Channel|Great American Country SNI Digital For […]

03/21/17: Report: Apple has huge team working on AR products

Apple

CYNOPSISDIGITAL 03.21.17 Good morning. It’s Tuesday March 21, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER   Site Transparency: The phrase site transparency refers to when an advertiser or media buyer knows the exact websites, pages and placements where their ads will appear. Many ad networks and ad exchanges offer limited […]

03/20/17: Google vows to give advertisers more control as U.K government suspends ads

YouTube TV

CYNOPSISDIGITAL 03.20.17 Good morning. It’s Monday March 20, 2017 and this is your first early morning digital briefing. Watcheroo is Cynopsis Digital’s tune-in guide for upcoming digital media programming. Below, see the Watcheroo Premieres and Tune-in Alerts for today, March 20, through Sunday, March 26. – People Now at People.com, Monday-Friday at […]

03/20/17: Eleven Sports books US voyage; NCAA Tournament opens on a run; Team USA drives WBC score

eleven

CYNOPSISSPORTS 03.20.17 Good morning. It’s Monday March 20, 2017 and this is your first early morning Sports briefing.  The entry of Eleven Sports into the US television market a week ago marks the latest strategic acquisition for the growing sports media entity. Last week’s announcement that the global broadcaster picked up certain distribution assets stateside […]

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