CynopsisDigital Good morning. It’s Wednesday May 31, 2017 and this is your your first early morning Digital briefing! TODAY’S CODEBREAKER Video Player-Ad Interface Definition: Video player-ad interface definition, or VPAID, is the protocol between an ad and the video player required to enable ad interactivity and other advanced video functionality. […]
CynopsisSports Good morning. It’s Wednesday May 31, 2017 and this is your first early morning Sports briefing. Game 1 of the 2017 Stanley Cup Final on Sunday night gave NBC a year-over-year spike, as the Penguins victory drew an average Total Audience Delivery of 5.038 million viewers, up 22% over last year’s […]
Job of the Week DIGITAL MEDIA PLANNER/BUYER Serino Coyne NYC Min 18 months digital media planning/buying and/or paid search exp a must for an individual who is enthusiastic, collaborative and detail-oriented. Google AdWords, Bing Ads, and/or Facebook Ads exp a +. Full info/apply HERECynopsisJOBS Good morning. It’s May 30, 2017 […]
A CYNOPSIS MESSAGE FROM Z LIVING NETWORKS It’s Time to Get Fit for Summer! The Big Fat Truth and Yoga Girls Premiering on Z LIVING America’s Fastest Growing TV Network * The Leader in Healthy Lifestyle Entertainment #1 With Educated, Upper-Income, Professional Women 18+ * For details, visit the Z LIVING Media Kit […]
A CYNOPSIS MESSAGE FROM PHUNWARE Automate Your Mobile Marketing [eBook] It’s official: the digital revolution has gone mobile, and shows no signs of stopping. And now that it’s possible to capture larger amounts of high-quality user data, it’s critical that your marketing efforts maximize this opportunity. Mobile Marketing Automation is all about creating […]
CynopsisSports Good morning. It’s Tuesday May 30, 2017 and this is your first early morning Sports briefing. ESPN recruited former head coach Chip Kelly to the company under a multiyear deal as a studio analyst, predominantly working college football pre-games, halftimes and studio wraps each Saturday on ESPN2 as well as appearing […]
CYNOPSIS Good morning. It’s Friday May 26, 2017 and this is your first early morning briefing. Tonight’s Finale: NBC: First Dates at 8p Saturday’s Premiere: HGTV : Beachfront Bargain Hunt: Renovation at 9p Saturday’s Finale: DIY : Renovation Realities: Ben & Ginger at 8p Sunday’s Premieres: Animal Planet […]
CynopsisDigital Good morning. It’s Friday May 26, 2017 and this is your your first early morning Digital briefing! TODAY’S CODEBREAKER Gzip: Gzip is a file format and a software application used for file compression and decompression. In digital advertising, it’s used to compress creative assets for an ad when delivering […]
CynopsisSports Good morning. It’s Friday May 25, 2017 and this is your first early morning Sports briefing. FOX Sports is preparing for its first-ever presentation of the FIFA Confederations Cup Russia 2017 with a programming lineup that will include televising all 16 Confederations Cup matches live from Russia from June 17-July 2 […]
A CYNOPSIS MESSAGE FROM OOYALA It’s Time for Holistic Video Advertising Holistic bridges the gap between direct-sold and programmatic sales opportunities for more predictable revenue outcomes and higher yield. Learn how holistic video advertising is now combining programmatic trading and ad serving into a single video ad solution.