| Super Bowl LVI has its halftime performers locked in as Pepsi, the NFL and Roc Nation locked in a quintet of artists. The Pepsi Super Bowl LVI Halftime Show will see Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar take the stage at SoFi Stadium in Inglewood on Feb. 13, 2022, airing on NBC and Telemundo and streaming live on Peacock. The show marks the first time the five multi-award-winning artists will perform together on stage.
As part of the collaboration around the Pepsi Super Bowl Halftime Show, Pepsi and the NFL have also joined together to support the launch of Regional School #1, a magnet high school in South Los Angeles that is set to open for students next fall as part of the LA Unified School District.
“Artists like Dr. Dre and Snoop Dogg were at the forefront of the West Coast hip hop revolution, so to be able to bring them back to LA, where it all began alongside Eminem, Mary J. Blige and Kendrick Lamar will prove to be an epic, unforgettable celebration of the impact hip hop has today,” said Todd Kaplan, VP of Marketing, Pepsi. “The Pepsi Super Bowl Halftime Show has become a landmark cultural moment, bringing about some of the most iconic performances over the years – from JLo and Shakira to Lady Gaga to The Weeknd – and we are thrilled to bring together such an incredible array of talented, record-breaking musicians to put on a performance for the ages.”
PROGRAMMING
Qatar fueled a 10-year deal with Formula 1 that will rev up in 2023. In addition, Qatar’s Losail International Circuit will host its first ever Formula 1 Grand Prix on November 19-21, with the country set to host the 20th event of the 2021 season.
Univision TUDN’s coverage of the UEFA Champions League saw Paris St-Germain/Manchester City average 981,000 viewers and 511,000 A 18-49, according to Nielsen, to rank as the second best UEFA Champions League Group Stage match telecast ever in the US. For the stage, matches across Univision’s networks are up double digit advantages versus a year ago with an average audience of 485,000 Total Viewers 2+ (39%) and 250,000 A18-49 (38%).
ESPN’s Sunday NFL Countdown will originate live from Gillette Stadium on Oct. 3 to mark Tom Brady’s return to New England and preview Week 4 action. The fifth road trip in the 36-year history of Sunday NFL Countdown, Sam Ponder will host this three-hour pregame with Tedy Bruschi, Randy Moss, Matt Hasselbeck and Rex Ryan.
ESPN revealed plans to launch a new NHL program, titled The Point and kicking off on Oct. 7. The series will be hosted by John Buccigross and will air Tuesday-Friday on opening week on ESPN before settling into Thursdays at 3p on ESPN2. The Point premieres October 7 at 5p on ESPN2 live from Studio F in Bristol.
ESPN will also launch Debatable – a new digital-exclusive series – across the network’s Twitter, Facebook and YouTube channels and the ESPN App. The series will be led by a rotating team of signature voices that will “carry the spirit of the network’s former show Highly Questionable into Debatable and take on the most compelling topics from around the sports world with even greater depth and digression.” New 45-60 minute episodes will be available every weekday.
Speaking of the company, ESPN’s viewership for the 2021 season of Sunday Night Baseball was up 18% over 2020, according to Nielsen. Sunday Night Baseball averaged 1,456,000 viewers across its 24 telecasts. Viewership for 2021 was also up double-digits from 2020 among Women 18+ (20 percent), Women 18-49 (16 percent), People 12-24 (20 percent), People 18-49 (12 percent), People 12-17 (11 Percent) and People 18+ (18 percent).
NBC Sports will see an all-women broadcast team call the ShopRite LPGA Classic at the Bay Course at Seaview Hotel and Golf Club in Galloway, N.J., this week on GOLF Channel, marking the first-ever all-women golf broadcast team in U.S. television history. The commentary team will feature Cara Banks handling play-by-play duties, alongside analyst Judy Rankin, tower announcer Paige Mackenzie and on-course reporters Karen Stupples and Kay Cockerill. Tournament coverage will be produced by long-time NBC Sports and GOLF Channel producer Beth Hutter.
The National Lacrosse League revealed its full 2021-22 game schedule, beginning with Face Off Weekend, December 3-4. Each team will play nine home and nine away contests during the season. TSN will broadcast a regular season “Game of the Week” on linear television as well as distribute every regular season game on its digital platforms, the TSN app or TSN.ca.
Josina Anderson joined CBS Sports HQ as an NFL Insider where she will serve as an on-air reporter on the free 24/7 streaming sports news network. Anderson will also contribute with a weekly appearance on the CBS Sports Pick Six NFL Podcast alongside host Will Brinson, and cover the NFL with written editorial articles each week on CBSSports.com.
ReachTV and the NFL cemented a multi-year licensing rights agreement that will see ReachTV carry national NFL games across more than 2,500 of their owned-and-operated screens in over 85 airports throughout the country. The multi-year deal gives ReachTV the exclusive rights to air NFL games across airports, including Thursday Night Football, Sunday Night Football, Monday Night Football and the complete slate of national games on Sunday. It will also include the Playoffs and Super Bowl.
Heading into the final three races of the NASCAR Camping World Truck Series – Talladega (Oct. 2), Martinsville (Oct. 30) and Phoenix (Nov. 5) – the series is averaging 602,000 viewers per race on FS1, according to Nielsen. That number marks a 19% rise over equivalent events in 2020 (506,000), and 12% bump over 2019 (539,000).
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| SPONSORSHIP & PROMOTION
UFC and ICON Meals announced a partnership that will grow the nutrition program available to UFC athletes through the UFC Performance Institute. ICON Meals will become the Official Meal Delivery Partner of UFC as part of the deal and will collaborate with UFC on new nutritional support services to assist UFC athletes during their fight camp and fight week stages of preparation. UFC will also purchase an equity stake in ICON Meals.
Sugarlands Distilling Co. and the New Orleans Saints inked a multiyear accord making Sugarlands Shine the “Official Moonshine of the Saints.” As part of the deal, Sugarlands will also produce two specialty products unique to the New Orleans market and surrounding areas. “Few teams in pro sports have a fanbase as passionate and loyal as the Saints,” said Ned Vickers, president and founder, Sugarlands Distilling Co. “We put that same passion into developing each of our craft cocktail products and we’re thrilled to enter into a long-term partnership with the Saints. We can’t wait to serve up Voodoo Punch for fans throughout the Crescent City and work with the Saints on other initiatives.”
NIKE co-founder Phil Knight as well as other Oregon alumni announced the formation of Division Street, Inc., a sport venture that leverage NIL opportunities for University of Oregon athletes. To lead the effort, Knight has tapped Rosemary St. Clair, former VP and GM of NIKE Women, to serve as CEO of Division Street, and the company has partnered with former Oregon star Sabrina Ionescu to serve as Chief Athlete Officer.
DIGITAL, DATA & TECH
ESPN Fantasy Football scored a new all-time record for sign-ups this season, up 21% over last year and up 3% over the previous high set in 2019. The new milestone for Fantasy Football follows record participation in the 2020-21 seasons of ESPN Fantasy Basketball and Fantasy Hockey, which also set all-time highs for sign-ups over the previous year, up 21% and 8%, respectively.
Stats Perform and LiveLike partnered on an integrated offering that “brings stats to life within live sports viewing.” Through this partnership, Stats Perform’s trusted sports data will be integrated into LiveLike’s platform, using AI to insert stats into features such as trivia and quizzes.
Fanatics’ new trading card company raised $350 million at a $10.4 billion valuation with the Series A round for the spinoff company coming from Silver Lake, Insight Partners, and Endeavor. The three investors collectively secured an approximate 3.4% stake in the new company.
ESPORTS
Valve is tapping hardware brand SteelSeries to serve as the official peripherals brand for Dota 2’s The International. With the deal, the company will now provide its slate of mice, keyboards, headsets, and accessories to players participating in The International 10. SteelSeries will also host a series of activations during the tournament in Bucharest.
Gen.G and Puma revealed the newly designed jerseys for the 2021 League of Legends World Championship, featuring artwork designed by famed streetwear designer and Gen.G’s Executive Brand Advisor Heron Preston. The jersey will be worn by Gen.G’s League of Legends Champions Korea. The jersey is revealed as the next phase of a partnership between PUMA and Gen.G, which was initially announced in June 2020.
Hawks Talon Gaming announced the promotion of Wesley Acuff to Director of Esports. In his new role, Acuff will be responsible for managing the daily esports operation and leading the organization through the annual NBA 2K League Draft.
INDUSTRY & ROSTER MOVES
AMB Sports and Entertainment upped Heather Sautter to Vice President, Corporate, Marketing, New Ventures Communications and to the organization’s executive leadership team. Sautter joined AMBSE in February 2016.
Marissa Coleman joined Gaming Society as VP of Business Development, In her role at Gaming Society, Coleman will lead business development efforts for the company, help foster strategic partnerships with sportsbooks and spearhead the ‘Bet on Women’ program in partnership with the WNBPA that aims to propel women’s sports forward, maximize fan engagement, develop new audiences and increase visibility for women athletes through betting and gamification.
SPORTS BROADCAST JOURNAL w/David J. Halberstam
New York is the hub and the birthplace of all sports-talk radio. It started in 1987. Here’s a bit of the history and the TOP 10 all-time NY sports talk-show hosts.
Sports-Talk: New York’s all-time, top 10 hosts; From friendly interaction in the 60s to constant diatribe today
A human-interest piece on two announcers, who’ve called MLB, NBA and NFL. The two, Jerry Schemmel and Mick Mixon, are connected to the 1989 United Airlines crash in Sioux City, Iowa. There were 112 deaths. It took a while for the men to discover one another years later. One survived and the other lost his folks.
Two play-by-players are linked by a deadly ’89 plane crash; one survived, other lost his parents
An unending list of college and pro football games. We’re in the heart of the season and we’re happy to serve you with the full schedule, networks and talent. College is followed by the NFL. On Sunday night Al Michael leads the NBC crew to Foxboro for Tom Brady’s first return to the stadium where he sparkled all those years.
COLLEGE
Full college listings: Dandies include ESPN’s #8 Arkansas vs. #2 Georgia; NBC airs #7 Cincy vs. #9 ND
NFL
NFL Week #4: NBC’s SNF has Brady’s return to New England; ESPN’s Mannings won’t return until Week #7
Happy Birthdays:
Don Criqui 10/1 CBS/NBC
Mick Mixon 10/1 Carolina Panthers
Bob Wischusen 10/1 ESPN/NY Jets
John Ahlers 10/2 Anaheim Ducks
Dan Hoard 10/2 Bengals U/Cincy
Laura Rutledge 10/2 ESPN
Neil Best 10/3 Newsday, NY
John Schriffen 10/3 ESPN
Nick Wright 10/3 Fox Sports
Frank Frangie 10/4 Jax Jaguars
Marc Vandermeer 10/4 Houston Texans
Marney Gellner 10/4 Fox Sports North
Paul Severino 10/5 Marlins
Taylor Bisciotti 10/5 NFL Network
Jimmy Cefalo 10/6 Dolphins
Craig Minervini 10/6 Marlins – P/P
Rebecca Lobo 10/6 ESPN
Sports Broadcast Journal
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ON THIS DAY in
1977: Pele plays his final game for the Cosmos.
IN THE KNOW
Who was the first player in NCAA FBS history to pass for 3,000 yards and rush for 1,000 yards in the same season? (Email [email protected] with your answer and be sure to include your name, company and city).
Answer to Our Last Sports Trivia Question
Which pitcher holds the all-time/career record for strikeouts as a St. Louis Cardinal? Answer: Bob Gibson. Kudos: Keith Marder-Brown Harris Stevens Real Estate/NY; Marc Goldstein-Marc Goldstein Media Solutions/NY; Phyllis McQuillan-MSG Networks/NY; Larry Kahn/Orlando; Louis Lewow-FITE/Atlanta; Matt Sautter-WideOrbit/Harrisburg; Michael Goodman-Radio One Atlanta/Atlanta; Kyle Krebs-CBS 42/Birmingham; Bill Robertson-USHL/Bloomington; Andy Pittman-TAMU/College Station; John Kukla-KDFW-KDFI/Dallas-Fort Worth; Greg Moloznik-GLM Media/Scottsdale; David Hauptman/Denver; Bruce Trotter-CoxReps/LA; Tom Moore-Kalt Productions/LA; Larry Hutchings/San Luis Obispo; Benjamin Robinson-Media Design Group/LA
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VP, BRAND EDITING
CROWN MEDIA FAMILY NETWORKS
LA, CA
Manages creative editor staff, ensures highest technical, creative & executional standards for On-Air Promos across linear, digital & social platforms. 8-10 yr. supervisory exp, min 12 yr. exp editing short form. Degree in related field required. Strong technical skills, Adobe CC2020BA and MAM environment for asset management preferred. Full info HERE (10/16)
INVENTORY ANALYST >>
TENNIS CHANNEL/HYBRID REMOTE/NYC, NY: Work with the inventory and sales teams to help maximize the use of Commercial Inventory. Identify premium program opportunities and create packages to monetize high rated inventory and generate and distribute inventory reports. Strong functional knowledge of media ad sales planning and traffic required. Full info HERE (10/16)
MANAGER, MULTIPLATFORM RESEARCH AND ANALYTICS >>
AMC NETWORKS/NYC/NY: Responsible for compiling and tracking KPIs across TVE, VOD, SVOD, and AVOD/FAST sources. Managing digital estimating in the form of analyses & reports and create compelling analyses and presentations related to understanding viewing of AMCN digital content to both technical and non-technical stakeholders. 3-5 yrs of exp working in digital media. Full info HERE (10/16)
DIRECTOR OF DIGITAL CONTENT
PRX
BOSTON, MA
Lead campaign development and day-to-day management of marketing content and digital platforms. Key creative leadership position, building and executing multi-platform marketing campaigns that leverage creative content as the key asset. Passionate about creative design and has a natural desire to build innovative and impactful marketing campaigns. Full info HERE (10/16)
ASSOCIATE PRODUCER >>
THE NATIONAL ASSOCIATION OF REALTORS/WASHINGTON DC OR CHICAGO: Support development of corporate & series content. Collaborate to ensure Program goals, marketing plans & messaging platforms are incorporated into Campaign Production assets. Aid in script writing, with a focus on storytelling – elevating & supporting brand initiatives. 5 yrs of Production, Creative, Marketing and/or Advertising agency experience. Full info HERE (10/16)
PRODUCER >>
THE NATIONAL ASSOCIATION OF REALTORS/WASHINGTON DC OR CHICAGO: Conceptualize & produce video content to effectively reach & communicate with target audience, with a focus on Leadership Team and Program deliverables. Ensure Program goals, marketing plans and messaging platforms are incorporated into Campaign Production assets. 10 yrs of Production, Creative, Marketing and or Advertising agency experience. Full info HERE (10/15)
RESEARCH ANALYST >>
GAC MEDIA/NYC, NY: Track Nielsen data day-by-day in both broadcast & cable television. Ability to project ratings in line with the strategic focus and direction established of the advertising sales team. Understand programming with an emphasis on the various streams of data, including Live, Live + Same Day and Live +3. 2-4 years of experience working in Research req. Full info HERE (10/15)
ASSOCIATE PRODUCER
FRED ROGERS PRODUCTIONS
PITTSBURGH, PA
Create organizational, tracking, and filing systems for all series material. Create processes for and oversee upload and archive of all production material & related metadata to digital asset management system. Create & manage schedules for delivery and review of scripts and production elements. 3 years of production experience in related required. Full info HERE (10/15)
CONTENT MANAGEMENT SPECIALIST, PRODUCTION FACILITY & CONTENT MANAGEMENT
TV ONE
SILVER SPRING MD
Workflow Management; including tracking and finalizing all orders for linear content within the Media Asset Management system, while making adjustments as deadlines change and new work is introduced. Placing requests in context, and resolving discrepancies in order to maximize efficiencies. 3 years of prior experience working in related field. Full info HERE (10/14)
DIGITAL CONTENT SCHEDULING SPECIALIST
TV ONE
SILVER SPRING MD
Primary operational point of contact for all departments as it pertains to STB VOD, App and OTT initiatives. Process monthly VOD, OTT, and App schedules/schedule changes. Manages metadata entry of digital content, ads and promotions to be pitched to TV One and CLEO TV STB universe of Affiliates. 5+ years of exp in Cable Broadcast and Digital Media. Full info HERE (10/14)
MANAGER, PRODUCTION FACILITY OPERATIONS & CONTENT MANAGEMENT
TV ONE
SILVER SPRING MD
Create and track edit schedules for the production facility editors. Review technical QC Reports and approve programs for air; or coordinate replacement or editing. Spot check content to determine a pass or fail status. Ensure timely and accurate delivery of all original program. 7 years of prior experience working in operations and/or production. Full info HERE (10/14)
PRODUCER >>
LONG STORY SHORT MEDIA/WASHINGTON, DC: Leads creative and production process from pre-production to delivery. The Producer will work directly with the client and the LSS team. 5+ years exp, with agency, network, or production company. Full Info HERE (10/13)
ASSOCIATE PRODUCER >>
LONG STORY SHORT MEDIA/WASHINGTON, DC: Assist producers throughout pre, field, and post-production, generate creative concepts per project, craft proposals, conduct research and assemble briefing materials. 2+ year exp with an agency, network or production company. Full Info HERE (10/13)
CONTENT COORDINATOR, NETWORK OPERATIONS
TV ONE
SILVER SPRING, MD
Edit, time out, prepare & update the daily broadcast log through the insertion of promo filler, network ids and interstitial material. Optimize primary & secondary promotional events in daily logs via Grip It and Broadway Traffic Systems. Identify and allocate available time and assign deadlines. 4 years of Broadcast Operations experience required. Full info HERE (10/12)
GRAPHICS COORDINATOR, NETWORK OPERATIONS
TV ONE
SILVER SPRING, MD
Enter secondary event triggers into the daily programming log to support on-air promotions and sales initiatives. Manage and maintain the process of data entry and data transfer into Grip It for proper secondary events scheduling. Accurately QC graphic elements per on-air specs. At least 4 year of Broadcast Operations experience required. Full info HERE (10/12)
MANAGER, CROSS-PLATFORM INSIGHTS – NHL
WARNERMEDIA
ATLANTA, GA
Creation of research tactics, insights and storylines surrounding sports programming and sports consumers. Generate knowledge points on emerging sports and new content platforms. Provide leadership in staff development, project management and capacity planning. Exp with Nielsen software is req. 5+ years of exp in television, 3+ years as a manager. Full info HERE (10/11)
VICE PRESIDENT, APT SYNDICATION AND PREMIUM SERVICE
AMERICAN PUBLIC TELEVISION
BOSTON MA
Strategic planning; broadcast and digital initiatives; diversity, equity and inclusion; & mapping the future of APT. Lead, manage & motivate the organization’s leading prime time content department as well as others throughout organization in various projects. Develop, manage & forecast annual budgets & updates. 5-10 yrs related media experience. Full info HERE (10/11)
ANALYST, AUDIENCE RESEARCH
fetv
NYC, NY
Daily email about network performance outlining top program performances with Households & Key Demos, with context. Daily update of excel based network programming grid. Weekly Programming Report giving insight into FETV schedule performance. A strong understanding of Nielsen concepts and terminology & Experience with the GfK MRI MEMRI system req. Full info HERE (10/10)
SALES SERVICE EXECUTIVE >>
REELZ/NYC, NY: Selling advertising time, while also providing all necessary sales support functions for Pricing & Planning. Should be comfortable presenting sales & marketing materials and cultivating agency relationships. Experienced candidate will carry a list. 5 years of progressive ad sales planning/support experience. Proficient in Wide Orbit a plus. Full info HERE (10/10)
PUBLICITY COORDINATOR >>
DISCOVERY INC/LOS ANGELES, CA: Oversee PR administrative functions for the TLC team in addition to contributing to new/ongoing publicity campaigns. Work on press packets, media lists, press releases, talent, and video assets across our shows. Looking for a passionate individual with 1-2 years exp in comms/PR, great time management, editing skills, and attention to detail. Full info HERE (10/9)
DIRECTOR OF SALES-WEST COAST >>
FUSE MEDIA/GLENDALE, CA: Generate profitable sales revenue while exceeding sales quotas and delivering a high level of customer service to media clients. Build a book of national clients, as well as local customers geo-targeting the determined market. Develop clients in target categories, including large media/entertainment organizations. 5-7 years of B2B sales experience. Full info HERE (10/9)
SALES PLANNER >>
NEWSMAX/NYC, NY: Work closely with Account Executives and Sales Assistants in a team setting, assist in generating new business and growing existing business. Plan, manage and steward campaigns to ensure all client agreements are fulfilled. 1 to 2 years of experience at a media buying or selling organization & knowledge of WideOrbit preferred. Full info HERE (10/8)
SALES PLANNER >>
MARATHON VENTURES/REMOTE/HYBRID/NY/NJ/CT: Committed to a remote/hybrid work model, Marathon Ventures Media Sales is looking for Sales Planners to work in a team-oriented, fast-paced, innovative environment to provide clients with the highest level of service. Sales Planners ensure the execution of all advertising schedules, partnering with sales teams and ad agencies. Full info HERE (10/8)
MANAGER, INDUSTRY MARKETING & ACTIVATIONS
GSTV
DETROIT OR NYC
Manage execution at industry and sales events and coordinate with Director of Marketing Communications and executive team for industry presentations and halo activations. Oversee participation in industry membership organizations including execution of membership benefits both nationally and regionally. 5+ yrs of related experience required. Full info HERE (10/7)
SENIOR ANALYST, TV AUDIENCE RESEARCH
E.W. SCRIPPS COMPANY
ATLANTA, GA
Report & evaluate existing metrics, develop new metrics and reports, & provide strategic recommendations to assist with driving decision-making & measuring performance for key stakeholders. Perform analyses for network programming & competitive analysis for programs on other networks. Minimum 3+ yrs Media and/or TV audience research experience. Full info HERE (10/7)
PRODUCTION MANAGER, LOVE NATURE >>
BLUE ANT MEDIA/WASHINGTON DC: Supports all creative executives in development and production to ensure project plans and resources are aligned to creative needs. Ensures projects are delivered to budget, schedule and contractual requirements. Manages individual show production budgets and schedules. Minimum 3+ years of experience in a Production Management role or equivalent. Full info HERE (10/6)
DIRECTOR OF POST PRODUCTION >>
the hive/KNOXVILLE TN: Oversees all post production activities with an emphasis on scheduling, staffing and workflow management. Director of Post is directly across media prep, media management, offline, online, graphics, post audio, and deliverables departments. A great attitude and willingness to help are a high priority! 5 yrs of post production supervisory exp req. Full info HERE (10/6)
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