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The Cynopsis Best of the Best Awards salute excellence in national TV programming, marketing campaigns, people, tech and more. We recognize outstanding achievement across platforms and overall merit in social good, social justice, kids programming, as well as work-from-home initiatives. 
The Rising Star Awards honors stand-out performers, innovators and emerging leaders in the media industry — 35 years old or younger – who have the passion, talent and creativity to take the industry to new heights.
Winning a Cynopsis trophy is an acknowledgement from your peers – and from the leading B2B digital publication in our industry — that your work has risen to the top in entertaining and enriching a broad audience.


2021 Best of the Best Categories

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  • Content

      Best Adventure Reality Series
      Best Broadcast-from-Home Programming/Special
      Best Chef-Based Food Reality Series
      Best Competition-based Reality Series
      Best Competition-based Reality Series featuring Kids
      Best Covid-Related Programming
      Best Family-focused Reality Series
      Best Food Reality Series
      Best Gen Z Series
      Best Holiday/Stunt Programming
      Best Lifestyle Reality Series
      Best Nature Documentary Series
      Best Nature Documentary Special
      Best Podcast
      Best Podcast for Kids
      Best Preschool Series
      Best Series for Kids 5-11
      Best Short Form Content (up to 5 minutes)
      Best Short Form Content (5-15 minutes)
      Best Social Good Series
      Best Social Justice Documentary Series
      Best Social Justice Documentary Special
      Best Social Justice Programming
      Best Sports-Related Documentary Series
      Best Sports-Related Documentary Special
  • Marketing

      Best Awareness Campaign: Children-Focused
      Best Branded Campaign for Broadcast/Cable TV
      Best Branded Campaign for Digital Platform
      Best Branded Integration for Broadcast/Cable TV
      Best Branded Integration for Digital Platform
      Best Covid Awareness Campaign
      Best Direct-to-Consumer Campaign
      Best Diversity Awareness Campaign
      Best Marketing Campaign for a TV Series, Special or Movie
      Best Multiplatform Branded Campaign
      Best Multiplatform Campaign for a Consumer Product
      Best Public Service Announcement
      Best Social Good Awareness Campaign
      Best Social Good Partnership
      Best Social Justice Awareness Campaign
      Best Social Media Campaign
      Best Tik Tok Campaign
      Best Use of Video/Social Promotion
  • People

      Best Diversity & Inclusion Practices
      Best TV/Video Host for Competition-based Reality Series
      Best TV/Video Host for Holiday/Stunt/Special
      Best Use of an Influencer
      Company with the Best Work-From-Home Strategy
  • Tech

      Best Ad Tech Solution
      Best App for Kids
      Best AVOD Services
      Best Programming Companion App
      Best SVOD Services
  • Rising Stars

    Join Cynopsis as we honor stand-out performers, innovators and emerging leaders — 35 years or younger — in the media industry. These young professionals are building their careers in research, sports, digital, content and marketing. Their exemplary work over the past year will be judged by a panel of industry experts.

    View last year’s Rising Star honorees.


    Early Bird Deadline

    October 29, 2021

    Regular Deadline

    November 5, 2021

    All Best of the Best Entries and Rising Star Nominations must be submitted by November 5, 2021 AT 11:59PM EST.

    Finalists will be notified in early December and winners will be announced at an in-person event February 2022 in NYC.



    The awards are open to all individuals and teams worldwide including: production companies/studios, producers, networks, composers, lyricists, animators, video game developers/producers, mobile & app developers/producers, website developers, e-book creators/producers, licensing companies, marketing companies, PR firms, ad agencies, creative services teams, developers, interactive advertising/media, online film/video, and social content.

    Vendors are also eligible to submit on behalf of a client, and the award program is open to national and international entrants.


    To be eligible, the entry must have taken place (either in part or in full) between November 2020 and October 2021.

    Some of the work must have occurred during this time, but it’s not necessary for it to be completed during the eligibility period.

    Multiple entries are accepted, and a single entry can be submitted in more than one category.



    Early Bird Rate: $399 per entry through October 29th, 2021.

    If you submit the same entry into multiple categories, the additional fee is $199 per category.

    Regular Rate: $549 per entry from October 30th – November 5th, 2021.


    Payment in full must accompany the entry.

    All entries are non-returnable and non-refundable.

    Once your entry is submitted and paid, you will be emailed a receipt confirming the payment. The receipt includes payment date, amount and card number.

    You can also download a full invoice that has all the paid entries.

    These rates apply to Best of the Best Award entries and Rising Star nominations.

    Entry Process

    Entry Process

    The entry process is completed solely online:
    First, you will be guided through the registration process, and then the nomination (synopsis + supporting materials) and payment processes.

    For Best of the Best Awards Campaign/Content Categories:
    Please include a 400-word synopsis describing your campaign, content, initiative, website (etc.) using the following subheadings:

    • Objectives
    • Strategy
    • Tactics
    • Execution
    • Evaluation of Success/Results/ROI

    While these headings are not mandatory, we do recommend using as many as you can as it relates to your entry. The more information provided, the better!

    Supporting Materials

    Supporting materials should include the evidence of the success of your work.

    Examples include:

    ROI Stats
    Media Coverage
    Press Materials
    Research Documents
    Web Stats



    For award entries and event registration questions, contact:
    Gayle Meyer – Marketing


    For award event sponsorship opportunities, contact:
    Albert Nassour – Executive Director of Sales