A CYNOPSIS MESSAGE FROM TURNER ENTERTAINMENT NETWORKS tru TV The Momentum Continues… Massive ratings growth. Powerful returning originals. More great new shows for 2010/11. And coming soon… The NCAA Tournament. Be a part of the newest Top 10 cable entertainment network. truTV. Not Reality. Actuality. Cynopsis05.21.10 Good morning. It’s Friday, May 21, 2010, and this […]
Cynopsis
Thursday, May 20th, 2010
A CYNOPSIS MESSAGE FROM TURNER ENTERTAINMENT NETWORKS inContext Three ground-breaking contextual marketing platforms: TVinContext LIFEinContext BRANDSinContext tbs, TNT, and truTV now put more of your brands in surroundings that matter. Think Scale! Cynopsis05.20.10 Good morning. It’s Thursday, May 20, 2010, and this is your first early morning briefing. As always, if you prefer to watch […]
Wednesday, May 19th, 2010
ABC: Start Here . Cynopsis Media presents: Upfront 2010 – The Broadcast Market 05/19/10 Good morning. It’s Wednesday, May 19, 2010, and this is the final installment of this five-part series about the 2010 Upfront season. The Broadcast Upfront 2010: by Daisy Whitney What a difference a year makes. […]
Wednesday, May 19th, 2010
A CYNOPSIS MESSAGE FROM TURNER ENTERTAINMENT NETWORKS TNT Has Dramatic Impact Powerful Original Dramas. Unprecedented Star Power.Ray Romano – Kyra Sedgwick – Timothy Hutton – Jada Pinkett Smith Jason Lee – Angie Harmon – Noah Wyle – Dylan McDermott – George Clooney Steven Spielberg – Jerry Bruckheimer More Original Dramas Than Ever Before. Made With […]
Tuesday, May 18th, 2010
A CYNOPSIS MESSAGE FROM TURNER ENTERTAINMENT NETWORKS tbs has Revolutionized Late Night CONAN O’BRIEN GEORGE LOPEZ Joke-By-Joke, We’re Changing Late Night Forever. Making It Younger. More Diverse. Better For Your Brand. And, Very Funny. Cynopsis05.18.10 Good morning. It’s Tuesday, May 18, 2010, and this is your first early morning briefing. As always, if you prefer […]
Monday, May 17th, 2010
A CYNOPSIS MESSAGE FROM TURNER ENTERTAINMENT NETWORKS inContext Three ground-breaking contextual marketing platforms: TVinContext LIFEinContext BRANDSinContext tbs, TNT, and truTV can now put more of our sponsors’ brands in the right surroundings than ever before. Surroundings that amplify your brand message across more of your media schedule. inContext. It’s contextual placement, on a much bigger […]
Friday, May 14th, 2010
A CYNOPSIS MESSAGE FROM BBC AMERICA Ranking #1 Among All Cable Nets in its Timeslot1.2 Rating in A25-54 / 1.4 Million Viewers DOCTOR WHOBBC AMERICA #1 Median Income: Your Sure Bet for Reaching an Affluent Audience Source: The Nielsen Company. 4/17/10, 9pm vs. ad-supported cable networks (excluding sports nets). P2+, P25-54, Live+7 CVG AA%, Live+7 […]
Thursday, May 13th, 2010
A CYNOPSIS MESSAGE FROM WE tv WE tv Captivates Viewers! Best 1Q ever with +20% W18-49 and +16% W25-54 Continuing the trend with the best April ever! WE tv…Simply Fascinating Source: The Nielsen Company, Live+SD. 1Q10 (12/28/09-3/28/10) vs. 1Q09 (12/29/08-3/29/09) and all prior 1st qtrs on WE tv since 12/31/01. April ’10 (3/29/10-4/25/10) vs. all […]
Wednesday, May 12, 2010
A CYNOPSIS MESSAGE FROM THE WEATHER CHANNEL SOCIAL CROSS PLATFORM PERSONAL LOCAL THE WEATHER CHANNEL MOBILE REAL TIME CONVERGED VIDEO NEED TO KNOWAll day. In different ways. We’re in front of your customers. Visit http://www.twcmediakit.com to find out more.TV. Mobile. Web. The cross platform leader. Cynopsis 05.12.10Good morning. It’s Wednesday, May 12, […]
Tuesday, May 11th, 2010
Cynopsis: Classified Advantage 05.11.10 Good morning – it’s Tuesday, May 11, 2010, and this is your weekly issue of Cyn opsis: Classified Advantage! This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a […]
CynCity
Cynsiders
How Streaming Is Democratizing the Biggest Ad Stage in America
By Philip Inghelbrecht CEO & Co-founder, Tatari TV The Super Bowl has evolved beyond a...Is the Super Bowl Still Worth It?
The Super Bowl was once the ultimate advertising mic drop. Today, it’s less a standalone...From Backstage to Backroads: Twin Media Execs Find a New Path On Air
Many accomplished media executives are looking to pivot – by necessity or by choice. Industry...