When Philip Inghelbrecht talks about the power of AI in advertising, he has the numbers to back it up. “Two years ago, we were 280 people. Today, we’re still 280. Yet in revenue, we were half this size,” said the Tatari CEO. “So we doubled our business with the same group of people.” Inghelbrecht credits […]
Podcasts
Podcast From Real Housewives Alum Launches on Westwood One
Westwood One today dropped the first and second episodes of Whoop It Up With Vicki, a new podcast from former Real Housewives of Orange County star Vicki Gunvalson, available at Apple Podcasts, Spotify, Stitcher, TuneIn, Pocket Casts, and Google Podcasts among other platforms. After 14 years on the reality show, Gunvalson starts a new chapter with […]
True Crime Podcast Obsessed With: Abducted in Plain Sight Launches
True crime podcast “Obsessed With: Abducted in Plain Sight,” launches today, Monday, March 2. The podcast, which uncovers stories and revelations from the Netflix documentary, is hosted by Patrick Hinds of the True Crime Obsessed podcast and Skye Borgman, the film’s director. The doc chronicles the stranger-than-fiction kidnapping of a young girl by […]
OWN Launching Oprah Winfrey Show Podcast
OWN: Oprah Winfrey Network will offer “inspirational a-ha moments, ugly cries and surprises” from The Oprah Winfrey Show in The Oprah Winfrey Show The Podcast, starting Tuesday, March 3. The show will be available on Apple Podcasts and other podcast platforms. “As we head into a new decade, it’s a great time for fans of […]
Acast Launches Global Podcast Marketplace
Acast announced the launch of Acast Marketplace, for global buying across every podcast platform. Through Acast Marketplace, brands can access ads, sponsorship, and branded content. “The launch of Acast Marketplace is a significant moment for us,” said Joe Copeman, Global SVP of Sales. “We’ve invested five years in understanding and educating on how and whypodcast […]
New Podcast 5-4 Tackles Supreme Court Cases
5-4, offering “an irreverent take on the U.S. Supreme Court’s past,” has arrived from Westwood One and Slow Burn co-creator and host of the Fiasco podcast Leon Neyfakh’s Prologue Projects. Each episode focuses on a pivotal case in which the Justices make one of the most important decisions in recent memory, dissecting it from every […]
The Coach Mike Podcast Premieres with Jessica Simpson
Life coach Mike Bayer, author of the New York Times bestseller “Best Self: Be You, Only Better,” sat down with guest Jessica Simpson for the launch of The Coach Mike Podcast, from Stage 29 Podcast Productions. During the inaugural episode, Simpson opens up to Bayer about overcoming divorce, addressing sexual abuse she experienced as a child […]
Cadence13 Launching Podcast with Content Creators The Dolan Twins
Cadence13 announced an exclusive partnership with content creators The Dolan Twins, brothers Ethan and Grayson Dolan, for the launch of their first podcast, Deeper with The Dolan Twins. On the weekly show, the twenty-year-old Dolans will open up about their life experiences, inviting listeners to join them for unfiltered conversations on serious (and not-so-serious) topic. Ethan […]
Stage 29 Productions Gets in the Podcast Game
Stage 29 Productions (The Doctors, Bull) announced the creation of Stage 29 Podcast Productions. The new unit will premiere 500+ hours of programming in 2020 featuring topical conversations encompassing entertainment, health & wellness, self-improvement, relationships, business and more. Patty Ciano, executive producer of The Doctors, serves as executive producer of the podcasts, which will be […]
Wondery Expands Podcast Slate
Wondery is expanding its podcast slate with new Wondery originals and exclusive partnerships. “Podcasts are evolving from nice-to-have to must-have for advertisers — by our estimate, over 100 million Americans are listening every month,” said Hernan Lopez, Wondery Founder and CEO. “Wondery is evolving too, by adding comedy, news and sports to our portfolio of […]
CynCity
Cynsiders
The Pharma Ad Ban and the Future of CTV
By James Ramelli, Partner, Fyllo The federal government’s move to ban pharmaceutical advertising on linear...Let’s Make a (Bundle) Deal
Companies are getting inventive in the converged TV space, finding new ways to bridge linear...Restoring the Balance Between Platforms and Publishers
The manufactured complexity of CTV Is rigging the game against publishers, contends Scott Ryan, founder...