Cynopsis: DIGITAL 02/28/08 Good morning, it’s Thursday, February 28, 2008, and this is your first early morning digital briefing. Apple said it will release the specifications necessary for outside developers to create applications for the iPhone next week as well as unveil a new suite of features aimed at business clients. The company is on […]
Cynopsis
Thursday, February 28th, 2008
Cynopsis: Kids! 02/28/08 Good morning. It’s Thursday, February 28, 2008, and this is your first early morning briefing. TV Loonland expects to reduce the workforce at its Munich headquarters, losing approx 9 of its 53+ employees, according to The Hollywood Reporter. The Germany producer/distributor, which is currently in the midst of restructuring, signed a […]
Thursday, February 28th, 2008
Cynopsis 02/28/08 Good Morning. It’s Thursday, February 28, 2008, and this is your first early morning briefing. Batters Up! TBS is ready for the new baseball season as Sunday MLB on TBS begins April 6 at 1p with a match-up between the Boston Red Sox and the Toronto Blue Jays. Later in the season, TBS […]
Advertisement
Wednesday, February 27th, 2008
A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION NIP/TUCK SEASON 5 FINALE SCORES!#1 On Basic Cable For The Week with Adults 18-34 TOPS BROADCAST PROGRAMS TOO!Beats: Boston Legal, Supernanny, Wife Swap, Medium, Law & Order, Jericho, Lipstick Jungle, Law & Order: CI Available from Warner Bros. Domestic Television Distribution Source: NHI Galaxy Explorer, L+ […]
Wednesday, February 27th, 2008
Cynopsis: DIGITAL 02/27/08 Good morning, it’s Wednesday, February 27, 2008, and this is your first early morning digital briefing. Over 93% of the Writer’s Guild officially voted to ratify the new labor agreement struck 100 days after the strike began, the first to give WGA members a taste of digital revenues. The next battle for […]
Wednesday, February 27th, 2008
Cynopsis: Kids! 02/27/08 Good morning. It’s Wednesday, February 27, 2008, and this is your first early morning briefing. Following the launch of its tween/teen focused advertising network about a week ago, GoFish has signed WeeWorld, an avatar-based social network, to its roster of publishers. WeeWorld boasts that some 21+ million “WeeMee” avatars have […]
Tuesday, February 26th, 2008
A CYNOPSIS MESSAGE FROM NBC UNIVERSAL AND PROGRAM PARTNERS, INC. CROSSWORDSBUILDS RATINGS IN FEBRUARY % OF METERED MARKET OCCURRENCES UP OR EVEN IN FEB:HHs: 80% – W 18-49: 86% – W 25-54: 86% A FIRM GO – YEAR 2 – FALL 2008 PROGRAM PARTNERS (310) 399-4499 Source: NSI WRAP Overnights+; Live HH, W18-49 & […]
Tuesday, February 26th, 2008
Cynopsis: Kids! 02/26/08 Good morning. It’s Tuesday, February 26, 2008, and this is your first early morning briefing. Batman: Gotham Knight, the new DC Comics, Warner Premiere, Warner Home Video and Warner Bros. Animation original animated movie will be released direct-to-DVD and Blu-Ray Disc from Warner Home Video on July 8, 2008. Simultaneously, Batman: […]
Tuesday, February 26th, 2008
Cynopsis: DIGITAL 02/26/08 Good morning, it’s Tuesday, February 26, 2008, and this is your first early morning digital briefing. ABC struck an “unprecedented arrangement” with its affiliates to expand ad-supported, fast-forward disabled VOD offerings to multiple cable, satellite and telco distributors. Each affiliate will get one local 30-second avail for each 30-minutes of programming, twice […]
Monday, February 25th, 2008
A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION NIP/TUCK FINALE SCORES! 2.98 MILLION VIEWERS#1 with HH/Women/Men/Adults 18-34 & 18-49#1 Telecast on Basic Cable for the Day#1 Program on FX this Season Available from Warner Bros. Domestic Television Distribution Source: NHI Galaxy Explorer, L+ SD Cvg. Rtg. Rank=ad supported cable, progs=tkg (week), tc (day), movies=tc, […]
CynCity
Cynsiders
Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...March Madness Is Making DOOH a More Responsive Channel
By Luba Giglia, COO, AdOmni With the First Four tipping off Tuesday, March Madness is...
