A CYNOPSIS MESSAGE FROM ESPN DEPORTES The power of ESPN and ESPN Deportes is undeniable – our commitment to Hispanic fans has delivered tremendous results – Nearly 20 million Hispanics watch, listen, read or log-on to ESPN weekly – Hispanics spend over 10 hours a week with ESPN Media – 58% of Hispanics consume ESPN […]
Cynopsis
Saturday, November 16th, 2013
A CYNOPSIS MESSAGE FROM WE TV WE tv HAD ITS BEST SEASON EVER +10% W18-49 +8% W25-54 Click here for sourcing Cynopsis Media Presents: Attracting the Female Demo 10.24.13 By Laura Brounstein Girl, you are looking good. Women are more attractive than ever to marketers and that, of course, means they are an ever […]
Friday, November 15th, 2013
A CYNOPSIS MESSAGE FROM SMITHSONIAN CHANNEL An American tragedy told by the people who were thereTHE DAY KENNEDY DIED PREMIERESSUNDAY 9 PM ET/PT Smithsonian Channel™ For Ad Sales, contact Mary Ellen Bottone: me.bottone@smithsoniannetworks.com. Cynopsis11.15.13 Good morning. It’s Friday, November 15, 2013, and this is your first early morning briefing. Tonight’s Premieres: CMT: Sweet Home […]
Thursday, November 14th, 2013
A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS DISCOVERY DOMINATES CABLE ON FRIDAY NIGHTS The Top 3 Cable Programs on Friday Night are on Discovery Making it the Most Watched Cable Destination for Men!* (Source) GOLD RUSH #1BERING SEA GOLD: UNDER THE ICE #2THE DIRT #3 MONDAY NIGHT HAS THE #1 SHOW IN CABLE 4 STRAIGHT […]
Wednesday, November 13th, 2013
A CYNOPSIS MESSAGE FROM SYFY YOUR MESSAGE RESONATES MORE IN A HIGHLY ENGAGED ENVIRONMENT Syfy creates immersive TV for IGNITERS, a more ENGAGING environment for your ads Standard Ads: #1 Co-Branded Vignettes: #3 In-Program Integrations: #3 Program Engagement: #4 Find out how your brand can get noticed go to Syfyigniters.comClick HERE for Source […]
Tuesday, November 12th, 2013
A CYNOPSIS MESSAGE FROM OXYGEN MEDIA ((((oxygen)))) live out loud PREACHERS OF LA DELIVERS SEASON HIGH!#1 most-tweeted cable reality show in primetime on 11/65 consecutive weeks of growth since series premiereAll episodes delivering over 1MM viewers (source) See why ABC News calls PREACHERS OF LA “this fall’s hottest reality show” HEREEvery Wednesday 10/9c […]
Monday, November 11th, 2013
A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL No One Celebrates Christmas Like Hallmark~~~ We’re Celebrating the Season with Holiday Movies All Day! All Night! ~~~ Countdown to Christmas continues this weekend with original movie premieresThe Christmas Ornament starring Kellie Martin and Cameron Mathison on Saturday 8/7cCatch a Christmas Star starring Shannon Elizabeth on Sunday 8/7c Call […]
Friday, November 8th, 2013
A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL Hallmark Channel is #1 in ALL of Cable for the Weekend among W25-54****** Countdown to Christmas Kicks off Stronger than Ever ****** #1 most watched cable network for the entire weekend among W25-54 The Thanksgiving House garnered a 2.9 HH rating#1 most watched cable network in Saturday Prime Time […]
Thursday, November 7th, 2013
A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS The Real Estate Market is Booming onDESTINATION AMERICAViewers cannot get enough of our property shows BUYING ALASKA & BUYING THE BAYOUOn Saturday, Destination America Out-deliveredFood Network, Travel Channel, H2, DIY, NFL, Cooking Channel, Tru in M18-49, Saturday 9-11pm(destinationamerica.com/source) All New Episodes of BUYING ALASKA & BUYING THE BAYOUSaturdays […]
Wednesday, November 6th, 2013
A CYNOPSIS MESSAGE FROM SYFY SYFY IS DEDICATED TO IGNITERS…Enabling them to immerse themselves in entertainment experiences…creating a highly engaged audience, primed & ready for your brand message Defiance Program Engagement vs Cable NormDefiance – TV Only: +39%Watched Defiance & Played Defiance Video Game: +53% Find out how your brand can get noticed – go […]
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Cynsiders
The Pharma Ad Ban and the Future of CTV
By James Ramelli, Partner, Fyllo The federal government’s move to ban pharmaceutical advertising on linear...Let’s Make a (Bundle) Deal
Companies are getting inventive in the converged TV space, finding new ways to bridge linear...Restoring the Balance Between Platforms and Publishers
The manufactured complexity of CTV Is rigging the game against publishers, contends Scott Ryan, founder...