Editions

Cynopsis 03/13/24: Max extends animation deal

Max extends animation deal

A CYNOPSIS MESSAGE FROM WARNER BROS. DISCOVERY Max: The One To Watch With sponsorships and high-impact media available across culture-defining originals, blockbuster movies, fan-favorite series, and now, live sports and news – Max offers ONE streaming destination to connect with audiences you can’t find anywhere else. Upcoming Sponsorship Opportunities Include: Sports: 2024 […]

A+E Moves Audiences to Action Through Creative Solutions

A CYNOPSIS MESSAGE FROM A+E Networks Tuesday March 12, 2024 A+E: Where Artful Storytelling Meets Targeting Science By: E.B. Moss As our industry moves more into audience-based and data-driven solutions, David DeSocio, EVP of Ad Sales Marketing & Partnerships makes a case that in our data-driven world, creativity and storytelling remains a crucial […]

Advertisement

03/11/24: Cynopsis Media Tech Update

nfl tech

Monday March 11, 2024 Apple was hit with a $2 billion fine by the European Union for violating antitrust rules. “Apple’s conduct, which lasted for almost ten years, may have led many iOS users to pay significantly higher prices for music streaming subscriptions,” said the European Commission. Spotify, which filed a complaint in 2019 about […]

Cynopsis 03/11/24: Starz greenlights “P-Valley” docuseries

Starz greenlights "P-Valley" docuseries

Monday March 11, 2024 Today’s Premieres HGTV: Lakefront Empire at 10p Netflix: Young Royals Peacock: The McBee Dynasty: Real American Cowboys The Roku Channel: Carpe DM With Juanpa Today’s Finale ABC: Bad Romance at 10p IN THE NEWS The largest pay-TV operators, representing 96% of the market, lost 5.035 million video subscribers in 2023, according […]

03/10/24: Cynopsis Jobs

jobs9

ACCOUNT REP: MPT NATIONAL CORPORATE SALES MARYLAND PUBLIC TELEVISION FOUNDATION REMOTE Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info

Cynopsis 03/08/24: Starz’s “BMF” hits a high note

Starz' "BMF" hits a high note

Friday March 8, 2024 Today’s Premieres Apple TV+: The Reluctant Traveler With Eugene Levy Discovery: Gold Rush: White Water at 8p Netflix: Blown Away Peacock: The Traitors (UK) Tubi: Boarders Saturday’s Premiere Netflix: Queen of Tears Sunday’s Premiere CNBC: Unlocked at 4p IN THE NEWS Linear TV ad spend in the fourth quarter decreased by […]

03/06/24: Cynopsis Jobs

man balloons

ACCOUNT REP: MPT NATIONAL CORPORATE SALES MARYLAND PUBLIC TELEVISION FOUNDATION REMOTE Call on current and prospective sponsors, providing high-quality customer service, in a manner consistent with standard industry practice, for the customer/client accounts for which they have cultivated or have been assigned as well as build sustainable, long-lasting relationships with existing clients. Full info

Cynopsis Digital Out of Home 03/06/24: New York Penn Station lights up with DOOH; Say cheese! Trooh Media acquires Cheddar’s college screens

Wednesday March 6, 2024 Trooh Media has acquired CheddarU’s large format digital screens on college campuses. The deal gives Trooh Media exclusive access to over 900 screens across 325 US college campuses. “This acquisition is a nice complement to our existing network of schools and gives Trooh access to new campuses across the country,” said […]

CynCity

Cynsiders

Instagram