Friday December 15, 2023 Today’s Premieres Hulu: Such Brave Girls Netflix: Carol & the End of the World; Yoh! Christmas Prime Video: Reacher WE tv: Love After Lockup: Innocent After Lockup at 10:30p Today’s Finales A&E: Killer Cases at 10p CMT: The Last Cowboy at 9p Saturday’s Premiere Magnolia: Room to Inspire at 1:30p; […]
Thursday December 14, 2023 Today’s Premieres Hulu/Peacock: Dragons: The Nine Realms Netflix: Yu Yu Hakusho; As the Crow Flies Peacock: The Real Housewives Ultimate Girls Trip Today’s Finale Fox: LEGO Masters at 9p IN THE NEWS Anthony Anderson (“black-ish”) will host the 75th Emmy Awards. “With our industry’s recent challenges behind us, we can […]
Thursday December 14, 2023 Good morning! It’s Thursday and this is your early morning Esports and Gaming brief. The Entertainment Software Association announced it’s shutting down E3, once the largest gaming industry event on the planet. After years of adaptations of the conference and efforts to revitalize E3, the challenges of competing with digital […]
Wednesday December 13, 2023 Increasing out of home’s share of media plan allocations leads to increased effectiveness, with measurable impact on sales, brand awareness, consideration, and purchase intent. That’s according to a new study from Benchmarketing, a division of Omnicom Media Group. The study commissioned by the Out of Home Advertising Association of America […]
Wednesday December 13, 2023 Today’s Premieres Motortrend: Full Custom Garage at 10p Netflix: 1670, Car Masters, Dubai Bling, If I Were Luisa Sonza, The Influencer Today’s Finales CBS: The Amazing Race at 9:30p The CW: Sullivan’s Crossing at 8p, The Spencer Sisters at 9p FOX: Snake Oil at 9p IN THE NEWS Netflix has […]
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A CYNOPSIS MESSAGE FROM PREMION PREMION Premium CTV/OTT Advertising BUILT WITH THE POWER OF LOCAL New: 2023 CTV/OTT Advertiser Perceptions Study 86% of CTV/OTT advertisers say that CTV/OTT’s value is greater than, or equal to, primetime TV, with 44% saying CTV/OTT is more valuable. DOWNLOAD COMPLIMENTARY REPORT 125+ Leading TV & Media […] Monday December 11, 2023 Elon Musk restored the X account of Alex Jones, the right wing extremist on the hook for over $1 billion for saying the 2012 Sandy Hook massacre was a hoax. On Saturday, Musk posted a poll on his account asking if Jones should be reinstated. About 70% of nearly two […] Monday December 11, 2023 Today’s Premieres CBS: Big Brother Reindeer Games at 8p CNBC: Money Movers at 11a Paramount+: The Billion Dollar Goal TV5MondeUSA: Il Était une Forêt at 6:30p Today’s Finale FOX: MasterChef Junior: Home for the Holidays at 8p IN THE NEWS ABC’s “Grey’s Anatomy” spinoff, “Station 19,” will end with its […] Friday December 8, 2023 Reaching Audience in 2024 Executive Summary By Charlotte Dulany, Event Content Manager, Cynopsis Rounding out 2023, industry experts connected across the screen to examine the targeting tools necessary to optimize ad strategy. Conversations oscillated between what worked this year, and forecasts for future trends. Cynopsis framed the question: What audience-based […]Cynopsis 12/12/23: Golden Globes nominees announced
12/11/23: Cynopsis Media Tech Update
Cynopsis 12/11/23: “Station 19” to end with season seven
Reaching Audience in 2024
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