A CYNOPSIS MESSAGE FROM A+E NETWORKS A+E NETWORKS: WHERE EVERY PERSON COUNTS We create, develop and illuminate entertaining, purpose-driven content Accessible to the most expansive audience possible Every person should be given the opportunity to be seen, heard and most importantly, to count. THE HISTORY CHANNEL | A&E | LIFETIME | LMN | FYI | […]
Wednesday March 2, 2022 Turner Sports continues to crank up its sports offerings, this time locking in a deal with the U.S. Soccer Federation for an eight-year multimedia rights agreement that will make TNT/TBS and HBO Max the exclusive English-language home to more than 20 Women’s and Men’s National Team matches each year. The deal […]
A CYNOPSIS MESSAGE FROM A+E NETWORKS A+E NETWORKS: WHERE EVERY PERSON COUNTS We create, develop and illuminate entertaining, purpose-driven content Accessible to the most expansive audience possible Every person should be given the opportunity to be seen, heard and most importantly, to count. THE HISTORY CHANNEL | A&E | LIFETIME | LMN | FYI | […]
Monday February 28, 2022 Facebook Reels, launched in the US in September, has gone global in over 150 countries. The TikTok copycat has new creative tools, including 60-second videos, and testing of new, non-interruptive Facebook Reels Overlay Ads has been expanded to all creators in the US, Canada and Mexico. Also taking a page from […]
Monday February 28, 2022 Today’s Premieres AMC: Ragdoll at 10p discovery+: Million Dollar Wheels Food Network: Spring Baking Championship at 8p, Spring Baking Championship: Easter at 10p FX: Better Things at 10p HBO: My Brilliant Friend: Those Who Leave and Those Who Stay at 10p HGTV: Rock the Block at 9p History Channel: History’s Greatest […]
Monday February 28, 2022 There is no doubt that machine learning and customized data tied to streaming will be driving the path forward for greater fan engagement. At the heart of that evolution are a handful of tech companies, one of which is Second Spectrum, founded in 2013 and acquired by Genius Sports in 2021. […]
ASSOC DIRECTOR OF AD SALES MARKETING & CLIENT PARTNERSHIPS (TEMP) THE WEATHER GROUP NYC, NY Oversee execution of branded content. Lead high-profile priority accounts from kick-off through execution. Manage client/agency communication and creative approvals throughout activation process to ensure excellence and that all deliverables are met throughout the duration of the execution. TV experience, acct […]
A CYNOPSIS MESSAGE FROM THE WALKING DEAD The Walking Dead Final Season Returns Part 2 of the epic final season of The Walking Dead is back. Stream new episodes early with AMC+ or tune-in Sundays 9/8c on AMC. For more visit amcplus.com/twdu Friday February 25, 2022 Today’s Premieres discovery+: Van Go Nat […]
Friday February 25, 2022 Amid Putin’s invasion of Ukraine, UEFA will now move the 2022 UEFA Champions League out of Russia with the formal decision set to be announced today at an UEFA executive committee meeting, according to multiple reports. The men’s soccer game was originally slated to take pace on May 28 at Saint […]
A CYNOPSIS MESSAGE FROM A+E NETWORKS THE HISTORY CHANNEL FACTUAL. PREMIUM. INFLUENTIAL. The Highest Ranked Factual Entertainment TV Brand of 2021 (source) Thursday February 24, 2022 Today’s Premieres HBO Max: Bilardo; Las Bravas ID: Undercover Underage at 9p NBC: Law & Order at 8p Netflix: Karma’s World Music Videos Paramount+: Wasteland Peacock: […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5