CYNOPSISDIGITAL 07.25.16 Good morning. It’s Monday July 25, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Brand Safety: In online advertising, brand safety refers to practices and tools that are used to make sure that an advertiser’s brand is not damaged due to inappropriate or improper placement of ads. For instance, […]
CYNOPSISSPORTS 07.25.16 Good morning. It’s Monday July 25, 2016, and this is your first early morning Sports briefing. Twitter continued its blaze of sports video partnerships, announcing a digital media rights partnership with Campus Insiders that will include live streaming of more than 300 college sports events. The deal follows other recent partnerships for Twitter […]
A CYNOPSIS MESSAGE FROM A+E NETWORKS A+E NETWORKS: ENTHUSIAST BLOCK A truly authentic, multi-platform, branded-content experience As fragmentation has made it harder to reach viewers, hyper-targeting passion groups can bring a lot of value to marketers. We strive to provide a great environment for brands to tell their story and we’ve done that with WILD […]
CYNOPSISDIGITAL 07.22.16 Good morning. It’s Friday July 22, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER DoubleClick Bid Manager: DoubleClick Bid Manager is Google’s programmatic demand-side-platform. Among other things, advertisers can buy YouTube video ad inventory through the platform. TOP NEWS FACEBOOK has gained the live-streaming rights to […]
CYNOPSISSPORTS 07.22.16 Good morning. It’s Friday July 22, 2016, and this is your first early morning Sports briefing. It’s official. ESPN and the ACC formally unveiled the launch of the ACC Network at the conference’s annual Football Kickoff media event in Charlotte. Backed by a 20-year partnership, the platform will run through at least 2036 […]
A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS DISCOVERY IS NAKED AND #1! DISCOVERY’S NAKED AND AFRAID XL IS SUNDAY NIGHT’S #1 UNSCRIPTED CABLE TELECAST WITH MEN! DISCOVERY IS SUNDAY’S #1 CABLE NETWORK AT 10P! Catch an All-New Naked and Afraid XL Sunday 10p On Discovery Source. CYNOPSIS 07.21.16 Good morning. It’s Thursday July 21, 2016, […]
A CYNOPSIS MESSAGE FROM Placemedia placemedia: The Supply-Side Programmatic Platform for Television Our platform aggregates linear TV from our national network and MVPD partners, through technical integrations to enhance audience targeting through data and automation. Visit www.placemedia.com for more information. CYNOPSISDIGITAL 07.21.16 Good morning. It’s Thursday July 21, 2016, and this is your […]
CYNOPSISSPORTS 07.21.16 Good morning. It’s Thursday July 21, 2016, and this is your first early morning Sports briefing. FIBA is taking its presence to the next level with the launch of FIBA Americas TV, a new channel offering international basketball play to the US and Latin America for the first time on its own dedicated […]
CYNOPSISeSPORTS & GAMING 07.21.16 It’s Thursday, July 21, 2016, and this is your weekly early morning eSports & Gaming brief. ELeague opens up quarterfinal play today at 2p on Twitch with its Counter-Strike Global Offensive teams competing spots in Championship Weekend from July 29-30. Friday night’s primetime showcase on TBS will begin at 10p […]
A CYNOPSIS MESSAGE FROM A&E 45th & DEAN: YOUR STORY STARTS HERE A+E Networks’ multi-platform, video storytelling hub and social media agency Let our team of all platform media storytellers reimagine your brand story. From integrating brand messaging with fan favorite A+E Networks characters, shows and themes, to targeting and measuring distinct audiences using our […]
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