A CYNOPSIS MESSAGE FROM EXTREME REACH CONTENT PROVIDERS STARTED STREAMING YEARS AGO TO SAFEGUARD AND CONTROL THEIR PRECIOUS ASSETS. WHAT ARE YOU WAITING FOR, AD INDUSTRY? FIND OUT HOW WE’RE CHANGING TV AND VIDEO ADVERTISING AT EXTREME REACH.COM/STREAM-ON. CYNOPSIS 11.07.16 Good morning. It’s Monday November 7, 2016, and this is your first early morning […]
CYNOPSISDIGITAL 11.07.16 Good morning. It’s Monday November 7, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Psychographic Targeting: Psychographic targeting is a method of ad targeting in which advertisers show ads to consumers based on their interests, beliefs, etc. TOP NEWS All’s not well in the land of GoPro. The […]
CYNOPSISSPORTS 11.07.16 Good morning. It’s Monday November 7, and this is your first early morning Sports briefing. With just two races left in the Chase until a NASCAR champion is crowned, NBC Sports Group announced last week a new take on its racing programming with the debut of quiz show Shotgun on NBCSports.com and the […]
CYNOPSIS 11.04.16 Good morning. It’s Friday November 4, 2016, and this is your first early morning briefing. Tonight’s Premieres: Amazon: Thunderbirds Are Go Discovery: Treasure Quest: Snake Island at 10p Netflix: The Crown TLC: A Haunting: Back from the Dead at 8p Tonight’s Finale: Viceland: Abandoned at 9p Saturday’s Premieres: Animal Planet: Pit Bulls & […]
CYNOPSISDIGITAL 11.04.16 Good morning. It’s Friday November 4, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Media Buyer: A media buyer is a professional – usually at an ad agency – who works with a media planner to allocate ad spending across media platforms. For online platforms, a media buyer generally […]
CYNOPSISSPORTS 11.04.16 Good morning. It’s Friday November 4, and this is your first early morning Sports briefing. A perfect storm of World Series Game 7, extra innings and the end of a century-old curse drummed up historic numbers for FOX, with the game scoring a massive 21.8/37 household rating/share with 40.045 million viewers tuning in […]
A CYNOPSIS MESSAGE FROM WE tv WE KNOW IT’S THE DRAMA THAT HAPPENS IN REAL LIFE THAT YOU JUST CAN’T SCRIPT GROWING UP HIP HOP & MONEY.POWER.RESPECT NEW EPISODES TONIGHT 9|8C WE tv DRAMA IRL WANT TO LEARN MORE?.. CYNOPSIS 11.03.16 Good morning. It’s Thursday November 3, 2016, and this is your first early […]
A CYNOPSIS MESSAGE FROM NAB SHOW NEW YORK Headliners Deliver at NAB Show New York, Nov. 9-10, Javits Convention Center Wednesday Keynote: Big Sports. Big Events. The Most Exciting Live TV. Featuring Executives from NFL Network, NBC Olympics and Telemundo Deportes Thursday Keynote: The Marriage of Content and Brands, featuring Endemol Shine’s Charlie […]
CYNOPSISSPORTS 11.03.16 Good morning. It’s Thursday November 3, and this is your first early morning Sports briefing. With last night’s Game 7 set to raise the bar even more, World Series Game 6 on FOX notched a 13.3/23 household rating/share with 23.4 million viewers for the network to rank as the most-watched World Series Game […]
CYNOPSISeSPORTS & GAMING 11.03.16 It’s Thursday, November 3, 2016, and this is your weekly early morning eSports & Gaming brief. The Game Awards added to its partnership tally, announcing deals with Twitter and NextVR for the Dec. 1 ceremony from the Microsoft Theater in LA. The honors will now be shown across a record […]