11/03/16: FOX’s World Series heater; NBC & NFL Network line up new shows; Big Ten eyes Friday night lights


Good morning. It’s Thursday November 3, and this is your first early morning Sports briefing. 

With last night’s Game 7 set to raise the bar even more, World Series Game 6 on FOX notched a 13.3/23 household rating/share with 23.4 million viewers for the network to rank as the most-watched World Series Game 6 since 1997’s 23.7 million, according to Nielsen fast nationals. Combined with FOX Deportes (425,000 total viewers) and FOX Sports GO (150,852 average minute audience), World Series Game 6 registered 24 million total viewers. The game ranks as FOX’s highest-rated primetime telecast of the broadcast season (at least until last night) and projects to be the channel’s best Tuesday night in over six years. Through six games, the 2016 World Series is averaging an 11.3/20 household rating/share with 20 million viewers to rank as the most-watched World Series since 2004.


Some new sports-themed shows are about to hit the networks. NBC Sports Group announced the debut of Shotgun, a quiz show from the creators of The Amazing Race that tests contestants’ skills at answering questions while riding in the passenger seat of a professional race car. The series is hosted by Rutledge Wood, and will see six contestants ride “shotgun” as professional drivers put the pedal to the medal around four different courses at Irwindale Speedway. Contestants who answer the most questions correctly in each round will move on to the next race course, with the last contestant standing earning $25,000. In addition, the eight-episode series will debut digitally  on NBCSports.com and the NBC Sports app  before its television premiere on NBCSN with ep 1 running on TV on Nov. 19 at 7p.

Meanwhile, NFL Network is adding Tackle My Ride to its primetime lineup. The new unscripted reality series bows on Nov. 15 at 8p and will see cohosts LaMarr Woodley and James Torrez surprise “deserving football fans with ultimate fan car makeovers by their NFL hometown heroes.” The project comes from executive producer, Michael Strahan, and Leftfield Pictures.

Speaking of NFL Network, multiple reports state that the channel suspended analyst Brian Baldinger for six months without pay over radio comments he made suggesting that the Eagles should intentionally hurt Cowboys running back Ezekiel Elliott through a bounty.

Elsewhere in the NFL world, NBC wrapped up its new Thursday Night Football theme music, which will be used throughout its TNF game telecasts starting today with the Falcons/Bucs on NFL Network. The music was composed and produced by Jimmy Greco and entitled “Can’t Hold Us Down” with a performance by the string section from the orchestra of Broadway’s Hamilton. 

NBA TV saw its Fan Night telecast on Tuesday (pitting the Warriors/Trail Blazers) average 692,000 total viewers for a rise of 72% when over to the same corresponding coverage in 2015.

The 2016 TCS New York City Marathon hits audiences on Nov. 6, with carriage on ABC7 and ESPN2 in the US, as well as globally in 175 countries and territories, according to the New York Road Runners. The race begins at 9a with coverage featuring 33 cameras spanning the 26.2 mile course, including a camera attached to the chair of professional wheelchair athlete and U.S. Paralympian Josh George. Sage Steele serves as host, joining 16 commentators, reporters, and analysts for the production with John Anderson calling play-by-play.

Big Ten Commissioner Jim Delany confirmed to the Chicago Tribune that the league will debut a slate of six primetime Friday games beginning in 2017. Delany said there will be three conference games and three non-league games in September and October with no team playing more than twice.

The Department of Justice filed an antitrust lawsuit on Wednesday against AT&T, claiming the DirecTV engaged in unlawful information-sharing with other pay TV operators and colluded in order to prevent Time Warner Cable from launching a LA-area sports network carrying Dodgers baseball games.

For the first time in sport’s history, the NCAA Division I Football Championship Committee will unveil their in-season top 10 team rankings ahead of the FCS playoffs with ESPNU serving as the exclusive home of the release. The rankings will be unveiled starting today on CFB: Daily and over the course of the next three weeks leading into week 10, week 11, and week 12 of the regular season. The process will culminate with the NCAA FCS Football Championship Selection Special at 11a on Nov. 20.


How to Use Podcasting to Amplify Your Brand
Are you making the most of your podcasting potential? Whether it’s selling a product, amplifying excitement about a TV show or creating brand integrations that accomplish both goals, podcasting can be a powerful tool.
With over 20 percent of Americans, or 57 million, listening to a podcast monthly, (up 17 percent from last year), those numbers add up! Find out how to leverage this market by joining Cynopsis, Edison Research, Mack Weldon and Midroll Media on November 29, from 1:30 – 3:30 PM (EST).
Sign up today.


The ATP linked up with Nature Valley for a new sponsorship that makes the snack bar brand a sponsor of the Barclays ATP World Tour Finals. The deal makes Nature Valley a gold partner of the event, where they will receive on-court branding, a hospitality zone, and distribution rights around the O2 Arena in London. “Following the successful debut of our British tennis partnership this year, we are excited to build upon this sporting collaboration to now become the official snack bar of the ATP World Tour Finals,” said Arjoon Bose, marketing lead for the brand at General Mills.

Roush Fenway Racing locked in primary sponsor AdvoCare for an additional three more years for driver Trevor Bayne. The brand will remain as his sponsor for the bulk of his races through 2019.

The Pro Football Hall of Fame is partnering with Centene Corporation and its subsidiary Envolve for a three-year partnership that makes it the “The Official Youth Wellness Partner of the Pro Football Hall of Fame.” Key components of the Hall of Fame/Centene partnership include a multimedia campaigns to heighten awareness of solutions for significant issues such as bullying, mental health, nutrition and exercise and expansion of the existing Hall of Fame school-based youth & education curriculum to encompass behavioral health and wellness.


WWE debuts a new one-hour, in-ring program called 205 Live and showcasing WWE’s new Cruiserweight Division. The series debuts on Nov. 29 at 10p on WWE Network and be called by Mauro Ranallo and Corey Graves. 205 Live will feature Superstars that are 205 lbs. and under.

Omnigon formally launched PollPro, a polling product that allows users to vote once on up to 20 pieces of content, with the ATP World Tour on board, launching its first PollPro campaign. The PGA TOUR is also running a PollPro campaign encouraging fans to vote on the 2016 Web.com Tour Player of the Year. “Several of our long standing clients, all of whom are involved in big sporting and entertainment events, asked if we could develop custom products that can be monetized, drive fan engagement across social media platforms and be sold as an offering to sponsors and advertisers,” said Nick Arcuri, VP, Products at Omnigon.


In this week’s issue of Cynopsis eSports & Gaming
·       The Game Awards goes where no awards have gone before thanks to new partnership agreements
·       Troika leverages resume to map the League of Legends World Championship
·       Facebook designs its Gameroom
·       BlizzCon updates
·       Nintendo stands by U
·       Where is the next great gaming market?


The UFC named Lenee Breckenridge as Vice President of Communications. Breckenridge will be responsible for leading communications efforts for UFC’s 40+ annual events, and serving as the global brand’s spokesperson, while continuing her work with the organization’s athletes.

After announcing the launch of a regional MMA promotion in Southern California, Alliance MMA named Eric Del Fierro as General Manager, Cage Fury Fighting Championships (CFFC)  West. Alliance MMA previously announced that it intends to acquire regional promotions around the country and serve as a feeder organization for other promotions.


Thunder/Warriors on TNT at 10:30p.


Shine a light on your team’s work in the
CYNOPSIS Social Good Awards
Media professionals’ commitment to community is honored in the Cynopsis Social Good Awards, recognizing individuals and organizations who give back to the public through innovative linear TV, digital and marketing campaigns. We’ll be celebrating promotions for diversity, environmental initiatives, anti-bullying and much more.

ON THIS DAY in 1998: Minnesota elects Jesse “The Body” Ventura as its governor.

In The Know: What was the name of Jesse Ventura’s character in The Running Man? (Email [email protected] with your answer and be sure to include your name, company and city.)

Answer to Our Last Sports Trivia Question: Which team did the Arizona Diamondbacks beat to win their sole championship? Answer: Yankees. Kudos: Keith Marder-Halstead Property/NY; Tim Gardner-WME/IMG/NY; Joe Sikorski-Tennis Channel/NY; Dave Gaetano-Yahoo/NY; Dave Gaetano-Yahoo/NY; Tom Lopez-UPS/Atlanta; Troy Perlowitz-ESPN/Charlotte; Joe Guarnieri- ESPN/Bristol; Tom Wetzel-MMSI/Warwick; Randy Ingram-WBTW-TV/Myrtle Beach; Craig Trabulsy-Turner/Chicago; Kevin Micklo-Pinnacle Advertising/Chicago; Austin York-Mediavest/Spark/Chicago; Gretchen Brady-KTVT/Dallas; Jack Neumann-University of Calgary Dinos 5th Quarter Alumni/Calgary; Daniel Hanson/Vail; Brienne Chance-G/O Digital/Phoenix; Cameron Legge-Fox Sports/Phoenix; Jeff Mirkin-Heartland Poker Tour/Santa Monica; Willie Price-American Forces Network/Riverside; Brian McAloon/LA; Steven Gold-The Nielsen Company/Las Vegas.

Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine

Roberta Caploe: Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Cynopsis Job Listings Sales: Trish Pihonak | Director of Operations | 203-899-8459

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

CYNOPSISJOBS – To view our full job listing online, please visit our webpage: cynopsis.com/classifieds/

JOB OPENING: WRITER-PRODUCER/DISCOVERY-Mktg/LA: Does your creative break through the noise? Are you a great promo writer/innovative thinker- from ideation to execution? Create all-star promos across media landscape. 4+ yrs cable mktg reqrd. Full info/apply HERE (11/10)

JOB OPENING: SEGMENT PRODUCER, MSNBC/NYC: Write and produce segments with speed and accuracy for weekend news programming. The focus is on breaking news and politics. BA deg. Must have 5+ yrs exp in live television (i.e. morning shows, cable shows, broadcast TV, etc.). Full info/apply HERE (11/10)

JOB OPENING: SEGMENT PRODUCER, ALL IN WITH CHRIS HAYES/NYC: Research, report, and write daily segments. Determine video and sound for assigned segments. 5 yrs exp in some form of journalism required (i.e. cable or network news, website, newspaper). Full info/apply HERE (11/10)

JOB OPENING: SR PRODUCER, MTP/NBC NEWS & MSNBC/DC: Develop a vision and strategy for the franchise on all platforms working closely with the Executive Producer. Over 10 years’ experience producing high quality TV journalism. Full info/apply HERE (11/10)

JOB OPENING: SALES ASSISTANT/REELZ/NYC: Daily maintenance of accounts. Booking orders, pulling reports & brand allocations. Work closely w/traffic dept, planners & AEs all areas scheduling & inventory management. 4 yrs college/BA degree. 1 yr agency buying pref’d. Dealmaker exp. a +. Apply at www.reelz.com/careers (11/10)

JOB OPENING: SENIOR EDITOR, WELLNESS/NBC NEW DIGITAL/NYC: Seeking an editor that understands this mix, someone who can drive our coverage of Wellness (fitness fads and latest medical to finance, family, career) Full info/apply HERE (11/9)

JOB OPENING: POLITICS EDITOR/NBC NEWS DIGITAL/NYC: NBC News Digital is seeking an editor who will be working with a range of journalistic talent from both digital and TV to produce political journalism that sets us apart. Full info/apply HERE (11/9)

JOB OPENING: EXECUTIVE PRODUCER, MSNBC/NYC: MSNBC Live is seeking a Dayside Executive Producer who is responsible for the overall vision, content, editorial planning process, and day to day operations of show. Full info/apply HERE (11/9)

JOB OPENING: SR DIR, MARKETING STRAT/MSNBC/NYC: Seeking talented Marketing Strategist, with Brand Planning and strong Digital Strategy skills, to work closely with research and marketing brand leaders for NBC News & MSNBC. Full info/apply HERE (11/9)

JOB OPENING: SENIOR PRODUCER, MSNBC/NYC: Seeking a Senior Producer, MSNBC Dayside who is responsible for creating, producing and supervising programming for MSNBC. This person will oversee the editorial vision.Full info/apply HERE (11/9)

JOB OPENING: MGR, REVENUE STRATEGY & ANALYTICS/Discovery/NYC: Digital ad sales expert resp for identifying key revenue drivers & dvlpng revenue strategies & optimization for end-to-end Dig. business. Support Discovery Go’s digital growth strat/dev & its supporting metric/ analytics. 5+ yrs TV Ad Sales exp. Full info/apply HERE (11/9) 

JOB OPENING: MANAGER, COMPETITIVE STRATEGY & MARKETPLACE ANALYTICS/Discovery/NYC: Data & analytics expert to develop strategies, build a framework that analyzes competitive pricing & derives actionable insights, & identify solutions to improve performance. 6+ yrs exp in TV Ad Sales. Full info/apply HERE (11/9)

JOB OPENING: SR. MANAGER, REVENUE STRATEGY & ANALYTICS/Discovery/NYC: Linear Ad Sales expert to identify key revenue drivers & develop sales demographics strategy based on network performance/ad sales incumbencies, & manage the national sales team’s performance. 7+ yrs exp. in TV Ad Sales. Full info/apply HERE (11/9)

JOB OPENING: DIGITAL PRODUCER/Discovery/LA: Stellar digital/social producer supporting Discovery Network brand/shows. Drive overall content plans, strategy + social distribution plans for tentpole shows through brand filters to drive awareness, traffic and aud engagement across pltfrms. 5+ yrs exp. in TV. Digital/social media pref. Full info/apply HERE (11/9)

JOB OPENING: DIR NETWORK COMMS & MEDIA RELATIONS/Science/NYC: Strategic team player willing to take resp. for dev. of multiplatform comms strtgy & outreach on behalf of Science Channel, its talent & execs. Pitch prgrms, ntwrk stories & clips to news sources. 7+ yrs exp. in media relations, ntwrk exp. a +. Apply HERE (11/8)

JOB OPENING: DIGITAL AD OPS TRAFFICKER (PROJECT)/A+E Networks/NY: Execute day-to-day tasks of the Ad Ops team, including the testing, execution, optimization & troubleshooting of all A+E Networks non-linear advertising campaigns Full Info/Apply HERE (11/8)

JOB OPENING: SEGMENT PRODUCER/MSNBC/NYC: We are looking for an experienced Segment Producer to write and produce segments with speed and accuracy for daily news programming, in a breaking news environment. Full info/apply HERE (11/8)

JOB OPENING: MGR DIG ANALYTICS/ADVERTISING/NYC: Supply analytics framework for record label. Conduct rsrch & analysis on artists & releases to support mktg campaigns. Use data to dvlp & monitor ad campaigns. 3+ yrs of relevant exp & being avid fan of music a plus. Full info/apply HERE (11/8)

JOB OPENING: AD SALES ASSISTANT/Crown Media Family Networks/NY: Provide support to Ad Sales by working W/Acct Execs to srvc clients. Including sales orders, move requests and media schedules. Detail oriented w/orgnzt’l skills to keep efficient work sched. BS req. Full info/apply HERE (11/8)

JOB OPENING: VP DIGITAL/Sprout/NYC: Create digital strategy roadmap for Sprout and operationally execute on key objectives. Min 10 years digital product experience required. Full info/apply HERE (11/8)

JOB OPENING: SALES RESEARCH ANALYST/CW/NY: Responsible for supporting Media Sales Research Dept. Create/maintain daily linear reports & weekly network reports. Metric reports for CWTV and CW Seed. Interest in stats/analysis. Full info/apply HERE (11/5)

JOB OPENING: SENIOR MANAGER, COMMUNICATIONS/Pac-12/San Francisco: Develop & implement strategic PR programs to increase brand awareness. Must have experience in the Media industry. For full posting/apply HERE (11/5)

JOB OPENING: ACCOUNT EXECUTIVE/WGN America/NYC: Plans and organizes a sales strategy aimed at meeting individual and team sales goals. Min 5 yrs exp selling or buying television advertising time. BA deg req’d. Strong written/comm skills. Full info/apply HERE Job # 2016-44922 (11/5)

JOB OPENING: MANAGER, INTERNAL COMMUNICATIONS/HGTV&Food Network/Knoxville: Design and drive meaningful messaging to employees around the globe. 5-8 years of comms exp. Strong writing & verbal skills a must. Cable ntwk & media exp a plus. Full info/apply HERE (11/5)

JOB OPENING: ACCOUNT EXECUTIVE, SALES/Music Choice/NYC: Generate rev & dvlp sales strategies across full portfolio to achieve ad sales revenue goals. 3-5 yrs exp in media w/1-3 yrs specifically in ad/sponsorship sales (Planner/ASR & above) Must be able to travel regularly. Full info/apply HERE (11/5)

JOB OPENING: SALES PLANNERS/Music Choice/NYC: Resp for development/fulfillment of integrated media plans & proposals across all MC TV platforms for advertising clients. 1-2 yrs in media or sales planning/assistant at an agency or network. Solid understanding of media math. Full info/apply HERE (11/5)

JOB OPENING: AD SALES PLANNER/Baby First TV/NY: Reports to SVP Ad Sales. Home office flexibility. 2-3 Years Direct Response experience required. Detailed & organized. Entrepreneurial environment. Reply to [email protected] (11/4)

JOB OPENING: MGR, DIGITAL PRICING & YIELD, SPORTS/Turner/NYC: Each req’s 3+ yrs exp inventory and/or analytics for Ad Agency, Publisher, or Ad Tech Vendor. Able to mng a team a must. For more info/apply for each HERE (11/4)

JOB OPENING: MARKETING BUDGET ASSOC/AMC Networks: IFC/NYC: 2+ yrs exp Accting or Finance. Strong math skills. Ensure all projects, payments & deal memos are tracked & processed. Inter-Adv knwldg of Excel. Exp w/accruals, month end close processing, maintaining contract log, processing invoices, and T&E’s. Apply HERE (11/4)

JOB OPENING: MGR, VOD OPERATIONS/iN DEMAND/NYC: Seeking experienced mng. with great communication skills to mng. relationship/roll out of content to new affiliates. Work closely with all departments internally. 3-4 yrs exp in cable. Knowledge of movies/TV a +. Resume/cover: [email protected] (11/4)

JOB OPENING: VP, PRODUCT MANAGEMENT/NBCU/NYC: Manage a team of product managers and designers who are focused on creating products for our English and Spanish speaking audiences. A passion for consumer-led design, technology and news a plus. Full info/apply HERE (11/4)

To subscribe to any Cynopsis edition(s) click here.
%%PLUGIN_Unsubscribe: 2193667-unsub-generic%%

Copyright Cynopsis 2016

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2016

Related Stories

06/09/23: Tom Holland is taking a year off from acting

Friday June 9, 2023 Today’s Premieres Amazon Freevee: Tribunal Justice Apple TV+: The Crowded Room; The Snoopy Show; Duck & Goose: When Duck Met Goose Max: First Five Netflix: Tex Mex Motors; This World Can’t Tear Me Down; The Playing Card Killer; Bloodhounds; Human Resources Prime Video: An Unforgettable Year – Autumn; The Lake Roku: […]

06/08/23: Prime Video orders NASCAR doc

Prime Video orders NASCAR doc

Thursday June 8, 2023 Today’s Premieres Disney: Hailey’s On It! at 8p History: Alone at 9p Netflix: Tour de France: Unchained; Never Have I Ever Peacock: Based on a True Story Today’s Finale E!: Celebrity Prank Wars at 10p IN THE NEWS “It didn’t work out,” Warner Bros. Discovery President and CEO David Zaslav told […]

06/07/23: Cynopsis Jobs


SR. DIRECTOR, PRODUCT MANAGEMENT SHOUT! FACTORY LOS ANGELES P&L responsibility, ownership over all aspects of a project, standalone releases or a licensed library of titles. Works w/production, publicity, creative services, distribution/sales, digital, finance, legal, acquisitions & licensors to best position the project for success. 7+ yrs of exp. in marketing, business development, or product management. […]

06/07/23: Angry Birds lands at Amazon

Angry Birds lands at Amazon

A CYNOPSIS MESSAGE FROM FETV How many of your clients’ upfront deals are delivering? FETV delivers GRPs in flight! Brand-Safe Environment Iconic Content with Loyal Viewers Click here to contact Michael DuPont, EVP Ad Sales for more details or planning costs for review. Wednesday June 7, 2023 Today’s Premieres Bravo: The Real […]