Connected TV advertisers are still pining after show-level control. And PubMatic announced contextual targeting at the episode level is available to media buyers accessing CTV inventory through its platform.
The White House launched its own 24/7 streaming YouTube feed called “Trump TV: The Essentials Station,” which will air previously recorded speeches, “greatest hits” and other clips featuring the president.
Research and advisory firm Forrester dropped a list of predictions for what the media landscape will look like next year. Among the highlights: Three major streaming platforms will nix their paid-subscription-only models and launch free plans.
With the 78th Primetime Emmy Awards in the rearview mirror, the TV industry is already looking forward to next year. Variety reported that the Television Academy is in advanced talks to bring the Emmy Awards telecast to Amazon Prime Video, which would mark the first time the ceremony would be off broadcast TV since 1949.
Sports-focused live streaming platform Creator Sports Network is trying to monetize the advertising industry’s two biggest buzzwords: creators and sports.
The 2026 Primetime Emmy Awards airs from the Los Angeles Peacock Theater. Longtime “Law and Order: SVU” star Mariska Hargitay, who recently wrapped a Broadway run in “Every Brilliant Thing,” hosts the event.
The startup Qortex launched as CatapultX in late 2020 and was best known for building a series of addressable in-video ad experiences called On-Stream. Over time, however, company leadership realized that the consumer interaction data they’d accrued could help advertisers better understand what kind of content drives that consumer behavior in the first place.
Journalist and author Maria Bartiromo will part ways with Fox News Channel and Fox Business Network (FBN) after more than 10 years as a news anchor for Fox specializing in financial markets.
Women are less represented in television than they used to be – both in front of and behind the camera. That’s according to the latest “Boxed In” study by the Center for the Study of Women in Television and Film at San Diego State University, which tracked more than 2,500 characters and 3,600 credits during the 2025-26 television year.
The New York Post inked a deal with Crazy Legs Productions for help turning the tabloid’s content archives into episodic TV as well as films.
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