Cynopsis

Cynopsis: DIGITAL 12/21/07 Good morning, it’s Friday, December 21, 2007 and this is your first early morning digital briefing.  The Federal Trade Commission signed off on the $3.1 billion Google/DoubleClick merger, agreeing in a 4-1 decision the combined entities wouldn’t “substantially lessen competition.” Only the dissenting commissioner Pamela Jones Harbour expressed concern about privacy issues. […]

  Cynopsis: Kids! 12/20/07 Good morning. It’s Thursday, December 20, 2007, and this is your first early morning briefing. DirecTV, Inc., the Association of Public Television Stations (APTS) and the Public Broadcasting Service (PBS) have inked a deal that will see Public Television stations nationwide available in HD to DirecTV customers beginning in 2008.  DirecTV […]

A CYNOPSIS MESSAGE FROM NATPE ’08 NATPE ’08 – Where Now Meets NextJan 28*31 (*Mobile++ ) You could say we’re namedropping, but how else could we do this? 250+ industry leaders include Robert Pittman, Pilot Group LLC, Roma Khanna, NBC Universal, Garth Ancier, BBC Worldwide America, Andrea Wong, Lifetime Networks, Jim Paratore, TMZ, Jonah […]

A CYNOPSIS MESSAGE FROM MTV TURN VIEWERS ON, AND THEY WON’T TURN YOU OFF. MTV achieves the most watched November in our history. Damn._______________________________ MTV knows how to keep 12-34 year olds happy, with three #1 shows out delivering broadcast and cable competitors among this all mighty demo. The Hills 3, A Shot At Love […]

A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC CABLE DISTRIBUTION NIP/TUCK CONTINUES WINNING STREAK IN SEASON 5!#1 On Basic Cable with Women 18-34 TOPS BROADCAST PROGRAMS TOO!Beats: Ugly Betty, NCIS, K-Ville, Journeyman, ‘Til Death, Everybody Hates Chris, Dirty Sexy Money, Back to You First 4 Seasons Available For Your Broadcast or Cable Network Now! Source: NHI […]

  Cynopsis: Kids! 12/19/07 Good morning. It’s Wednesday, December 19, 2007, and this is your first early morning briefing. There is happiness in Middle Earth this week as director/writer/producer Peter Jackson and New Line Cinema have made peace, which means the much discussed and long-awaited Hobbit movies (The Hobbit and a sequel) will actually make […]

A CYNOPSIS MESSAGE FROM YPULSE COLLEGE MASHUP Ypulse College MashupReaching Today’s College Students with TechnologyThursday, January 31  February 1, 2008 | Sheraton Delfina, Santa Monica, CA Ypulse.com, the leading resource for youth media and marketing professionals, offers a conference focusing on how college students use technology and what brands and media companies are doing to […]

A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL HALLMARK CHANNEL LIGHTS UP THE HOLIDAYSA Grandpa For Christmas  (3.2 HH rating)All I Want For Christmas  (3.1 HH rating)The Note premieres Saturday (3.4 HH rating)Love’s Unfolding Dream premieres Saturday, December 15th Connect your business to a great holiday movie every night at 9/8c. www.insidehallmarkchannel.com Source: Nielsen […]

A CYNOPSIS MESSAGE FROM NATPE ’08 NATPE ’08 Where Now Meets NextJan 28*31 ( *Mobile++ ) You could say we’re namedropping, but how else could we do this? 250+ industry leaders include Robert Pittman, Pilot Group LLC, Roma Khanna, NBC Universal, Garth Ancier, BBC Worldwide America, Andrea Wong, Lifetime Networks, Jim Paratore, TMZ, Jonah […]

  Cynopsis: Kids! 12/18/07 Good morning. It’s Tuesday, December 18, 2007, and this is your first early morning briefing. Alloy Media + Marketing has launched Teen.com, a new distributed media content and advertising platform for teen-targeted web properties.  The new site aims to provide marketers with display and advertising programs to reach teens online.  Included […]