Cynopsis: Kids

Thursday, August 23rd, 2012

Cynopsis: Kids!08/23/12 Good morning. It’s Thursday, August 23, 2012, and this your first early morning briefing. As part of a growing trend to develop toys that marry the digital with the physical world, Toy maker Mattel rolls out a new line of toys called Apptivity that are screen-safe and designed to be used with […]

Wednesday, August 22nd, 2012

Cynopsis: Kids!08/22/12 Good morning. It’s Wednesday, August 22, 2012, and this your first early morning briefing. The Hunger Games continues to pay dividends for Lionsgate, which sold 3.8 million DVD and Blu-ray units of the film this weekend, in its first weekend of DVD release. More than one-third of the discs were in the […]

Tuesday, August 21st, 2012

Cynopsis: Kids!08/21/12 Good morning. It’s Tuesday, August 21, 2012, and this your first early morning briefing. After much ado and bidding for DreamWorks Animation SKG‘s distribution business, the studio announced yesterday it has inked a five-year distribution pact with Fox. The new deal will see Fox take on select marketing and distribution responsibilities for […]

Monday, August 20th, 2012

Cynopsis: Kids!08/20/12 Good morning. It’s Monday, August 20, 2012, and this your first early morning briefing. Cynopsis: Kids! is ten years old this summer. In 2002, Cynthia Turner, creator of Cynopsis, asked me to help her develop and launch the kids’ version of her influential daily e-newsletter. So ten years and a several laptops […]

Friday, August 17th, 2012

Cynopsis: Kids!08/17/12 Good morning. It’s Friday, August 17, 2012, and this your first early morning briefing. Canada’s CCI Entertainment inks agreements with US-based Kabillion, a K6-11/family aimed free TV VOD service, and Yoursphere Media, a kid/family social network and social media company, to launch GeoFreakz in the US on August 18, 2012. GeoFreakz is […]

Thursday, August 16th, 2012

Cynopsis: Kids!08/16/12 Good morning. It’s Thursday, August 16, 2012, and this your first early morning briefing. Scholastic unveils a worldwide promotional campaign for Infinity Ring, its new multi-platform time travel/adventure series targeted to kids/tweens 8-12, which will launch simultaneously in the US, Canada, UK, Australia and New Zealand on August 28 with the release […]

Wednesday, August 15th, 2012

Cynopsis: Kids!08/15/12 Good morning. It’s Wednesday, August 15, 2012, and this your first early morning briefing. The Advertising Council has set out to help parents/caregivers get their kids to brush their teeth at least twice a day, and they are hoping they can achieve this by making the activity more fun by providing kids […]

Tuesday, August 14th, 2012

Cynopsis: Kids!08/14/12 Good morning. It’s Tuesday, August 14, 2012, and this your first early morning briefing. This week marks the launch of Curiosityville (www.curiosityville.com), a new on and offline personalized play and learning environment designed for K3-8 and their parents/caregivers. Founded by CEO Susan Magsamen, and created in collaboration with educators, parents, researchers […]

Monday, August 13th, 2012

Cynopsis: Kids!08/13/12 Good morning. It’s Monday, August 13, 2012, and this your first early morning briefing. Cynopsis: Kids! is ten years old this summer. In 2002, Cynthia Turner, creator of Cynopsis, asked me to help her develop and launch the kids’ version of her influential daily e-newsletter. So ten years and a several laptops […]

Friday, August 10th, 2012

Cynopsis: Kids!08/10/12 Good morning. It’s Friday, August 10, 2012, and this your first early morning briefing. Cartoon Network adds a twist to its TV Everywhere efforts with the launch of the free CN 2.0, a new version of its Cartoon Network app, which allows kids to simultaneously videos (show episodes, clips, network schedule) and […]

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