DISH announced that its Hopper and Wally receivers now support the Google Nest Hello Video doorbell. When the doorbell rings, Nest Hello sends on-screen notifications directly to the television. DISH is the first pay-TV provider to integrate a Google Nest device into its ecosystem with the Device Access program. Today’s Nest Hello announcement is the […]
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Innovation in Live Dynamic Ad Insertion Boosts Sling TV Ad Revenue
DISH Media announced that Sling TV’s dynamic ad insertion into live streaming TV helped triple its advertising revenue in 2018. Sling saw significant growth in key focus areas enabled by DAI including targeted addressable advertising, particularly in cross-platform campaigns that are delivered to both Sling TV and DISH TV audiences with a single buy. “Targeted addressable […]
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Drew Lachey Brings it Home in “Date My House”
From pop sensation to DIY inspiration, Drew Lachey is bringing his creative talents to a...The Hidden Influence: How Emotions Drive our Choices
Mediaprobe’s database of emotional reactions to televised content offers insights into viewer engagement. MediaProbe CEO...Weigel Networks Get in the Holiday Spirit
Weigel networks have a robust holiday slate, with programming ranging from “Meet Me in St....
