Cynopsis: DIGITAL 04/10/08 Good morning, it’s Thursday, April 10, 2008, and this is your first early morning digital briefing. In its latest effort to drive a harder bargain with Microsoft, Yahoo agreed to carry a selection of AdSense search ads from Google in a two-week trial limited to 3% of all search queries made through […]
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Thursday, April 10th, 2008
A CYNOPSIS MESSAGE FROM USA NETWORK USA’s CHARACTERS WELCOME Brandwidth. The breadth, depth and creative potential of the Characters Welcome brand combined with USA’s vast media reach. This Upfront Season, Build Your Business By Leveraging the Brandwidth of the #1 Cable Network, USA Network. Advertisers Welcome. Brands Welcome. Characters Welcome. SOURCE: Nielsen Media Research. Click […]
Thursday, April 10th, 2008
A CYNOPSIS MESSAGE FROM DISNEY MEDIA SALES & MARKETING The Next Big ThingSuperstar Talent. Inspiring Stories. Devoted Fans.We keep launching tomorrow’s celebrities and building successful brands. With blockbuster franchises like Hannah Montana and High School Musical, Disney Channel is where kids and families know they’ll find inspiring stories. Team up with Disney Channel join […]
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Wednesday, April 9th, 2008
Cynopsis: DIGITAL 04/09/08 Good morning, it’s Wednesday, April 9, 2008, and this is your first early morning digital briefing. Two prominent media chieftains revealed a little of what keeps them up at night this week. NBCU‘s Jeff Zucker warned International Advertising Assoc. World Congress attendees how crippling an actors’ strike could be to the TV […]
Wednesday, April 9th, 2008
MESTIC TELEVISION DISTRIBUTION THE PEOPLE’S COURT A POWERFUL 2-HOUR BLOCK PERFORMER! Builds hour-to-hour with key Women in Washington, DC!W18-49: +11% share over 1st hour W25-54: +20% share over 1st hour#1 in the 10am & 11am time periods with W18-49 & 25-54 TIME FOR BACK-TO-BACK RUNS OF THE PEOPLE’S COURTON YOUR STATION Source: NSI, WRAP Overnights, […]
Wednesday, April 9th, 2008
Cynopsis: Kids! 04/09/08 Good morning. It’s Wednesday, April 9, 2008, and this is your first early morning briefing. UPFRONT 2008-2009 SEASON – DISNEY CHANNEL At its annual ad sales upfront presentation in NYC yesterday, Disney Channel looked to The Next Big Thing and focused on finding and cultivating new talent, as well as announcing […]
Tuesday, April 8th, 2008
Cynopsis: DIGITAL 04/08/08 Good morning, it’s Tuesday, April 8, 2008, and this is your first early morning digital briefing. Yahoo CEO Jerry Yang and Chairman Roy Bostock reiterated their position that Microsoft‘s $31/share offer is too low in a reply to Steve Ballmer’s strongly worded letter. Yahoo gives several reasons to justify the stance, including […]
Tuesday, April 8th, 2008
A CYNOPSIS MESSAGE FROM PROGRAM PARTNERS PROGRAM PARTNERS FAMILY COURTRAISING THE BAR – FALL 2008New York (WNYW/WWOR), Los Angeles (KTTV/KCOP), Chicago (WCIU/WWME) CROSSWORDSA FIRM GO – YEAR 2 – FALL 2008Including stations from NBC O&Os, Belo, Gannett, Gray, Hubbard, McGraw-Hill, New Age, Raycom & Young PROGRAM PARTNERS (310) 399-4499 Cynopsis 04/08/08 Good Morning. It’s […]
Tuesday, April 8th, 2008
Cynopsis: Kids! 04/08/08 Good morning. It’s Tuesday, April 8, 2008, and this is your first early morning briefing. Who knows what evil lurks … I’ll tell you who, the folks at Nerd Corps Entertainment as they launch their new original property, The League of Super Evil! (26×30). Targeted to K6-11, The League of Super […]
Monday, April 7th, 2008
A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL HALLMARK MOVIE CHANNEL IN HDAll movies. All family. All for you. Classic theatrical films from major studios. Hallmark Hall of Fame feature presentations. The best of Hallmark Channel original movies. Mini-Series and Special Events. All yours, all the time on Hallmark Movie Channel. Insidehallmarkchannel.com Cynopsis 04/07/08 Good Morning. […]
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