CynopsisSports Good morning. It’s Monday April 15, 2019 and this is your first early morning Sports briefing. The Masters was a bonanza for CBS– third-round coverage on Saturday was the highest-rated Saturday golf telecast on any network in four years, since 2015’s Masters third round (6.5/16), with a ratings increase of 5% […]
CynopsisSports Good morning. It’s Friday April 12, 2019 and this is your first early morning Sports briefing. Opening night of the 2019 Stanley Cup Playoffs proved fruitful for NBC Sports as the company’s’ four-game coverage on Wednesday delivered the best overnight rating for an Opening Night in three years, according to Nielsen, […]
CynopsisSports Good morning. It’s Thursday April 11, 2019 and this is your first early morning Sports briefing. ESPN and the Big 12 Conference tied up an expansion of the current rights agreement, which runs through the 2024-25 season. The tweaked deal now adds the Big 12 Football Championship exclusively on ABC or […]
CynopsisSports Good morning. It’s Wednesday April 10, 2019 and this is your first early morning Sports briefing. Virginia’s epic OT win over Texas Tech in the NCAA Tournament Men’s National Championship Game on CBS capped a month of successes for CBS Sports and Turner Sports’ coverage of the tournament. The championship game […]
CynopsisSports Good morning. It’s Tuesday April 9, 2019 and this is your first early morning Sports briefing. The WNBA inked a multiyear marquee partnership with AT&T that makes the global communications and technology company the first non-apparel partner to have its logo featured on the front of all 12 team jerseys […]
CynopsisSports Good morning. It’s Monday April 8, 2019 and this is your first early morning Sports briefing. Flush with a new equity infusion of $20 million, Hispanic MMA sports entertainment franchise, Combate Americas is prepping its next live television event, Combate de Reinas’ live television event at Galen Center in LA […]
CynopsisSports Good morning. It’s Friday April 5, 2019 and this is your first early morning Sports briefing. BIG3 landed a new home, inking a deal with CBS Sports for the professional 3-on-3 basketball league, founded by Ice Cube and Jeff Kwatinetz, to be carried on CBS and CBS Sports Network beginning with […]
CynopsisSports Good morning. It’s Thursday April 4, 2019 and this is your first early morning Sports briefing. The National Academy of Television Arts and Sciences unveiled nominees for the 40th Annual Sports Emmy Awards with ESPN’s slate of platforms topping the tallies among network nods, drawing 56 nominations, while NBC Sports took […]
CynopsisSports Good morning. It’s Wednesday April 3, 2019 and this is your first early morning Sports briefing. The clock’s apparently run out on the Alliance of American Football, and after eight weeks of games in its inaugural season, league owner Tom Dundon suspended all operations for the org. League co-founder Bill Polian […]
CynopsisSports Good morning. It’s Tuesday April 2, 2019 and this is your first early morning Sports briefing. CBS Sports is up for another ride with Professional Bull Riders, announcing a long-term rights extension that keeps CBS Sports as the exclusive television home of PBR through 2028. The new agreement also ups the […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5