Wednesday, September 25, 2019 NASCAR, along with partners FOX Sports and NBC Sports, unveiled 2020 race start times and network coverage for the NASCAR Cup Series, NASCAR Xfinity Series, and NASCAR Gander Outdoors Truck Series. Overall, 21 national series events will air on broadcast television in 2020, including the Daytona 500 (Feb. 16, FOX), […]
Tuesday, September 24, 2019 ESPN and Facebook entered into a new agreement that brings exclusive digital shows and content to the Facebook Watch platform that includes The People’s MMA Show, additional segments from Always Late with Katie Nolan, and exclusive versions of Countdown to GameDay and Fantasy Focus Live. ESPN will engage and interact […]
Monday, September 23, 2019 With the NBA preseason set to tip off in a week, Panini America, one of the storylines will be on the latest crop of talent to be brought the league this season, especially top draft pick Zion Williamson. As such, Williamson’s partners are revving up their own marketing plans for […]
Friday, September 20, 2019 ESPN and Special Olympics are expanding their relationship in a new partnership extension that will see an additional eight-years of global programming and ESPN’s Global Presenting Sponsorship of Special Olympics Unified Sports. The new eight-year programming agreement will see ESPN continue as the Global Broadcast Partner of key Special Olympics […]
Thursday, September 19, 2019 HBO Sports laid out plans for its new all-access college football series set to debut in October with the docuseries 24/7 College Football. Four programs will take part – Florida, Penn State, Arizona State and Washington State – as “they meet the demands and challenges leading up to and through gameday.” […]
Wednesday, September 18, 2019 Major League Soccer entered a multi-year partnership with BODYARMOR that makes the brand the league’s official sports drink partner in the US. As part of the agreement, BODYARMOR sports drinks will hydrate MLS players and the company’s logo and branding will be featured on coolers, cups, squirt bottles and towels on […]
Tuesday, September 17, 2019 Good morning. It’s Tuesday, September 17, 2019 and this is your first early morning Sports briefing. The NHL Players’ Association opted to not exercise its right to reopen the NHL/NHLPA Collective Bargaining Agreement, guaranteeing labor peace for the league through 2022. The NHL previously announced on Aug. 30 it would not […]
Monday, September 16, 2019 Good morning. It’s Monday, September 16, 2019 and this is your first early morning Sports briefing. LA Stadium and Entertainment District at Hollywood Park inked a 20-year deal with SoFi that designates the digital personal finance company as the exclusive naming rights partner of the new SoFi Stadium, which will […]
A CYNOPSIS MESSAGE FROM CBS SPORTS NETWORK #12 Texas vs. Rice Tomorrow 8:00 PM ET Live from NRG Stadium in Houston CBS SPORTS NETWORK The 24-hour home of CBS Sports CBSSportsNetwork.comCynopsisSports Good morning. It’s Friday September 13, 2019 and this is your first early morning Sports briefing. […]
CynopsisSports Good morning. It’s Thur sday September 12, 2019 and this is your first early morning Sports briefing. If there was any doubt about who rules the media realm, the NFL once again ascended the audience throne, opening its centennial season before 109 million viewers. The slate posted an average minute-audience […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5