09/24/19: ESPN is bring a bevy of new shows to Facebook Watch

 

Tuesday, September 24, 2019
ESPN and Facebook entered into a new agreement that brings exclusive digital shows and content to the Facebook Watch platform that includes The People’s MMA Show, additional segments from Always Late with Katie Nolan, and exclusive versions of Countdown to GameDay and Fantasy Focus Live. ESPN will engage and interact with fans through the Facebook Watch platform via Watch Parties, polls, or live talent Q&As.
 
“We are extending some of our most popular ESPN shows and creating new ones with content available only on Facebook and Facebook Watch,” said Ryan Spoon, Senior Vice President, Digital and Social Content, ESPN. “This allows us to connect with fans and drive the conversation around sports in a way that leverages what we and the platform do best.”
 
“We’re incredibly excited to bring such a strong slate of ESPN programming to Facebook Watch,” said Rob Shaw, Facebook Head of League and Media Sports Partnerships: “ESPN produces world-class content, so we have no doubt that these shows will inspire the type of conversation and connection that makes Facebook Watch a unique way to experience sports.”
 
PROGRAMMING

Up against the Emmys, NBC’s Sunday Night Football telecast saw the Rams/Browns matchup deliver a 12.8/23 in overnight Nielsen numbers (not including digital) to lead the network to a win for the night with the Browns’ first home NBC SNF game in 11 years delivering record ratings in Cleveland and Columbus, hitting a 38.5/60 and a 23.8/39 respectively.
 
CBS Sports’ first national game of the 2019 NFL season on Sunday ranks as its highest opening national game rating of the season in four years as the 4:25p window delivered a 14.2/29 average household rating/share in the metered markets, up 1% over last year’s number. Through the first three weeks of the NFL season, The NFL on CBS’ season-to-date rating is its highest in three years, up 4% and averaging a 10.9/24.
 
Finally, FOX Sports reports that the network’s week 3 singleheader drew an 11.6/25 in metered markets, up 40% over last’s year’s comparable matchup. Season to date, The NFL on FOX is averaging a 11.6/25, up 7% over last year.
 
Tennis Channel is going bi-coastal, opening a fully equipped broadcast control room on the site of the USTA National Campus in Orlando, designed to give the network a year-round presence at the training center for elite American professional and junior players. The facility, which establishes an East Coast production base for the West Coast-based network, provides Tennis Channel with greater access to National Campus competitions and players, in addition to Florida’s tennis community. It will be put to immediate use September 24-29, as the network carries the Junior Davis Cup and Junior Fed Cup by BNP Paribas Finals for the first time.
 
CBS Sports cemented its SEC on CBS football game for Oct 5, with Auburn/Florida hitting the lineup at 3:30p. Brad Nessler, Gary Danielson and reporter Jamie Erdahl will call the action from Ben Hill Griffin Stadium in Gainesville.
 
FloSports is extending its run with the UAE Jiu-Jitsu Federation to provide live and on-demand coverage of all matches from the Abu Dhabi World Professional Jiu-Jitsu Championship on FloGrappling.com through June 2022. “The partnership extension with FloSports will further elevate the sport of jiu-jitsu in the UAE, the region and around the world by giving sports fans access to live streams, coverage and content all year round, including some of world-class action from the UAE with the international Pro championships in Fujairah, Al Ain, Dubai, Ras Al Khaimah, in addition to the Abu Dhabi World Professional Jiu-Jitsu Championship,” Mohammed Hussein Al Marzooqi, UAE Jiu-Jitsu Federation, Director of Marketing and Finance said.
 
Facebook and Australia’s National Basketball League inked a deal to bring 52 live games to Facebook Watch in the US. All of these games will feature either LaMelo Ball or RJ Hampton.
The Cynopsis Best Of The Best Awards
Category Focus: The Best Approach To Social Good
 
Take a look at categories for those individuals and companies utilizing the media industry to forge positive change in our community, including: Best Social Good Partnership, Best “Me Too” Awareness Campaign, Best Anti-Bullying Awareness Campaign, Best TV/Digital Episode With A Social Good Theme, Best Philanthropic Campaign and  more .
 
SPONSORSHIP & PROMOTION

The Boston Beer Company and the NHL entered a new multiyear U.S. partnership that designates Truly Hard Seltzer as the official hard seltzer of the NHL beginning with the start of the 2019-20 NHL regular season. The new five-year agreement marks the first national sports league partnership for The Boston Beer Company and Truly Hard Seltzer. In addition, Truly Hard Seltzer will be a part of unforgettable fan experiences as the title sponsor of the Truly Hard Seltzer NHL PreGame fan festival at the 2020 Bridgestone NHL Winter Classic at Cotton Bowl Stadium and the 2020 NHL Stadium Series at U.S. Air Force Academy’s Falcon Stadium.
 
DIGITAL, DATA & TECH

The PGA TOUR and GameOn Technology, with its engagement platform ChatOS, announced a new multi-year content and marketing relationship that will see the TOUR chat platform and newly launched TOUR Chatbot allow fans to ask questions and get information about tournaments on Facebook Messenger at the start of the 2019-20 PGA TOUR Season. “We are excited about GameOn’s ability to help us deliver interactive content in a convenient and timely manner to PGA TOUR fans around the world,” said Scott Gutterman, Vice President Digital Operations at the PGA TOUR. “The PGA TOUR has vast amounts of content and a diverse global audience looking to access that content around the clock, and this relationship with GameOn will help us provide that access.”
 
ESPN Digital reports 89.0 million unique visitors (up +24% YOY) in August. Meanwhile, the company reports that the ESPN app recorded its second largest audience ever, attracting 20.6 million unique visitors and 1.6 billion minutes, up 37% and 49%, respectively YOY
 
Tunity Analytics Top 10 Out-of-Home Sports Programs for the Week of Sept. 16
Show                                            Network         Date/Time                              (000’s)
  1. Fox Early Games FOX                9/22/19 1:00p                       14467
  2. CBS Early Games CBS                9/22/19 1:00p                       9699
  3. CBS Late Games CBS                9/22/19 4:25p                       7751
  4. The OT FOX                9/22/19 4:00p                       6193
  5. MNF Browns/Jets ESPN             9/16/19 8:15p                       4642
Source: Tunity Analytics. Viewing estimates are derived from Tunity mobile app usage for the week beginning September 16, 2019. OOH viewer impressions are calculated using Tunity Analytics proprietary estimation model.
 
ESPORTS

The Overwatch League released activation details for the upcoming Overwatch League 2019 Grand Finals taking place this weekend in front of a sold-out crowd at the Wells Fargo Center on Sunday and livestreamed on Twitch in 190 countries and broadcast on ABC from 3–6p. Philadelphia native Questlove will serve as the in-arena DJ for the event during breaks in the action. Before the match begins, sponsors will serve up a slate of activations at the Overwatch League’s 2019 Grand Finals Fan Fest. Among the partnerships on display will be: Xfinity; Bud Light; Coca-Cola; Fanatics; Kellogg’s; State Farm; T-Mobile; Toyota; and Upper Deck. In addition, DJ Ghost will be the on-site DJ for the Overwatch League’s Fan Fest, which will also include a Rivalry Station and Prize Wheel. Fans will also have the chance to run out of a replica player entrance tunnel. In addition, DreamSeat and Tespa will be activating on-site at 2019 Fan Fest.
 
The trio of Bryce Blum, Lauren Gaba Flanagan, and Christopher “MonteCristo” Mykles are teaming up to launch a new creative agency and consulting group dedicated to “helping clients navigate the landscape of esports and gaming” and titled Theorycraft. The company will target brands, professional teams, and investors who are looking to develop creative strategies to reach esports and gaming audiences.
 
INDUSTRY & ROSTER MOVES

The National Football League named Janet Nova as Deputy General Counsel for Media and League Business Affairs. Nova joins the NFL after spending over 20 years at 21st Century Fox and its predecessor company, News Corporation.
 
THE MAIN EVENT

WNBA Playoffs sees Washington/Las Vegas in Game 4 on ESPN2 at 9p.
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ON THIS DAY in 1988
American heptathlete Jackie Joyner-Kersee sets a new world record with 7,291 points to win the gold medal at the Seoul Olympics.
 
In the Know
Who in the NBA was known as The Reign Man? (Email [email protected] with your answer and be sure to include your company and city).
 
Answer to Our Last Sports Trivia Question
What is Sparky Anderson’s first name?  Answer: George. Kudos: John Ferlazzo/London; Keith Marder-Halstead Real Estate/NY; Michael Ritz-Northwestern Mutual/NY; Cory Angerthal-AMC Networks/NY; Mikke May-PHIT America/Wellington; Peter Lasser-Lasser Productions/Atlanta; Art Salisch-Smrc/East Windsor; Synda Kollman-Charter Marketing Group/Boca Raton
; Andy Pittman-TAMU/College Station; Rich Wolfe-Lone Wolfe Press/Scottsdale; Greg Moloznik-GLM Media/Scottsdale; Dave Sikula-San Francisco State University/San Francisco; Rick Pike-InterMedia Advertising/Woodland Hills; Nick Monroe-Monroe Photography/San Diego; Greg Dudsic/Venice

Later~~Chris
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ANALYST >>
MTV/VH1/CMT/NYC: Deep knowledge & passion for consumer insight within media/entertainment. Keeping a finger on the pulse of happenings in the video content landscape. Secondary to insight 1-2 yrs research exp; qualitative/quantitative research techniques. Temp position-1yr. Full info HERE (10/5)


MULTI MEDIA DESIGNER
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Conceptualize multimedia graphics for print & digital platforms with an emphasis on Sales mktg materials. Graphic projects incl B2B Advertising campaigns, digital assets, and print collateral. proficient in the entire Adobe Creative Production Suite. Min 3-5 yrs exp. Full info HERE (10/4)

SALES RESEARCH DIRECTOR >>
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Having a hybrid set of skills 
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ION Media/NYC:
 
Responsible for all administrative aspects of Sales development, which includes building a robust infrastructure to support our strategic revenue growth. 10-15+ years   of proven leadership skills overseeing Sales Administration/Operations. Full info HERE (10/4)


MANAGER, NATIONAL TV MEDIA BUYING >>

Simulmedia/NYC: Manage & develop inventory partnerships with TV and digital media partners, provide internal guidance & analysis on inventory sources and media spend. TV media buying/planning exp, 3+ yrs. Strong relationship building, negotiating & planning skills.Full info/apply HERE (10/4)

DIRECT RESPONSE AE >>
American Classic Entertainment/Remote position: Resp for growing the DR business. 2+ yrs of Television DR sales exp on national cable pref’d. The ideal candidate must have a large client & buyer contact list. Excellent written, verbal and interpersonal comm skills. Strong negotiation skills. Full info HERE (10/3)

DIRECTOR, COMMUNICATIONS >>
OWN/LA:
 Seasoned comms pro to dvlp press materials, internal comms & message points for execs, maintain press relationships & oversee events. 7+ yrs exp in PR & crisis comms req’d. Full info HERE (10/3)

COORDINATOR, CREATIVE AFFAIRS >>
9 Story Media Group/NYC:
 
Work w/Dir of Prod to help ensure all series prod teams have the resources they need to produce great work. Strong orgnztn’l skills/detail oriented & strong MS Excel skills a must. 1+ yrs previous prod exp req’d. Knwldg of Movie Magic budgeting software a +. Full info HERE (10/3)

TV PROGRAM HOSTS >>
QVC and Home Shopping Network (HSN)/West Chester PA & St Petersburg FL:
 Exp in hosting TV, web broadcasts, news, radio or trade shows & live events or as a brand Spokesperson. A passion about product your selling & comfortable with on-air selling a must. Full info HERE (10/3)
 

SENIOR DESIGNER >>
REELZ/Albuquerque:
 Design and execute on-air graphics, digital/social media and print. 3-5 years of experience with AE, C4D and Creative Cloud is essential. Strong design and collaborative skills desired. Relocation package Full info HERE (10/2)

ACCOUNT EXECUTIVE >>
KTLM/McAllen TX: 
Generate revenue to the station and its web/digital product from both traditional and non-traditional prospects in the Rio Grande Valley market. Minimum 2 years of experience in broadcast media sales, business development and/or direct sales environment. Full info   HERE  (1 0/2)


ACCOUNT EXECUTIVE
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WGN America/LA:  Seeking an experienced Account Executive to grow existing and develop new business for the network through the selling of national cable TV time to ad agencies and clients. Min of 5 yrs exp selling or buying national TV advertising. Full info  HERE  (9/29)


NATIONAL MEDIA ACCOUNT EXECUTIVE >>
Ramsey Solutions/Nashville:
 Proactively prospecting, qualifying, closing and growing a national account list of NEW business. 3+ yrs of sales exp. Proven track record of successfully closing NEW business while growing and renewing existing client base. Full info HERE (9/28)

RESEARCH ANALYST, KIDS >>
Insight Strategy Group/NYC:
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RIGHTS & CLEARANCES COORD, CONTENT CREATION, TEMP >>
A+E/Stamford: 
Ensure all materials used in our internally-produced content are properly cleared and licensed. Review rights bibles, perform detailed contract analysis on license agreements & perform risk analysis. BA w/JD pref’d. Min 3 yrs exp analyzing third party licenses (music, stills). Prior exp in a TV, cable, law firm or film studio a plus. Apply HERE  Full info HERE (9/27)

   
MANAGER, AD SALES MARKETING >>
Discovery/LA
: Collaborative team player to dvlp/execute cross-pltfrm mrktng progs across network portfolio. Lead internal planning/brainstorming in response to RFPs, activate/manage sponsorship prgrms & work effectively w/ stakeholders. 5+ yrs int mrktng exp. Full info HERE (9/27)
 
RESEARCH ANALYST >>
Insight Strategy Group/NYC:
 Be an idea contributor and an active voice in team brainstorming. 0-3yrs of exp in market rsrch, or in a brand/mktg consulting role that involves hands-on primary rsrch. Kids/family research exp pref’d.  Full INFO   HERE  (9/27)


MANAGER, RESEARCH
 >>

FX Networks/LA: Manager, Research is responsible for tracking/analyzing the performance of all programs on linear and SVOD with an emphasis on Scripted Programs and landscape of TV. MUST be fluent in Excel and NPower. Multitrak and VBA exp a plus. Must have 3-5 years of relevant experience. Full info HERE (9/27)


ASSOC DIRECTOR, SOCIAL & DIGITAL STRATEGY >> 
GLOW/NYC
Develop campaign direction, voice & tone, strategy, & creative for high-profile media/entrtnmt clients. 5-8 years social media & digital, pitch and new biz dev experience. Full info HERE (9/27)

AD SALES PLANNER >>
Ovation/NYC:
 Seeking organized/motivated candidate to join linear sales team as a leave replacement.  Responsible for developing proposals, allocating inventory and stewarding existing business.  Strong communication skills, proficiency in MS Excel & 2 yrs linear cable exp desired.  Position available 12/2019 – 4/2020. Full info HERE (9/27)

 

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