Wednesday April 22, 2020 The 2020 WNBA Draft presented by State Farm on ESPN finished as the most-watched WNBA Draft in 16 years and the second most-watched in ESPN’s history. This year’s event, which was held virtually in light of the COVID-19 pandemic, averaged 387,000 viewers on ESPN, up 123% over the 2019 Draft, […]
Monday April 20, 2020 While college sports continue to sit on the sideline this Spring, the debate over the use of name image and likeness continues to fester. Several states have moved ahead with NIL compensation rules, while another in SEC and ACC country is poised to be a first mover as early as […]
Friday April 17, 2020 The NBA and Microsoft announced a new multiyear alliance, designed to “transform the way fans experience the NBA.” As part of this collaboration, Microsoft will become the Official Artificial Intelligence Partner and an Official Cloud and Laptop Partner for the NBA, Women’s National Basketball Association (WNBA), NBA G League, […]
Wednesday April 15, 2020 The NFL cemented its broadcast plans for the 2020 NFL Draft, running April 23-25, and carried across ABC, ESPN, and NFL Network for a multi-network presentation for all seven rounds. The 2020 NFL Draft will serve as a three-day virtual fundraiser benefitting six charities that are battling the spread of […]
Monday April 13, 2020 Amidst the gloom, there are silver linings. Ready Nutrition was founded in 2012 by former University of Pittsburgh basketball team captain Pat Cavanaugh. According to reports, the Pennsylvania based company is well cash positive and has eclipsed over nine figures in sales in the last 12 months, making it […]
Friday April 10, 2020 HORSE it is! ESPN, the NBA and the National Basketball Players Association announced that Chris Paul of the Oklahoma City Thunder, Trae Young of the Atlanta Hawks and Tamika Catchings will headline the list of eight NBA and WNBA players and legends who will take part in the new […]
Wednesday April 8, 2020 WrestleMania cemented more records for WWE, which in addition to becoming the most social event in WWE history over the weekend in a special two-day event – saw viewership records with more than 967 million video views across the company’s digital and social platforms including WWE Network, WWE.com, YouTube, Twitter, […]
Monday April 6, 2020 The concept of social distancing today was not what veteran sports marketer Rich Abend had in mind when he launched Famer last year, but coaching at a distance was. The platform, which focuses on youth teams, leagues and coaches, gives both participants and coaches the ability to watch, share […]
A Cynopsis Message From VERITONE LICENSING Missing live sports?Veritone has full re-airs of marquee sporting events and more,digitized and ready for re-broadcast. Whether you are looking for full games or clips to create original programming,highlights, or advertisements, our team makes the entire process seamless. Contact us for the professional and […]
A Cynopsis Message From VERITONE LICENSING Missing live sports?Veritone has full re-airs of marquee sporting events and more,digitized and ready for re-broadcast. Whether you are looking for full games or clips to create original programming,highlights, or advertisements, our team makes the entire process seamless. Contact us for the professional and […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5