Cynopsis: Sports07/28/11 Good morning. It’s Thursday, July 28, 2011, and this is your first early morning Sports briefing. The Pac-12 is expanding its presence even further, launching conference-branded national and six regional TV networks beginning next year. Commissioner Larry Scott told reporters during the conference’s media day on the East Coast that they had […]
Cynopsis: Esports
Wednesday, July 27th, 2011
Cynopsis: Sports07/27/11 Good morning. It’s Wednesday, July 27, 2011, and this is your first early morning Sports briefing. It didn’t take long for the NFL to lock in pre-season plans with the end of the lockout. With the Pro Football Hall of Fame Game nixed, the league will now kickoff early action on Aug. […]
Tuesday, July 26th, 2011
Cynopsis: Sports07/26/11 Good morning. It’s Tuesday, July 26, 2011, and this is your first early morning Sports briefing. Football is officially off the sidelines with the end of the NFL lockout, as the NFLPA executive board and 32 team reps voted unanimously to approve the terms of the 10-year deal. However, it may be […]
Monday, July 25th, 2011
Cynopsis: Sports07/25/11 Good morning. It’s Monday, July 25, 2011, and this is your first early morning Sports briefing. With all the big money deals hitting the big NCAA conferences, a ripple effect is now being felt by the mid-majors. A deal the other week between the Southern Conference and public television systems in the […]
Friday, July 15th, 2011
Cynopsis: Sports07/15/11 Good morning. It’s Friday, July 15, 2011, and this is your first early morning Sports briefing. And a heads up — Cynopsis Sports is on vacation next week, returning on Monday, July 25th — have a good week! Turner Sports has officially signed a free agent veteran to its team, inking 15-time […]
Thursday, July 14th, 2011
Cynopsis: Sports07/14/11 Good morning. It’s Thursday, July 14, 2011, and this is your first early morning Sports briefing. The 82nd MLB All-Star Game scored itself record low ratings but still continued to be a performer for Fox, with a total audience of 25.9 million viewers delivering the channel with its best night in prime […]
Wednesday, July 13th, 2011
Cynopsis: Sports07/13/11 Good morning. It’s Wednesday, July 13, 2011, and this is your first early morning Sports briefing. ESPN’s telecast of the 2011 State Farm Home Run Derby, which was won by New York Yankees second baseman Robinson Cano, drove in a ratings hit for the channel. ESPN’s coverage this year averaged nearly 6.7 […]
Tuesday, July 12th, 2011
Cynopsis: Sports07/12/11 Good morning. It’s Tuesday, July 12, 2011, and this is your first early morning Sports briefing. The relationship between NBC Sports and the NHL just got a whole lot deeper, with both companies announcing a sales venture designed to streamline national US NHL media sales for the next five years. As part […]
Monday, July 11th, 2011
Cynopsis: Sports07/11/11 Good morning. It’s Monday, July 11, 2011, and this is your first early morning Sports briefing. The saying goes that sports continues to drive technology, and clearly as the circles that bind sports media and leagues continue to get tighter, digital sports coverage continues to grow. The tribal passion inherent in this […]
Friday, July 8th, 2011
A CYNOPSIS MESSAGE FROM UNIVISION MILLIONS WON’T BE MISSING THE SEMI-FINALS, SO DON’T MISS REACHING THEM. Almost 12 million people watched the last Copa America Semi-Finals and this year’s promises to be even bigger. Join the millions of fans who will be there all the way in real time. Copa America Semi-Finals start on July […]
CynCity
Cynsiders
Driving Growth Through Scale, Culture, and Proven Performance
This Upfront season, advertisers aren’t just asking where audiences are — they’re asking whether their...How AI is Reshaping the Web and Driving Audiences Toward Mobile Gaming
By Stephen Upstone, CEO & Founder, LoopMe Generative AI is rapidly changing how people...The Moment Is the Medium
The path to purchase hasn’t just shortened — it’s splintered. As AI fragments where consumer...