CYNOPSISDIGITAL 06.22.15 Good morning. It’s Monday June 22, 2015, and this is your first early morning digital briefing. Watcheroo Premieres and Tune-in Alerts for June 22-28: – People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include Hilary Duff, rapper T.I. and his wife Tameka “Tiny” Harris, Ashley Tisdale (Clipped), […]
CYNOPSISDIGITAL 06.19.15 Good morning. It’s Friday June 19, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Snapchat launched its first “geofilter” advertising deal with McDonald’s this week. The set of sponsored filters from the fast food chain includes a cheeseburger and fries, and other brand-specific images. Assuming the audience takes […]
CYNOPSISDIGITAL 06.18.15 Good morning. It’s Thursday June 18, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Breaking Bad star Aaron Paul is making his way back to TV, joining Hulu’s drama The Way as the new male lead. Based on the script by Jason Katims and his True Jack […]
CYNOPSISDIGITAL 06.17.15 Good morning. It’s Wednesday June 17, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS New Form Digital released nine new, original scripted shorts from its Incubator Series 2 yesterday. Eleven originals were “incubated”; two sold prior to production, to Refinery29 and Maker Studios. The studio’s Incubator Series […]
CYNOPSISDIGITAL 06.16.15 Good morning. It’s Tuesday June 16, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Talk about 20/20 vision: Over-the-top programming and video revenue will bring in $51.1 billion by the year 2020, according to a new report from Digital TV Research. The revenue predicted in the next […]
CYNOPSISDIGITAL 06.15.15 Good morning. It’s Monday June 15, 2015, and this is your first early morning digital briefing. Watcheroo Premieres and Tune-in Alerts for June 15-19: – People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Dwayne Wade and Katharine McPhee talk about the possibility of another Smash reunion, YouTubers The […]
CYNOPSISDIGITAL 06.12.15 Good morning. It’s Friday June 12, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Besieged Twitter CEO Dick Costolo will depart the company, the social media network announced yesterday. Co-founder Jack Dorsey will serve as interim CEO starting July 1. Twitter Inc. shares surged eight percent after […]
CYNOPSISDIGITAL 06.11.15 Good morning. It’s Thursday June 11, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS On the heels of Apple’s music streaming service launch, Spotify raised a whopping $526 million. Participants in this round include TeliaSonera AB, Goldman Sachs via its Global Private Opportunity Partners fund as well as […]
CYNOPSISDIGITAL 06.10.15 Good morning. It’s Wednesday June 10, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Degrassi fans once again have a place to watch their favorite Canadian teens make it in high school. After TeenNick announced that it will no longer air Degrassi episodes (following a 14-season run), Netflix […]
CYNOPSISDIGITAL 06.09.15 Good morning. It’s Tuesday June 9, 2015, and this is your first early morning digital briefing. TODAY’S TOP NEWS Netflix nabbed exclusive rights to a feature film starring Brad Pitt called War Machine. Animal Kingdom’s David Michod wrote the screenplay and will direct; Netflix and Pitt’s Plan B studio will produce. Film […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5