Cynopsis: DIGITAL11.26.12 Good morning. It’s Monday, November 26, 2012, and this is your first early morning digital briefing. Every year seems to bring new records in terms of holiday shopping, especially concerning Black Friday and Cyber Monday. 2012 seems to be no different as, according to new comScore data, online sales on Black Friday […]
Cynopsis: Digital
Wednesday, November 21st, 2012
Cynopsis: DIGITAL11.21.12 Good morning. It’s Wednesday, November 21, 2012, and this is your first early morning digital briefing. ESPN has launched its TV Everywhere product, WatchESPN, on the Xbox 360, allowing users to access live programming from ESPN, ESPN2, ESPNU, and other channels, as well as game highlights and a variety of on-demand content. […]
Tuesday, November 20th, 2012
Cynopsis: DIGITAL11.20.12 Good morning. It’s Tuesday, November 20, 2012, and this is your first early morning digital briefing. Rewards-based social TV service Viggle has agreed to acquire GetGlue for $25 million in cash and 48.3 million shares of stock. Under the terms of the deal, Viggle will now operate both the Viggle and GetGlue […]
Monday, November 19th, 2012
Cynopsis: DIGITAL11/19/12 Good morning. It’s Monday, November 19, 2012, and this is your first early morning digital briefing. comScore released its online video and video ad rankings for October 2012. 182.6 million US internet users watched more than 37.24 billion online videos in October. Google once again led the way with 153.21 million unique […]
Friday, November 16th, 2012
Cynopsis: DIGITAL11/16/12 Good morning. It’s Friday, November 16, 2012, and this is your first early morning digital briefing. Adobe unveiled two new components to its Project Primetime solution, which integrates the company’s video publishing, advertising, and data solutions to allow TV content owners and distributors to regularly optimize their video and ad content […]
Thursday, November 15th, 2012
Cynopsis: DIGITAL11/15/12 Good afternoon. It’s Thursday, November 15, 2012, and this is your later than normal digital briefing. A sold out house, an exceptional lineup of speakers and hot topics fueled the first-ever Cynopsis: Digital Measurement Summit in mid-town Manhattan yesterday on a crisp November afternoon. Featuring speakers that included executives from Rhythm NewMedia, […]
Wednesday, November 14th, 2012
Cynopsis: DIGITAL11/14/12 Good morning. It’s Wednesday, November 14, 2012, and this is your first early morning digital briefing. Video viewing on non-PC/Mac devices such as smartphones, tablets, game consoles, and other portable connected devices tripled between Q3 2011 and Q3 2012, reaching 1.3 billion total video views. This is according to FreeWheel’ Q3 […]
Tuesday, November 13th, 2012
Cynopsis: DIGITAL11/13/12 Good morning. It’s Tuesday, November 13, 2012, and this is your first early morning digital briefing. YouTube is planning on reinvesting in only about 40% of the current original channels on the video site. This doesn’t mean that the channels that are cut off will be kicked off the site, just that […]
Monday, November 12th, 2012
Cynopsis: DIGITAL11/12/12 Good morning. It’s Monday, November 12, 2012, and this is your first early morning digital briefing. At least one big patent battle in the seemingly never-ending smartphone wars is finally over: Apple and HTC have reached a global settlement to dismiss all current lawsuits the companies have against each other. In addition, […]
Friday, November 9th, 2012
Cynopsis: DIGITAL11/09/12 Good morning. It’s Friday, November 9, 2012, and this is your first early morning digital briefing. 162.4+ million Americans watched online video in September 2012, streaming over 25.8 billion videos, according to the latest research from Nielsen. This averages out to 159 streams per viewer, spending on average almost seven hours of […]
CynCity
Cynsiders
What to Expect at the 2025 DPAA Video Everywhere Summit
Cynopsis’ ScreenShift event is Tuesday, October 14 at City Winery – but for a deep...Overheard at AWNY
What’s the buzz at Advertising Week New York? “As is typical at industry conferences, we’re...The Pharma Ad Ban and the Future of CTV
By James Ramelli, Partner, Fyllo The federal government’s move to ban pharmaceutical advertising on linear...