A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS Scripps Networks. Brands (for Life). QUALITY. Relevance. Stability. Trust. Value. Transforming Loyal Viewers Into Lifelong Consumers By Leading the Industry in Audience Engagement DIY #1 Food Network #2T HGTV #2T Fine Living Network #4 Source: Simmons Multimedia Engagement Study 2008. Top 6 motivational attributes for advertisers. A25-54 ranked […]
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Monday, March 2nd, 2009
Cynopsis: DIGITAL 03/02/09 Good morning, it’s Monday, March 2, 2009, and this is your first early morning digital briefing. In an effort to stave off the demise of some of its oldest print newspapers, Hearst Corp. will begin charging for at least some of its online content according to a memo obtained by the WSJ […]
Monday, March 2nd, 2009
Cynopsis: Kids! 03/02/09 Good morning. It’s Monday, March 2, 2009, and this is your first early morning Kids briefing. Alloy Media + Marketing launches Teen.com TV, a new digital entertainment network offering original, short-form video programming targeted specifically to teens. Teen.com TV will feature new original series and exclusive content: debuting this May […]
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Monday, March 2nd, 2009
A CYNOPSIS MESSAGE FROM GOSPEL MUSIC CHANNEL Watch the Best Shine On! Gospel Music Channel’s Movies That Inspire Us! Gospel Music Channel is bringing Hollywood hits home to your customers. Tuesday nights, join a special guest host for Movies That Inspire Us. On Fridays, quality time just got better with The Family Night Movie. […]
Friday, February 27th, 2009
Cynopsis 02.27.09 Good morning. It’s Friday, February 27, 2009, and this is your first early morning briefing. Tonight’s Premiere:Discovery Channel: American Loggers at 10p Saturday’s Premiere:Travel Channel: Rissi Palmer’s Country at 10p Sunday’s Premieres:Planet Green: Eco-Tech at 8pNBC: Celebrity Apprentice at 9p ~ MORE GOOD STUFF ~ “Eat my shorts!” FOX ordered two more seasons […]
Friday, February 27th, 2009
Cynopsis: DIGITAL 02/27/09 Good morning, it’s Friday, February 27, 2009, and this is your first early morning digital briefing. New Yahoo chief Carol Bartz found a reason to post her first blog entry yesterday – to share some of her future plans including a new management structure she is putting into place that will […]
Friday, February 27th, 2009
{mosimage} Cynopsis: Kids! 02/27/09 Good morning. It’s Friday, February 27, 2009, and this is your first early morning Kids briefing. Entertainment Rights (ER), which owns Postman Pat, He-Man and Where’s Waldo among others, is in “advanced negotiations” with several suitors to purchase its subsidiaries or business and assets. In an update to shareholder ER […]
Thursday, February 26th, 2009
Cynopsis: DIGITAL 02/26/09 Good morning, it’s Thursday, February 26, 2009, and this is your first early morning digital briefing. Apple shareholders re-elected the entire board of directors yesterday including ailing CEO Steve Jobs, who was absent from the company’s annual shareholder’s meeting for the first time in more than a decade. The board defended its […]
Thursday, February 26th, 2009
Cynopsis: Kids! 02/26/09 Good morning. It’s Thursday, February 26, 2009, and this is your first early morning Kids briefing. Warner Bros. unveiled the official release date for Harry Potter and the Deathly Hallows: Part Two is July 15, 2011. Warner Bros. is splitting Deathly Hallows, the final book (784 pages) in J.K. Rowling’s Harry […]
Thursday, February 26th, 2009
A CYNOPSIS MESSAGE FROM BIOGRAPHY CHANNEL ‘THE CHRIS ISAAK HOUR’ NEW ON BIO! Grammy-nominated singer/songwriter Chris Isaak will host BIO’s new original series, “THE CHRIS ISAAK HOUR” premiering Thursday, February 26 at 10pm ET/ 11pm PT. Each weekly one hour episode will feature an interview and performance of one of music’s most popular artists, including […]
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