Monday January 20, 2025 Well, that was quick. About 12 hours after TikTok went dark – “Sorry, TikTok isn’t available right now,” read a message from the company as a January 19 ban went into effect – service was being restored. The reversal came after then-president-elect Trump said he would issue an executive order to […]
Sunday January 19, 2025 Â Â FEATURED JOB SALES LEAD – AGENCY PARTNERSHIPS UPWAVE NEW YORK, NY Build and manage relationships with our agency partners – mostly targeting media buyers and planners – and help them see the value of adding Upwave measurement to The Trade Desk campaigns. You will both leverage your existing network and […]
Friday January 17, 2025 Cynopsis will not publish on Monday, Martin Luther King Jr Day.   IN THE NEWS Fox Sports and LIV Golf inked a multi-year media rights agreement that brings live coverage of LIV Golf League competition to US viewers beginning next month with the start of LIV Golf’s third official League season. […]
Thursday January 16, 2025   IN THE NEWS TikTok’s US employees don’t need to panic (yet) about the law that calls for the Chinese-owned video app to be banned due to security concerns. “Your employment, pay and benefits are secure, and our offices will remain open, even if this situation hasn’t been resolved before the […]
Wednesday January 15, 2025 While the degree of employee engagement predicts outcomes like quality of work and profitability, US employee engagement dipped to a 10-year low in 2024, according to Gallup’s annual update. Gallup research attributes the decline to broken management practices; challenges from hybrid and remote work transitions; rapid organizational change; and new expectations. […]
Wednesday January 15, 2025 Â Â IN THE NEWS Four days after the demise of Venu Sports, DirecTV launched a skinny bundle of 40 sports and broadcast channels, MySports, priced at $69.99 per month. DirecTV has distribution agreements with media companies including Disney, Fox Corp., Warner Bros. Discovery and NBCUniversal, as well as networks from the […]
Tuesday January 14, 2025   IN THE NEWS While over 70% of consumers are familiar with the term “generative AI,” and 57% say they’ve used a generative AI product like ChatGPT, only 18% are “very confident” they could explain to someone else what generative AI is or how it works, according to Hub study “AI […]
Monday January 13, 2025 Mark Zuckerberg defended Meta’s elimination of its fact-checking program during a three-hour interview on Joe Rogan’s podcast last week. The company succumbed to “massive, massive institutional pressure to basically start censoring content on ideological grounds” after the 2016 election and Brexit in the UK, said the Meta CEO, adding that he […]
Monday January 13, 2025   IN THE NEWS RIP, Venu Sports. On Friday, ESPN, FOX and Warner Bros. Discovery announced they have decided not to move forward with their proposed bundled sports streamer. “After careful consideration, we have collectively agreed to discontinue the Venu Sports joint venture and not launch the streaming service,” they said […]
Sunday January 12, 2025 Â Â FEATURED JOB SALES LEAD – AGENCY PARTNERSHIPS UPWAVE NEW YORK, NY Build and manage relationships with our agency partners – mostly targeting media buyers and planners – and help them see the value of adding Upwave measurement to The Trade Desk campaigns. You will both leverage your existing network and […]
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