A CYNOPSIS MESSAGE FROM DADDI BRAND COMMUNICATIONS Monday December 8, 2025 Older viewers are fueling much of the growth in influencer content, according to data from Ampere Analysis. Among 55–64-year-olds, weekly viewing of influencer content in the US has jumped from 44% in 2020 to 54% in Q3 2025, “The biggest surprise in […]
A CYNOPSIS MESSAGE FROM PREMION Monday December 8, 2025 IN THE NEWS Did you hear? Netflix rocked the media industry on Friday with the announcement that it had reached a deal valued at $72 billion to acquire Warner Bros. Discovery’s film and television studios, HBO Max, and HBO. If the deal is […]
Sunday December 7, 2025 CONVERGENT TV WORLD AWARDS 2026 FINAL HOURS: Prices Increase Tonight Media is converging fast—across TV, streaming, digital, gaming, and DOOH—and the Convergent TV Awards celebrate the work leading that transformation. From creative excellence to measurement and cross-screen ROI, this is where innovation gets recognized. Submit by MIDNIGHT TONIGHT before rates increase. […]
Friday December 5, 2025 IN THE NEWS “CBS Evening News” co-anchor Maurice DuBois is leaving as part of a larger overhaul of talent at the network. DuBois announced his departure via Instagram Thursday, adding that December 18 will be his last broadcast at CBS News. “It has been the Honor of a Lifetime,” he […]
A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL Thursday December 4, 2025 IN THE NEWS Comcast has set January 2 as the date to spin off most of its portfolio of cable networks into a new publicly traded company, Versant, led by CEO Mark Lazarus. The new entity will include MS NOW, CNBC, E!, […]
Wednesday December 3, 2025 CONVERGENT TV WORLD 2026 Complimentary Access for Brands & Ad Agencies next March in NYC Brands and agencies can unlock the full experience with a complimentary VIP Pass — including reserved seating, VIP Lounge access, Awards entry, and participation in our Hosted Buyer Program. VIP Passes are extremely limited. Apply now. […]
Tuesday December 2, 2025 IN THE NEWS Older viewers are fueling much of the growth in influencer content, according to data from Ampere Analysis – among 55–64-year-olds, weekly viewing of influencer content in the US has jumped from 44% in 2020 to 54% in 3Q25. “The biggest surprise in our latest data wasn’t how […]
A CYNOPSIS MESSAGE FROM OMEDA Monday December 1, 2025 While a growing share of US adults report using Instagram, TikTok, WhatsApp and Reddit, YouTube continues to lead the pack, at 84%. That’s according to a Pew Research survey, which found Facebook coming in second with 71%. Age matters – among younger users, eight […]
A CYNOPSIS MESSAGE FROM SCREENVISION Cinema Wins the Holiday and Everything After Record attendance, premium attention, and a slate built to outperform every other screen. Whether it’s Broadway musicals or animated franchises, cinema delivers. ~27.2M packed theaters this Thanksgiving, ~8.6M for Wicked: For Good, and ~14.5M for Zootopia 2. December surges with Avatar: Fire and […]
Wednesday November 26, 2025 CONVERGENT TV WORLD 2026 Your VIP Access to What’s Next Convergent TV World 2026 brings the leaders shaping cross-screen advertising—from converged planning to creative innovation and privacy-first identity. If you’re a brand or agency, complimentary VIP Passes are now available. Apply today—space is limited. APPLY NOW FEATURED […]