DataWalk, provider of intelligence analysis software, announced it has demonstrated a solution it says can proactively identify potential supercarriers, patients zero and people at risk of contracting Coronavirus by connecting and correlating data such as immigration records, individuals who are known to be affected, and anonymized cell phone data. DataWalk claims it can help identify: […]
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WarnerMedia Teams With Shareablee for Insights Tool
WarnerMedia Ad Sales announced the launch of a custom-built insights tool in partnership with social data company Shareablee and its new Social Center of Excellence, aimed at powering comprehensive and customized branded content campaigns. The offering has been built to focus on three key areas: Actionable audience insights Competitive analysis Brand highlights “As the industry […]
Xandr Announces Enhanced TV Solutions With Xandr Invest
Xandr announced the next evolution of Xandr Invest, a strategic buying platform. For advertisers, Xandr Invest’s enhanced TV solutions offer new ways to plan and activate audiences more consistently across TV programmers through a self-serve UI, simplifying campaign execution while providing insights from AT&T data to improve the effectiveness of media buying. Participating media companies […]
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I Am Not Okay With This Most-Binged Show the Week of March 2
TV Time’s Binge Report for the Week of March 2 I Am Not Okay with This (Netflix) – 2.95% Riverdale (The CW) – 2.15% Friends (NBC) – 2.08% Altered Carbon (Netflix) – 2.07% The 100 (The CW) – 1.92% Grey’s Anatomy (ABC) – 1.78% Brooklyn Nine-Nine (NBC) – 1.64% Vikings (History) – 1.42% Locke & […]
The Bachelor #1 in OOH Rankings for March 9
Social Media and OOH Rankings for the Week of March 2
SHAREABLEE TOP 10 TV Shows for the week of March 2 Program, Network, Total Actions, […]
Rockbot Rolling Out in Salon Chain
Smart music and TV platform Rockbot has partnered with salon chain Sola Salons to roll out its Rockbot TV system to Sola locations across the country. Rockbot TV is the first multi-channel streaming TV platform designed specifically for the OOH video market. “Sola Salons is a great example of how Rockbot can transition businesses […]
Broadcast Nielsens for March 5
Broadcast Nielsen Ratings for Thursday, March 5 Show, P2+ 000s, (A18-49)ABC: Station 19 6.00 (1.0), Grey’s Anatomy 6.30 (1.3), A Million Little Things 3.64 (0.6)CBS: Young Sheldon 8.55 (0.9), The Unicorn 4.46 (0.6), Mom 5.82 (0.7), Carol’s Second Act 4.69 (0.6), Tommy 4.62 (0.5)CW: Katy Keene 0.48 (0.1), Legacies 0.30 (0.1)FOX: Last Man Standing 3.52 […]
Iditarod Sled Dog Race Goes Over the Top
Live local OTT platform Syncbak will stream station partner KTUU’s (Anchorage, Alaska) coverage of the Iditarod Sled Dog race on its streaming platform, SBTC. It’s the third consecutive year KTUU has offered out-of-market audiences a chance to view the event, via Syncbak’s direct-to-consumer OTT app. KTUU has added two new live streams to the event coverage […]
Asian Tech Event Postponed Over COVID-19 Concerns
The ConnecTechAsia/BroadcastAsia event has been rescheduled for September 29-October 1, due to COVID-19 concerns. The event was originally slated to take place June 9-11 at Marina Bay Sands, Singapore. “Our ability to deliver an event that maximises our attendee’s investment in time and resources is our biggest priority, and after considering all aspects, we have […]
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Putting YouTube First
Before most legacy outlets had started thinking seriously about YouTube, Rachel Stockman, President of Law&Crime,...Gen Z Isn’t Loyal to Media Platforms – They’re Loyal to Relevance
By Julie Clark, SVP, Diversified Markets, Media & Entertainment Streaming habits, social behavior and content...From Automation to Alliance: Redefining the Publisher-Advertiser Relationship for the New Era
By Will Bachrach, Chief Revenue Officer at Next Millennium Media Many publishers today find themselves...
