CYNOPSISDIGITAL 09.09.14 Good morning. It’s Tuesday, September 9, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Twitter officially took the plunge into e-commerce yesterday, announcing it would start testing a “buy” button embedded in tweets. The New York Times reports the feature will initially be used for […]
CYNOPSISSPORTS 09.09.14 Good morning. It’s Tuesday, September 9, 2014, and this is your first early morning Sports briefing. Sports Illustrated announced a new platform, SI Wire, a new, daily digital video editorial outlet designed to “generate short-form breaking news reports for the SI Digital family, with additional distribution across the Time Inc. Premium Digital Video […]
A CYNOPSIS MESSAGE FROM AT&T ADWORKS AT&T AdWorks Using proprietary aggregate viewership data from 15M+ set-top boxes and a predictive modeling algorithm, we deliver a data optimized media plan across premium TV inventory to 50M+ HHs. It’s the most efficient way to buy targeted TV advertising at scale. Learn more at adworks.att.com and […]
CYNOPSISDIGITAL 09.08.14 Good morning. It’s Monday, September 8, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Conde Nast Entertainment unveiled its new documentary-heavy fall slate called The Scene Inside. Based on the success of the docs Casualties of the Gridiron and Screw You Cancer, CNE will premiere five […]
A CYNOPSIS MESSAGE FROM CBS SPORTS NETWORK GET INSIDE THE MIND OF A QUARTERBACK NFL Monday QB Delivered by FedEx Returns Today 5 ET CBS SPORTS NETWORK 24-hour home of CBS Sports CBSSportsNetwork.com. CYNOPSISSPORTS 09.08.14 Good morning. It’s Monday, September 8, 2014, and this is your first early morning Sports briefing. The return of […]
A CYNOPSIS MESSAGE FROM AT&T ADWORKS AT&T AdWorks Using proprietary aggregate viewership data from 15M+ set-top boxes and a predictive modeling algorithm, we deliver a data optimized media plan across premium TV inventory to 50M+ HHs. It’s the most efficient way to buy targeted TV advertising at scale. Learn more at adworks.att.com and […]
CYNOPSISDIGITAL 09.05.14 Good morning. It’s Friday, September 5, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS With a $250 million investment from A+E Networks just last month, Vice continued its streak and added another $250 million to its coffers from VC firm Technology Crossover Ventures (TCV). The New […]
CYNOPSISSPORTS 09.05.14 Good morning. It’s Friday, September 5, 2014, and this is your first early morning Sports briefing. Big news on the big data front as STATS announced that it had acquired Bloomberg Sports and its system of data analysis, predictive modeling and integrated data systems. The deal positions STATS as a sports analytics giant, […]
A CYNOPSIS MESSAGE FROM DISCOVERY COMMUNICATIONS ANIMAL PLANET IS PLEASED TO ANNOUNCE… The Arrival of 4 lambs, 59 Piglets, and 6 Calves! Viewers Were Glued to APL.TV/LaborLive For Round-The-Clock Coverage of LIVE Animal Births From the Nebraska State Fair Catch the Udderly Amazing Highlights. CYNOPSIS 09.04.14 Good morning. It’s Thursday, September 4, 2014, […]
CYNOPSISDIGITAL 09.04.14 Good morning. It’s Thursday, September 4, 2014, and this is your first early morning digital briefing. YouTube, as an independent business, could be worth between $26 billion and $40 billion, according to a new report by Jefferies. The research cited the estimate that online video ads bring in $17 billion in the […]
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