Editions

10/16/15: NBCUniversal announces SVOD comedy platform; Netflix misses mark in Q3 earnings report; Landmark Entertainment plans “Virtual World’s Fair”

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CYNOPSISDIGITAL 10.16.15 Good morning. It’s Friday October 16, 2015, and this is your first early morning digital briefing. TOP NEWS   Even Netflix isn’t perfect. On Wednesday, the company released its Q3 earnings report and measuring the period from July 1-September 30, the report documented the addition of 880,000 US subscribers – short of Netflix’s […]

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10/15/15: America’s Next Top Model out of the picture after 22 cycles; CBS shuffles primetime sked; Sela Ward replaces Susan Sarandon in Graves

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A CYNOPSIS MESSAGE FROM WE tv WE tv’s L.A. HAIR SEASON 4 HAIR-RAISING SUCCESS! BEST SEASON EVER DOUBLE-DIGIT GROWTH #1 WITH AFRICAN AMERICANS ON THURSDAY NIGHT CATCH AN ALL-NEW EPISODE TONIGHT AT 10P|9C Click here for sourcing. CYNOPSIS 10.15.15 Good morning. It’s Thursday October 15, 2015, and this is your first early morning briefing. […]

10/15/15: YouTube tells TV advertisers to shift ad dollars to its platform; Twitter hires former Google Exec Omid Kordestani; Bill Murray Netflix Special gets release date

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A CYNOPSIS MESSAGE FROM WE tv WE tv’s L.A. HAIR SEASON 4 HAIR-RAISING SUCCESS!  BEST SEASON EVER DOUBLE-DIGIT GROWTH #1 WITH AFRICAN AMERICANS ON THURSDAY NIGHT  CATCH AN ALL-NEW EPISODE TONIGHT AT 10P|9C Click here for sourcing. CYNOPSISDIGITAL 10.15.15   Good morning. It’s Thursday October 15, 2015, and this is your first early morning […]

Cynopsis Media Presents: Millennial Report

A CYNOPSIS MESSAGE FROM MUSIC CHOICE Music Choice is now DAI-enabled. The #1 VOD network now offers Dynamic Ad Insertion. DAI is available in 35+ million homes, covering all top 10 DMAs and 29 of the top 30. DAI offers greater ad campaign flexibility; targeting by demo, genre, or contextually; and shorter lead time for […]

10/14/15: Live, from NY, it’s The Donald; more Dunham for HBO; Quantico gets full-season order; Piers crosses the pond

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A CYNOPSIS MESSAGE FROM LOGO IT KEEPS GETTING BETTER! LOGO SHATTERS RECORDS IN FY15 HIGHEST RATED YEAR in Network History! RATINGS UP +47% (P18-49) 9 Consecutive Quarters of Year-Over-Year Growth (P18-49) TOP 3 Fastest Growing Cable Network Watch LOGO make history by being DIFFERENT BY DESIGN Source. CYNOPSIS 10.14.15 Good morning. It’s Wednesday October […]

10/14/15: Twitter lays off over 300 employees; Snapchat pulls the plug on original content; Facebook tests new mobile video features

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CYNOPSISDIGITAL 10.14.15 Good morning. It’s Wednesday October 14, 2015, and this is your first early morning digital briefing. TOP NEWS   Well, it’s official: Twitter is laying off part of its workforce. About eight percent, to be exact. That’s 336 of its 4,100-plus employees. The severance costs will run the company between 10 and 20 […]

10/14/15: Doubleheader is a heater for TBS; CONCACAF Cup kicks up auds for FS1; Northwestern Mutual smells the Roses

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CYNOPSISSPORTS 10.14.15 Good morning. It’s Wednesday October 14, 2015, and this is your first early morning Sports briefing.  The MLB Postseason continues to be generous to TBS, which is reporting that telecasts are now averaging 5.3 million total viewers through Monday, which ties 2007 as the network’s most-viewed coverage ever through the third day of […]

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