Editions

03/23/16: Sprout doubling down on originals; Nick travels to The Other Kingdom; Disney outlines gaming strategy

The Other Kingdom

CYNOPSISKIDS 03.23.16 Good morning. It’s Wednesday, March 23, 2016, and this is your weekly issue of Cynopsis: Kids! TODAY’S TOP NEWS Sprout is amping up its original offerings, with plans to double original series this year and triple them by 2018, says Jennifer Giddens, Sprout VP of marketing. Upcoming fare – including Dot, about the […]

03/22/16: Cynopsis Jobs

Thumbs up

JOB OF THE WEEK DIRECTOR SPONSORSHIPS The Paley Center for Media NYC Secures sponsorship, mktg. and media partnerships by qualifying sales leads.Sells new project ideas to clients. 8+ yrs sponsorship sales exp req. Email resume to HumanResources@PaleyCenter.org.. CYNOPSISJOBS 03.22.16 Good morning. It’s Tuesday, March 22, 2016, and this is your weekly issue of Cynopsis: […]

03/22/16: Amazon starts selling Comcast service bundles; Discovery goes Dutch for the Olympics; NBCU launches content studio for advertisers

amazon

A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS INTERACTIVE MEET THE EMERGING CONSUMERS™ our fastest GROWING AUDIENCE They’re upscale consumers 25-39 at key life stages: getting married, starting families, owning homes, and buying, buying, buying. They make our brands part of their lives. SCRIPPS NETWORKS. Life Lives Here. HGTV-Food Network–Travel Channel–DIY Network–Cooking Channel–Great American Country–SNI Digital. For […]

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03/22/16: NBCU launches branded content studio; E! launches live Facebook talk show; Amazon lands Doctor Who streaming rights

NBCU

CYNOPSISDIGITAL 03.22.16 Good morning. It’s Tuesday March 22, 2016, and this is your first early morning digital briefing. TOP NEWS   NBCUniversal is dramatically ramping up its efforts in the branded content game. The company has launched the NBCU Content Studio, a new creative unit aimed at developing and producing original content for NBCU’s advertising […]

03/21/16: DISH/NBCUni blackout averted, for now; Fox News attacks Trump’s “sick obsession”; total TV advertising up 5 percent

fear the walking dead

A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS INTERACTIVE The CLOSER you look, the BETTER we look Consumers who engage with our brands are ready to buy. #1 MOST UPSCALE in cable #1 MOST AD RECEPTIVE in cable #1 INSPIRING viewers to PURCHASE in cable SCRIPPS NETWORKS. Life Lives Here. HGTV-Food Network–Travel Channel–DIY Network–Cooking Channel–Great American Country–SNI […]

03/21/16: comScore partners with Viacom; Twitter won’t expand 140-character limit; Netflix snatches up The Little Prince

Viacom

CYNOPSISDIGITAL 03.21.16 Good morning. It’s Monday March 21, 2016, and this is your first early morning digital briefing. Watcheroo Premieres and Tune-in Alerts for March 21-27: – People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include TV personalities Donnie Wahlberg and Jenny McCarthy (A&E’s Donnie Loves Jenny) and musician and […]

03/21/16: Yahoo’s Sports stakes; A calamity at Indian Wells; FIFA’s magic Wanda

CYNOPSISSPORTS 03.21.16 Good morning. It’s Monday March 21, 2016, and this is your first early morning Sports briefing.  Amid Yahoo’s recent announcement of a strategic shift toward its core consumer products, its sports brands continue to shore up their content and partnerships. Following last October’s live stream of an NFL game, Yahoo Sports has since […]

03/18/16: CBS announces summer sked with five nights of originals; Disappeared reappears on ID; A&E developing 50 Cent variety show

Hillary Clinton

A CYNOPSIS MESSAGE FROM SUNDANCE TV At SundanceTV, we’ve been called a lot of things. "BRILLIANT" – VOX "BOLD" – COLLIDER "SMART" – THE WASHINGTON POST Now we’re being called "THE FASTEST-GROWING ENTERTAINMENT NETWORK ON TELEVISION" – NIELSEN It’s growth as impressive as our programming. Time to take a closer look at SundanceTV. Source. […]

03/18/16: ABC, Warner Bros. strike deal for in-season stacking rights; Tribeca Film Festival launches Digital Creators Market; T-Mobile adds YouTube to Binge On

Tribeca Film Festival

CYNOPSISDIGITAL 03.18.16 Good morning. It’s Friday March 18, 2016, and this is your first early morning digital briefing. TOP NEWS   ABC, feel free to stack away. Warner Bros. TV Group has reached a template agreement with ABC that would grant the network full in-season stacking rights to all episodes of new series. ABC would […]

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