CYNOPSISSPORTS 07.28.16 Good morning. It’s Thursday July 28, 2016, and this is your first early morning Sports briefing. The International Olympic Committee locked in a launch day for the new Olympic Channel, announcing a debut after the Closing Ceremony of the Rio Olympic Games on Aug. 21 via a mobile app for Android and iOS […]
CYNOPSISeSPORTS & GAMING 07.28.16 It’s Thursday, July 28, 2016, and this is your weekly early morning eSports & Gaming brief. The eSports Advertising Bureau is formally opening its doors, lining up an Advisory Board that includes Turner, Twitch, Major League Gaming, The Madison Square Garden Company, Canoe and Magid Advisors. The organization’s mantra will […]
CYNOPSIS 07.27.16 Good morning. It’s Wednesday July 27, 2016, and this is your first early morning briefing. Tonight’s Premieres: A&E: Black and White at 10:30p Pop: Sing it On at 9p Reelz: Too Young to Die at 10p Tonight’s Finales: Discovery: American Tarzan at 10p DIY: Sight Unseen at 9:30p FOX: Wayward Pines at 9p […]
CYNOPSISDIGITAL 07.27.16 Good morning. It’s Wednesday July 27, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Ad tech stack: In ad tech, a stack refers to a single vendor that offers a variety of marketing services. Stacks are designed to consolidate the steps of ad-buying, ad-selling, inventor management, billing, measurement, and […]
CYNOPSISSPORTS 07.27.16 Good morning. It’s Wednesday July 27, 2016, and this is your first early morning Sports briefing. An end of an era is in store for ESPN’s NFL coverage this season with reports that stalwart Tom Jackson will leave the company. First broken by the New York Daily News and since confirmed by multiple […]
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A CYNOPSIS MESSAGE FROM A&E A&E: TV THAT MAKES A DIFFERENCE BORN THIS WAY Winner of the prestigious Television Academy Honors™ Three 2016 Emmy® Nominations 4 OUT OF 4 STARS – US WEEKLY SEASON 2 PREMIERES TONIGHT 10/9c sneak peek. CYNOPSIS 07.26.16 Good morning. It’s Tuesday July 26, 2016, and this is your first […]
CYNOPSISDIGITAL 07.26.16 Good morning. It’s Tuesday July 26, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Landing Page: A Landing Page is a webpage that users are directed to after they click on a display or paid search ad. TOP NEWS It’s been a long time coming. Verizon announced […]
CYNOPSISSPORTS 07.26.16 Good morning. It’s Tuesday July 26, 2016, and this is your first early morning Sports briefing. Another day, another deal for Twitter, which announced that the platform will now live stream weekly out-of-market games from MLB and the NHL via a new partnership with MLBAM. Meanwhile, 120 Sports will also produce an exclusive, […]
A CYNOPSIS MESSAGE FROM OUTDOOR SPORTSMAN GROUP NETWORKS THE POWER OF THE GREAT OUTDOORS Outdoor Channel is the #1 fastest-growing cable network during Monday Prime*! *Ranked as fastest growing English-language cable network with Adults 18-49 (+223%) and Adults 25-54 (+183%) during the quarter. Source: Nielsen Marketbreaks, % Growth Live Cvg Rtg, Q2 16 vs […]