Editions

05/27/21: “The Kelly Clarkson Show” to segue into Ellen DeGeneres’ spot

Kelly Clarkson

  A CYNOPSIS MESSAGE FROM DISCOVERY Discovery Premiere – Our Replacement to Broadcast Prime Reach Valuable Consumers at Much Lower CPMs Only First-Run Episodes of Our Biggest Hits   Fan Favorites Include Food Network’s Diners, Drive Ins and Dives, Chopped, Beat Bobby Flay HGTV’s Home Town, Renovation Island, Celebrity IOU TLC’s 90 Day Fiancé Discovery’s […]

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05/27/21: Fnatic received heavy investment for a foray into Asia

Fnatic eyes Asia

    Thursday May 27, 2021 Good morning! This is your weekly Esports Brief. Fnatic landed a $17 million funding round led by the massive Japanese company, Marubeni Corporation. The investment will incorporate a strategic partnership to support Fnatic’s expansion into the Japanese esports sector as well as the Asia-Pacific market. Fnatic CEO Sam Mathews […]

05/26/21: “The Waltons” classic gets new life on The CW

"The Waltons" classic gets new life on The CW

  A CYNOPSIS MESSAGE FROM SCRIPPS NETWORKS SCRIPPS NETWORKS: THE LEADERS IN FREE TV. WE HAVE THE REACH YOU NEED. Unique. Diverse. Effective. Make the New Scripps Networks Part of Your Upfront Strategy. SELF-BUNDLERS LOVE US AND THEY WATCH YOUR ADS LIVE. ION. Bounce. Laff. Grit. Mystery. Court TV. Newsy. For more, visit

05/26/21: Great One tunes in to Turner

Great One tunes in to Turner

    Wednesday May 26, 2021 Multiple reports state that Wayne Gretzky is heading to Turner Sports for its upcoming coverage of the NHL. The story, broken by the New York Post, says that Wayne Gretzky will serve as a lead analyst on Turner’s league studio show. The Hall of Famer announced Tuesday that he […]

05/24/21: Cynopsis Media Tech Update

apple Tech

    Monday May 24, 2021 Snapchat is used by over 500 million people each month, announced Snap CEO Evan Spiegel at Snap’s virtual Partner Summit on Thursday. Spiegel also noted that Snap reached 90% of 13-24-year-olds in the US, UK, France and Australia, and users open the app 30 times per day on average. […]

05/24/21: HGTV does “Battle on the Beach”

HGTV does "Battle on the Beach"

  A CYNOPSIS MESSAGE FROM UNIVISION   THE TIME IS NOW: GROW WITH UNIVISION   The rising influence of U.S. Hispanics is a huge business opportunity, and the effectiveness of engaging this group in-language has never been more important. A new Nielsen study of CPG brands shows that those NOT active in Spanish-language see 39% […]

05/24/21: HTS talks about the upfronts and the state of local sports markets

Home Team Sports' fast pitch

    Monday May 24, 2021 As upfront presentations continue to roll, Home Team Sports, now a part of Playfly Sports, once again makes its pitch to brands as a direct path to sports fans via local, regional or national scale through customized brand integrations, branded-content platforms, live-game streaming, exclusive highlights, custom creative/advertising production, VIP […]

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