A CYNOPSIS MESSAGE FROM NEW YORK INTERCONNECT Wednesday October 18, 2023 Insights and Highlights from Advertising Week New York 2023 FOMO and Lessons Learned at Advertising Week 2023 By E.B. Moss On the first two days of Advertising Week the energy of the attendees felt like a crowd frenzied by FOMO. Lines […]
A CYNOPSIS MESSAGE FROM NEW YORK INTERCONNECT Tuesday October 17, 2023 Insights and Highlights from Advertising Week New York 2023 Navigating the Multiverse of Advertising Week 2023: Creative, Culture, AI and More By E.B. Moss One of the recurring themes of the first two days of Advertising Week’s sessions was the need […]
A CYNOPSIS MESSAGE FROM LOCALITY Thursday July 27, 2023 Locality: Uniting the Best of Local TV Advertising By E.B. Moss In the broad world of US TV advertising, local is taking center stage. Consumer spending and viewing habits are changing, and advertisers are responding by allocating more budgets to local markets. Locality, […]
A CYNOPSIS MESSAGE FROM AMAZON FREEVEE Thursday May 4, 2023 Live from NewFronts: Thursday Edition The first week of the 2023 NewFronts is coming to an end, but discourse over ad innovation and connection capabilities is heating up. Celebrity wattage from the likes of Anna Wintour, Edward Enniful, J Balvin and Ashley […]
A CYNOPSIS MESSAGE FROM AMAZON FREEVEE Tuesday May 2, 2023 Live from the NewFronts: Tuesday Edition By Charlotte Dulany Sharing the first Monday in May with the Met Gala across town, the NewFronts kicked off as advertising’s biggest night out, and continued today with big news from companies pushing the envelope with […]
A CYNOPSIS MESSAGE FROM A+E NETWORKS Wednesday March 8, 2023 A+E Networks Makes a Difference with Quality Content, Strong Company Culture and Effective Counting By E.B. Moss The more things change (for others) in the media landscape the more things stay the same at A+E Networks, to its business […]
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