| Wednesday February 26, 2020
|IOC official Dick Pound told the AP that there is a three-month window for the organization to decide whether or not to cancel the Tokyo Olympics as a result of the coronavirus. The event is set to open on July 24. In an interview, Pound, the longest-serving member of the IOC, noting that “You could certainly go to two months out if you had to” but that “a lot of things have to start happening. You’ve got to start ramping up your security, your food, the Olympic Village, the hotels, The media folks will be in there building their studios.”
“As far as we all know you’re going to be in Tokyo,” Pound added. “All indications are at this stage that it will be business as usual. So, keep focused on your sport and be sure that the IOC is not going to send you into a pandemic situation.”
Las Vegas delivered some big payouts for FOX Sports over the weekend. Sunday’s NASCAR race from the city propelled FOX to an average of 5.5 million viewers, according to Nielsen. That marks a rise of 7% iver the 2019 March race in Las Vegas.
Meanwhile, the Wilder-Fury II fight drove early interest from Las Vegas, with the non-PPV prelims snatching 1.42 million viewers across FS1, ESPN and FOX Deportes combined. That ranks as the most-viewer prelims for the sports since Mayweather/McGregor in 2017.
Royal Troon has been tapped to host The Open in 2023. The Scottish links last saw the tournament held there in 2016. The event will be held July 20-23, 2023, preceeded by Royal St. George’s, St. Andrews and Royal Liverpool.
Speaking of venues, the semifinals and final of the 2021 World Baseball Classic will take place at Marlins Park in Miami while Phoenix, Taiwan, and Tokyo will also see action for early rounds of the tournament. Next year’s event will run March 9-23 and feature 20 teams for the first time. “Being select to host all three rounds, including the finals, reaffirms Miami’s place as a global destination for all the biggest events, and Marlins Park is the ideal world-class entertainment venue to play host,” said Derek Jeter, Marlins chief executive. “The excitement and passion on display in Marlins Park during the last World Baseball Classic showed what we already knew to be true about this market – that South Florida has an undying love for their heritage and the game of baseball.”
ESPN will reportedly cancel “High Noon” at the end of March after less than two years, per SBJ. The show, featuring Bomani Jones and Pablo Torre, will be replaced in the 4p slot by “Jalen and Jacoby.”
GOLF Channel is tapping 20-time LPGA Tour winner Cristie Kerr to join the network’s broadcast team as an on-course reporter this week at the PGA TOUR’s Honda Classic, marking her third guest appearance on television as part of GOLF Channel’s broadcast team. Coverage will be led by play-by-play host Dan Hicks and lead analyst Paul Azinger. Gary Koch and David Feherty will be hole announcers, with Roger Maltbie and Jim “Bones” Mackay joining Kerr as on-course reporters. Steve Sands will conduct interviews and will serve as play-by-play host for GOLF Channel’s early round and weekend lead-in coverage, joined by Notah Begay as analyst.
Meanwhile, NBC Sports will surround the 2020 NFL Scouting Combine with coverage that includes interviews with more than 15 NFL head coaches, general managers, and draft prospects across NBC Sports’ television, radio, digital, social and regional platforms. PFT Live runs live from the Combine Media Center at the Indiana Convention Center in Indianapolis through Thursday from 7-11a.
|Cynopsis’ Measurement & Data Conference
Providing the tools & tech you need to solve today’s cross-platform challenges.
Session topics include: Addressable TV, Ad Fraud, Cross Media Measurement, Issues with Data Quality, Storytelling with Data and more.
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Sponsored by: Gamut – Tubular Labs – Premion – Tunity
|SPONSORSHIP & PROMOTION
T-Mobile is once again activating its partnership with MLB to offer subscribers its annual free MLB.TV offer. According to CNET, T-Mobile support reps confirmed on Twitter that it would be offering free subscriptions on March 24 from the company’s T-Mobile Tuesdays app. The subscription normally runs $122 for the year.
Honda signed on to maintain naming rights for Honda Center in Anaheim for an additional 10 years. The extension runs through 2031 and extends the existing 15-year partnership between the two. The partnership includes Honda Center exterior signage, freeway marquee placement, media integration and more.
Wildlife, developers of tennis mobile game Tennis Clash, inked a partnership with World TeamTennis for the WTT Celebrity All-Star Match being held on Feb. 29 – March 1 in Carlsbad. “This sponsorship is the debut of Tennis Clash at a sports competition and the beginning of a partnership between Wildlife and World TeamTennis,” said Mark Panelo, Vice President of Business Development at Wildlife. “We hope to bring more fans of the sport by allowing them to continue their tennis experience to their mobile phones.”
NFL Network and DIRECTV AUDIENCE Network personality Rich Eisen will once again cap off coverage of the 2020 NFL Scouting Combine with his signature 40-yard dash for the “Run Rich Run” charitable campaign for St. Jude Children’s Research Hospital. Eisen’s runs have helped raise nearly $1.2 million for St. Jude in the battle against childhood cancer and other life-threatening diseases. “Run Rich Run” has been embraced by NFL fans, players and team personnel, providing a charitable opportunity to support the lifesaving mission of St. Jude: Finding cures. Saving children. “It’s an honor to run on behalf of St Jude,” said Eisen. “While my 40 time over the past 15 years may not necessarily decrease, it’s incredibly rewarding to see the amount raised for St. Jude increase each year to help kids like Von. Our NFL community – fans, players, and coaches – are an extremely generous group, and I appreciate the support they continue to provide to this important cause.”
DIGITAL, DATA & TECH
Dapper Labs, the company behind consumer blockchain game, CryptoKitties, locked in a new gaming partnership with UFC. The duo will develop a new digital experience designed to provide UFC fans around the world with opportunities to purchase, trade, and own UFC-branded digital collectibles on Dapper Labs’ Flow, a new platform built specifically to support consumer-facing blockchain experiences. “UFC is thrilled to partner with Dapper Labs to offer a new form of digital collectibles to our global fanbase,” said Tracey Bleczinski, UFC Senior Vice President, Global Consumer Products. “UFC prides itself on being innovators in sports technology, and Flow is another way to provide our fans with the best entertainment experience.”
Zippo signed on as a major partner for NRG’s Chicago Huntsmen Call of Duty League team. To celebrate the team’s inaugural year, Zippo will release a new collection of Zippo x NRG Chicago Huntsmen HeatBank 9s Rechargeable Hand Warmers, with the merch drop landing later this season. Because the HeatBank 9s also doubles as a portable charger, powering mobile devices such as headsets, gaming controllers, phones, and portable game devices, gamers can power products while priming their hands.
CORSAIR tied up a strategic partnership with Stream Hatchet, in a move to identify and measure influencer talent in esports and gaming. Leveraging Stream Hatchet’s business intelligence platform, CORSAIR will receive data and reports in real time with metrics that can include KPIs for video games, esports, influencers, and other performance factors critical to driving the most ROI for brands. “As a leading name in esports and high-level competitive gaming, we are thrilled to have the tremendous insight of Stream Hatchet at our disposal,” said Lauren Premo, Director of Gaming Marketing at CORSAIR. “Their in-depth analytics will help keep us at the forefront of the industry and ensure that we continue to partner with the best possible talent.”
The British Esports Association is playing duos with the North America Scholastic Esports Federation, inking a memorandum of understanding to work together and share best practice around the benefits of esports for young people. The two orgs will design, develop and implement new programs, run joint esports tournaments and other events, as well as running exchange programs for coaches, esports managers, teachers and more, bringing the UK together with North America at the grassroots level in addition to jointly developing content for third party programs.
Rocket League mapped out plans for the Intel World Open, the first-of-its-kind, international Rocket League tournament that will feature the best players in the world playing as part of nation and territory-based teams. With the Final set to take place in Tokyo as a two-day event showcasing the best eight teams in the world.
THE MAIN EVENT
Celtics/Jazz on ESPN at 10:30p.
|The 9th Annual Cynopsis Sports Awards | 4/23 | NYAC, NYC
The Navigator award is given to the individual who has presented new opportunities and challenges to keep audiences engaged and entertained in this constantly involving industry. This year, we’re thrilled to present the award to FOX Sports’ President of National Networks, Mark Silverman. Join us on April 23rd as we celebrate Mark and announce award winners in these categories.
Finalists will be announced along with registration details in two weeks!
|On This Day
1967: Mario Andretti wins the Daytona 500.
In the Know
In the WWE, who was known as “The Mouth of the South”? (Email [email protected] with your answer and be sure to include your name, company and city).
Answer to Our Last Sports Trivia Question
Which athlete spent the most weeks at number one atop the WTA singles rankings, notching 377 in that position? Answer: Steffi Graf. Kudos: Aymon DeMauro-ADM Media & Marketing/NY; Greg Conner-Tennis Media/NY; Mike May-PHIT America/Wellington; Mike Wexler-Moroch/Atlanta; Daniel Hassan-Michigan Sport Business Conference/Ann Arbor; Tom Moore-Kalt Productions/LA; David Westberg-SAG-AFTRA Credit Union/Burbank
design/implement wide-ranging communications plan for BBC Studios production unit. Raise our profile of the business and its executives thru industry PR activities & publicity – incl trade press and award campaigns. Min 6-8 yrs exp in industry and/or field. Full info HERE (3/11)
PAID MEDIA STRATEGIST >>
DISCOVERY/NYC: Proven media strategist to develop plans that are both strategic and data-driven, with the goal of acquiring consumers to watch the various Discovery networks on our emerging direct-to-consumer platforms. 2+ yrs media planning experience required. Full info HERE (3/11)
ACCOUNT EXECUTIVE DR >>
Marathon Ventures/NYC: Maintain/develop our DR acct business while working in collaboration w/internal depts to minimize risk & maximize revenue on current & future business transactions. Success record selling TV inventory to nat’l advertisers in the branding & DR marketplace. Full info HERE (3/11)
CHANNEL BRANDING SYSTEMS COORDINATOR >>
ION/CLW: Assist with design and scheduling of graphics for real-time play-out. 3-5 yrs. exp. in Graphic Design. Organization skills req. Knowledge of After Effects, Photoshop a must, SQL Database a plus. Click HERE to apply. EOE (3/11)
MEDIA DISTRIBUTION DEALS & PARTNER MANAGEMENT >>
NBA/NYC: Focus on deal support & acct mngmnt for numerous NBA media partners. Ability to handle rsrch & analysis of media landscape independently to provide support to team for more complex negotiations. Min 4-6yrs supporting negotiation of media dist deals. Full info HERE (3/11)
TRAFFIC COORDINATOR >>
Ovation/NYC: FT/freelance. Tech-savvy person w/willingness to learn responsible for seeing that all commercials on Ovation air have correct continuity and are dubbed correctly and in time for airing deadlines. Full info/apply HERE (3/11)
CURRENT AFFAIRS PRODUCER >>
HITN/Brooklyn NY: Producer to Write engaging/accurate copy quickly. High-level knowledge of the Adobe Creative Cloud Editing Suite, After Effects, file-based prod workflows, on camera interview techniques, well as camera technology, lighting & audio. 2-3 yrs exp in brdcst journalism. Full info HERE (3/10)
PRODUCER, MARKETING & PROMOTION >>
NBC Sports/Stamford CT: Collaborate on the creation of promotional content for NBC Sports. Candidate should bring an exciting, vibrant approach to the content creation team. Highly qualified story tell w/min 5 yrs brdcst or cable network prod exp. Full info HERE (3/10)
TRAFFIC ASSISTANT >>
NBCU TLM KVDA/San Antonio TX: Maintain accurate local program schedule & formatting in WideOrbit. Min 1-3 yrs exp in Broadcast Traffic and working exp in Broadcast Traffic systems (WideOrbit, OSI etc.) Strong verbal & written communication skills. Full info HERE (3/10)
SR DIRECTOR, CONSUMER MARKETING >>
INSP/Charlotte NC: Support VP & EVP w/dvlpmnt of strategic positioning for new & returning series and films: determine the target audience, and establish marketing objectives and strategies. 7-10 yrs exp entertainment, brand mktg, advertising cable/streaming. Full info HERE (3/10)
ASSISTANT, SUPPORTING 2 VP’S >>
9 Story Media Group/NYC: Assistant to support two VPs in Consumer Products division. Candidate w/take charge attitude, great communication skills and ability to work fast paced envir working w/mult depts. Full info HERE (3/6)
SOCIAL MEDIA SPECIALIST >>
VENN/LA: New 24/7 post-cable network aimed at gaming, esports and entertainment audiences seeks candidate who is fan of gaming & pop culture to develop, plan and execute VENN socials. 3+yrs running brand socials w/exp in paid/organic and editing/photography skills pref’d. Full info HERE (3/6)
SR DIRECTOR, PROGRAM PLANNING >>
HGTV/NYC. Looking for an energetic strong leader with a background in network research, scheduling and programming strategy to develop and execute network strategies. 7-10 years exp. APPLY HERE (3/6)
MGR, PROCUREMENT & ANALYTICS >>
A+E/NY: Provide analytical, coordination & project mgmt support, incl strategic sourcing, category mgmt, supplier relationship mgmt, contract mgmt, compliance & transaction procurement in building a best-in-class procurement function. YOU NEED: Degree in Bus, Finance or Engineering, min 3 yrs relevant exp in procurement, strong PM skills. Full info HERE (3/6)
MGR, DIGITAL AUDIENCE DVLPMNT >>
A + E Networks/NYC: Manage day-to-day push notifications, email acquisition, CRM experiences, Social advertising and other digital marketing efforts. 3 – 5yr exp in a CRM development/execution role or a direct marketing / customer acquisition role with a proven track record of success. Full info HERE (3/4)
SR ANALYST, RESEARCH >>
Warner Media/NYC: Track/analyze/report advertising trends & dvlpmnts, especially as they are projected to affect ad sales. 3+ yrs relevant work exp incl linear, digital & social media mktplace knwldg. V-Lookups, Index-Match, Pivot Tables, Data Connections/Queries, etc.; VBA/Macros a +. Full info HERE (2/27)
MANAGER, AD SALES MARKETING >>
Crown Family Networks/NYC: Dvlp 360-degree advertiser-driven mktg programs while ensuring our brand value proposition, network voice & pgrmng priorities anchor every proposal. 3-5yrs ad sales mktg or related field. Flawless att to detail a must. Full info HERE (2/28)
AD SALES MARKETING COORDINATOR >>
Crown Media Family Networks/NYC: Responsible for supporting the Ad Sales team with client communication materials, event coordination, advertiser sponsorship opportunities, premiums and promotions. Min 2 yrs exp mktg or advertising at an entertainment co. Full info HERE (2/28)
SALES SERVICE SUPERVISOR >>
A+E Networks/NYC: Responsible for training of all new SSR’s, responding to system issues & questions from users & reinforce all Policies & Procedures necessary to provide the best possible customer service to both internal and external client. Full Info HERE (2/28)