A CYNOPSIS MESSAGE FROM GSN WHICH casual games can you play in the GSN Upfront Online Tournament to win tons of cool prizes? A. CATCH-21B. SWAPIT!C. SOLITAIRE RUSHD. ALL OF THE ABOVE And the answer is … D! A, B, and C are all part of the GSN UPFRONT ONLINE TOURNAMENT with tons of prizes […]
Cynopsis
Wednesday, April 30th, 2008
A CYNOPSIS MESSAGE FROM VH1 WE GO THERE … AND THERE. From Flavor of Love and I Know My Kid’s a Star to Hip Hop Honors and Rock Docs – VH1 brings you the shows that define pop culture. Cynopsis 04/30/08 Good morning. It’s Wednesday, April 30, 2008, and this is your first early morning […]
Wednesday, April 30th, 2008
Cynopsis: Kids! 04/30/08 Good morning. It’s Wednesday, April 30, 2008, and this is your first early morning briefing. Disney launches a new website for kids and families in Russia, which like its sites in the US and UK features information about its TV series, movies, video games, theme parks/resorts and products. NEW PRODUCTION […]
Tuesday, April 29th, 2008
Cynopsis: Kids! 04/29/08 Good morning. It’s Tuesday, April 29, 2008, and this is your first early morning briefing. Spice Girl Geri Halliwell new kids’ book series, Ugenia Lavender, launches in the UK next month. Aimed at K7+, the series is based Halliwell as a young girl. Macmillan will publish the six […]
Tuesday, April 29th, 2008
A CYNOPSIS MESSAGE FROM RETIREMENT LIVING TV Market Drivers The Retirement Living TV (RLTV) community is growing faster than ever. RLTV is designed to inform, involve and inspire this exciting and ever evolving market. No one knows them better or connects with them like we do. RLTV provides unique multimedia opportunities for you to communicate […]
Tuesday, April 29th, 2008
A CYNOPSIS MESSAGE FROM WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION LOOKING FOR RATINGS SUCCESS? 70% of the Top 100 programs on basic cable with A18-49 in 1Q ’08 are theatricals. Warner Bros. Movies Make Basic Better:Michael Clayton, Happy Feet, The Brave One, Fool’s Gold, P.S. I Love You, The Bucket ListAvailable from Warner Bros. Domestic Television […]
Monday, April 28th, 2008
A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL HALLMARK MOVIE CHANNEL IN HDAll movies. All family. All for you. Classic Theatrical films from major studios. Hallmark Hall of Fame presentations. The best of Hallmark Channel Original movies. Mini-series and Special Events. All yours, all the time only on Hallmark Movie Channel. Insidehallmarkchannel.com Cynopsis 04/28/08 Good […]
Monday, April 28th, 2008
Cynopsis: DIGITAL 04/28/08 Good morning, it’s Monday, April 28, 2008, and this is your first early morning digital briefing. The deadline passed and nobody blinked. So next up for Microsoft is a hostile takeover bid towards Yahoo if Steve Ballmer is true to his word. Fourteen out of 25 analysts polled by Reuters see this […]
Friday, April 25th, 2008
Cynopsis: Kids! 04/25/08 Good morning. It’s Friday, April 25, 2008, and this is your first early morning briefing. Middle-earthlings, Hobbits, Elves, Orcs, and others, take note. Guillermo del Toro will direct the movie adaptation of JRR Tolkien’s first book in the Lord of the Rings trilogy, The Hobbit and its sequel (no title yet), […]
Friday, April 25th, 2008
Cynopsis: DIGITAL 04/25/08 Good morning, it’s Friday, April 25, 2008, and this is your first early morning digital briefing. As Microsoft‘s self-imposed Saturday deadline approaches, CFO Chris Liddell reiterated the company’s position that it is ready to take its offer to buy Yahoo for $44.6 billion directly to shareholders. Microsoft reported that net income fell […]
CynCity
Cynsiders
Has CTV measurement Truly Caught Up to the Sophistication of Digital Advertising?
Connected TV was supposed to fix what traditional television never could: opaque measurement, broad assumptions,...CTV’s Supply Chain Isn’t Broken — It’s Misunderstood
The industry keeps saying CTV’s supply chain needs to be “cleaned up.” Fewer intermediaries. Fewer...Expanding the Black Narrative: The Importance of Telling the Full Story
By Narendra Reddy, COO, The Africa Channel Inc. Another Black History Month is upon us,...