A CYNOPSIS MESSAGE FROM DISNEY MEDIA
Disney Media’s television multiplex-Disney Channel, Disney XD and Disney Junior-reaches more kids and families than the competition.
- 182 million total viewers
- Reached 75% of all K2-11
- Largest SOV among K2-11
AMP your total reach and engagement with Disney Media
across TV, online, mobile, social and events.
SOURCE: Nielsen. Click here for source
03.04.15 Good morning. It’s Wednesday March 4, 2015, and this is your first early morning briefing.
Kids awards season is heating up. The nominees for the Radio Disney Music Awards dropped this week; among them are Ariana Grande, One Direction, Taylor Swift, Meghan Trainor and Fifth Harmony. Golden mouse statuettes will be handed out Saturday, April 25 at the Nokia Theatre LA LIVE, with a 90-minute special airing on Disney Channel on Sunday, April 26, at 8p. Voting is open through April 5 at Disney.com/RDMA, the Radio Disney app, via Radio Disney’s Facebook and Twitter profiles, or by texting RDMA to Disney. Walt Disney Records will release a compilation album of 15 tracks featuring nominees and nominated songs on Tuesday, April 21.
Nickelodeon is pumping up KCA excitement with the launch of the Kids’ Choice Awards Experience, a six-city tour that offers the chance to walk the iconic Orange Carpet, take photos with the KCA Blimp, cast ballots in interactive voting booths and get slimed in super slow-motion. The tour kicks off Saturday, March 7 at the Westfield Garden State Plaza in Paramus, NJ.
Youth networks were represented big time at yesterday’s inaugural Cynopsis Social Good Awards. Congratulations to our winners:
Awareness Campaign: Children’s Initiatives
Cartoon Network: Stop Bullying: Speak Up – Stop Bullying: Speak Up Week
Cartoon launched the first-ever Cartoon Network Speak Up Week during National Bullying Prevention and Awareness Month. More than 1.2 million people joined the net’s Speaking Up’ against bullying movement.
Branded Campaign for a TV Series or Special Programming
Disney Junior – Pirate & Princess Power of Doing Good Summer Campaign
Disney Junior empowered kids and families to perform good deeds in their communities through a nationwide tour, digital programs, short-videos & pro-social partnerships.
Human Rights Initiative/Campaign or Initiative
Sesame Workshop – Little Children, Big Challenges: Incarceration
Little Children, Big Challenges is a bilingual resource for families with young children who have an incarcerated parent, aimed at helping them continue developing skills for resilience.
FullBottle Stop Bullying: Speak Up
FullBottle designed a campaign for Cartoon Network’s Stop Bullying: Speak Up initiative that encouraged the creation and sharing of vine videos. The campaign reached 2 million people and overall delivered more than 5 million views to promote their anti-bullying message.
Integrated Social Campaign for a Brand
Nickelodeon – World Wide Day of Play 2014
Nick combined awareness, engagement and star power to engage families in its annual Worldwide Day of Play, which encourages children and parents to turn off the television and spend time together.
Production is underway on season two of Emmy-winning Peg + Cat, including 25 new eps and a one-hour special, which will begin airing on PBS Kids in spring 2016. Peg + Cat is co-created and exec-produced by Jennifer Oxley (Little Bill, The Wonder Pets!) and Billy Aronson (Rent, Postcards from Buster) and produced by The Fred Rogers Company.
Nickelodeon is set to unleash animated series Harvey Beaks. Episodes revolve around a straight-laced bird who decides to get adventurous with his two best but looser pals Fee and Foo. Debuting Sunday, March 29, at 7p, the show got a lot of love at Nick’s Upfront presentation last week from Nick content chief Russell Hicks. The series was created and exec-produced by C.H. Greenblatt (Chowder), who begun his career as a writer on SpongeBob. A first-look will debut after the Kids’ Choice Awards on March 28. New games and additional content are available on the Nick App beginning March 26.
Nick Jr. is going to the dogs this week with the Nick Jr.’s Puppy Preschool branded programming event featuring new eps of PAW Patrol, on-air spots featuring real puppies and kids and the premiere March 6 at 1:30p of live-action preschool special, Mutt & Stuff, created by Sid and Marty Krofft (H.R. Pufnstuf), starring Calvin Millan and featuring the original star of Dog Whisperer, Cesar Millan. The Mutt & Stuff special will be available to watch on the Nick Jr. App and on NickJr.com beginning March 7.
The Daytime Emmy Awards will sashay back to television this year via a new partnership with cable network Pop. The former TV Guide Network will air the event Sunday, April 26 at 8p.
Discovery Family is on the rise. With four consecutive months of month-over-month growth in prime HH delivery, the network saw double digit year-over-year increases in prime delivery among P2+ (up 17 percent) HH (16 percent), W25-54 (13 percent), W18-49 (10 percent) and K2-11 (13 percent). February 2015 was the net’s best February ever (including pre-rebrand years as the Hub) for total day delivery of P2+, HH, and G2-11 and the best daytime delivery of G2-11.
The Gravity Falls mid-winter finale airs Monday, March 9, at 8:30p on Disney XD.
A CYNOPSIS MESSAGE
THE DIGITAL BUSINESS SUMMIT
Thursday, April 23, 2015 | Astor Center, NYC | REGISTER NOW We’re no longer in a “digital” world. We’re beyond it, in a confusing moment of media history where content lives everywhere and is generated by everyone… where the line between viewers and producers has blurred away. Where exciting revenue models can gain and lose traction in a moment, sometimes leaving more questions than answers in their wake.
Join us on April 23rd to get the information you need to meet and exceed your business goals. EARLY BIRD ENDS: March 27 | AGENDA | SPEAKERS | BENEFITS |
Uber’s new uberFAMILY service launching this week in DC features vehicles stocked with car seats and nabi tablets, thanks to a new deal between Uber and Fuhu. Families using the service will have access to the nabi Pass mixed-media subscription service. Additionally, customers new to Uber can sign up with the promo code ‘NabiFun’ to receive $20 off their first ride.
Penguin Young Readers tomorrow (March 5) will launch The Very Big Wiggle tour, a month-long national car and costume tour to celebrate Eric Carle’s classic picture book The Very Hungry Caterpillar. The tour starts at The Reading Bug in San Carlos, CA, and will travel across the country in a custom Volkswagen Bug on a route shaped like Carle’s iconic character. The car will make more than twenty stops at libraries, independent bookstores, and Barnes & Noble locations before arriving in Western Massachusetts the weekend of March 20th, aka The Very Hungry Caterpillar Day. Fans can join in the online and social media countdown to The Very Hungry Caterpillar Day using #VHCday; tour stops are listed at the Penguin Young Readers on Tour site (http://penguinontour.tumblr.com). Joester Loria Group, the licensing agency that represents Carle, will sponsor a photo contest to accompany the tour.
France’s TF1 (France) picked up all European, French-speaking VOD, SVOD, and EST rights to Genius Brands International’s animated movie Stan Lee’s Mighty 7. Teletoon (Canada) acquired the rights for Canadian broadcast. CSC Media (UK) has secured rights for its POP channel, and The Movie Partnership will represent all digital rights in the UK. Telepictures Promoters (Beirut) nabbed rights for all Arabic-speaking countries in the Middle East and North Africa; Telepictures also secured rights to Thomas Edison’s Secret Lab. Additionally, GBI partnered with Lai’s Intelligence Network (Taiwan) for a Baby Genius audio picture book.
Top 10 Basic Cable Ratings for the week of Feb. 23-March 1, 2015
K2-11 Total Programming Day
K2-11 Prime (Monday Sunday 8-11p.m.)
K2-11 (Monday-Sunday 6 a.m.-11 p.m.)
K6-11 Total Programming Day
K6-11 Prime (Monday Sunday 8-11p.m.)
K6-11 (Monday-Sunday 6 a.m.-11 p.m.)
K9-14 Total Programming Day
K9-14 Prime (Monday Sunday 8-11p.m.)
K9-14 (Monday-Sunday 6 a.m.-11 p.m.)
Source: Disney from Nielsen Media Research National MIT, ranked on coverage ratings
Viewing Type: Live + Same Day
Weekend box office estimates for the top-grossing kids/tween/teen movies rated G, PG or PG-13, provided by Rentrak for Feb. 27-March 1, 2015:
SpongeBob Squarepants: Sponge Out of Water (20th Century Fox) PG $11.2 million (weekend) $140.32 million (4-week cume)
The Lazarus Effect (Relativity Media) PG-13 $10.6 million (weekend) $10.6 million (1-week cume)
McFarland USA (Disney) PG $7.8 million (weekend) $21.2 million (2-week cume)
The Duff (Lionsgate) PG-13 $7.15 million (weekend) $20.05 million (2-week cume)
Still Alice (Sony Pictures Classics) PG-13 $2.69 million (weekend) $11.98 million (6-week cume)
Jupiter Ascending (Warner Bros.) PG-13 $2.1 million (weekend) $43.11 million (4-week cume)
A CYNOPSIS MESSAGE
Answer to last week’s Trivia: What other famous Brit was a member of the same social club as Eddie Redmayne in college? Prince William. Congrats to: Pat Brady CESD, LA.
Today’s Trivia Question: What was the name of the title character’s talking goldfish in the series Stanley? Email firstname.lastname@example.org with your answer and be sure to include your name, company, city and time zone.)
Cheers — Cathy Applefeld Olson
Cathy@cynopsis.com for Cynopsis Kids!
Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here.
JOB OPENING: DIRECTOR RSCH/DC: Provide rsch expertise on issues relevant to brdcst ind. 8+ yrs of hands-on rsch analysis & reporting exp. Background in brdcst/telecomm. Exp accessing & analyzing Nielsen data and/or SPSS/similar stat analysis sftwr. Resumes: email@example.com (3/11) JOB OPENING: CHANNEL BRANDING COORD/ION/Clearwater, FL: Assists in design, scheduling, & organization of graphics for real-time play-out. 3-5 yrs exp in graphic dept preferred. Knowledge of Orad & Chyron graphics systems. EOE Jobs@ionmedia.com (3/11) JOB OPENING: DIGITAL QC TECH-FREELANCE/A+E Networks/STAMFORD CT: Technical Q/C Video-On-Demand media assets, prep for digital dist, ad insertion- BA deg in TV/Film or Media Related Program and/or 2-4 yrs related job exp in the Media Industry. Full Info Apply HERE (3/11) JOB OPENING: DIGITAL SALES ASST/AZTECA AMERICA/LA: Mng input of media plans, pricing & campaign specifications into proposal mngmnt systems. 1+ yrs exp in a media co, digital ad agency, ad net, mobile, pref’d. BS bus, mktg, or related-field pref’d. Resume HERE (3/10) JOB OPENING: RESEARCH ANALYST/CROWN MEDIA FAMILY NETWORKS/NY: Track & analyze reports using various systems incl Nielsen. Mkt analysis & MRI reports. Cable and brdcst TV knowledge. BS req & Min 2 yrs exp. Exc verbal/written comm skills. Apply HERE (3/10) JOB OPENING: AD SALES ASSISTANT/Crown Media Family Networks/NY: Provide support to Ad Sales by working W/Acct Execs to srvc clients. Including sales orders, move requests and media schedules. BS req. Apply HERE (3/10) JOB OPENING: AD SALES ACCOUNT EXEC/Crown Media Family Networks/CHICAGO: Sell Nat’l advertising time to ad agencies and clients. Strong negotiation skills and presentation skills. Strong knowledge of Chicago mktplace. BS req & Min 5 yrs exp. Apply HERE (3/10) JOB OPENING: MANAGER DEVELOPMENT UCP/Univ. City, CA: Support EVP of Development with program development, internal project management, and external relationship building. Full/apply HERE (3/10) JOB OPENING: FULFILLMENT SPECIALIST/A+E Networks/NY: manage channel partners, database, client relations- Full Info/Apply www.aenetworks.com/careers (3/10) JOB OPENING: MGR NEWS RESEARCH & INFO/NBC News Group/DC: Gather editorial content, provide targeted research on deadline to news desk, producers, correspondents using expert skills and comprehensive knowledge of web & print resources. Full info/apply HERE (3/10) JOB OPENING: PRODUCERS (All Levels)/Al Jazeera America/ NYC: Hiring producers at all levels including SEPs (News, Planning, and Shows); Sr. Interview Prod News; Interview Prod; Package Prod; Sr. Script Edit; Output Prod; Line Prod. Full info/apply HERE (3/10) JOB OPENING: CONSUMER MARKETING DIRECTOR/truTV/NYC: Lead off-channel marketing efforts for truTV. 7+ yrs exp. mktg across multiple platforms, strategic project leadership, understanding of media analytics. Exc written/comm skills a must. Full info/apply HERE (3/10) JOB OPENING: SR GRAPHIC DESIGNER/YES Network/CT: conceptualize, design & animate all broadcast designs for the regional network, highly skilled & experienced sr. creative motion graphics artist. Full info/apply HERE (3/7) JOB OPENING: ABC RESEARCH CONTRACTOR/(PT)/ABC Television Network/Burbank: Responsible for Ratings Research in support of the ABC TV Network; need Nielsen software exp; exc analytical, rsrch & storytelling skills; detail orientated; multi-tasker. Resume HERE (3/7) JOB OPENING: SENIOR COORD, DIGITAL OPS/NBCU/NYC: Seeking experienced digital trafficker for Senior Coordinator, Digital Sales Operations role w/Telemundo team. 1+ yrs exp. & bilingual a plus. FULL Info/apply HERE (3/7) JOB OPENING: FULFILLMENT MGR/A+E Networks/NY: oversee foreign language dubbing, online screener, liaison client needs-Temp assignment- Full Info/Apply HERE (3/6) JOB OPENING: (3) CUSTOM RESEARCH MGR 15-0013/RESEARCH ANALYST (15-0017/NATIONAL RESEARCH ANALYST (15-0024)/NCM Media Networks/NYC: For full info on each job and to apply visit: HERE (3/6) JOB OPENING: SALES DEVELOPMENT MGR/About.com/NYC: Strategize, package & create custom mktg solutions to address advertiser needs. 4+ yrs integrated mktg exp required. Brainstorm the “Big Idea” and “Out-of-the-Box” solutions & being creative a must. Apply HERE (3/6) JOB OPENING: MGR OF CONTENT ACQUISITIONS/DC: DC based new media company XiveTV seeks Mgr of Content Acq. Focus on contract execution, supplier relations. Min college degree and 2 years TV biz experience. Send resume to firstname.lastname@example.org (3/6) JOB OPENING: MGR AUDIENCE RESEARCH & ANALYSIS/NBCU/Univ. City, CA: Provide strategic insights to TV Distribution and LATAM channels teams. Min 3 years media research exp required. Full info/apply HERE (3/5) JOB OPENING: WRITER/RESEARCHER/VULCAN INC/Seattle: Support dev/prod on writing, research, fact-checking, story dev. 6+ yrs exp. & Bach Deg. Knowledge of prod process from script to screen. Great comm skills & professional manner a must. Full info/apply HERE (3/5) JOB OPENING: SENIOR DESIGN MANAGER/NBC/Univ. City, CA: Create from concept to production print consumer & trade advertising for NBC. 7 years print design exp. req. Full info/apply HERE (3/5) JOB OPENING: MARKETING MANAGER/LA: Responsibilities include, but are not limited to. Driving Fandango Family strategy and initiatives including, but no limited to: Fandango influencer network, national screen Full info/apply HERE (3/5) JOB OPENING: DIRECTOR CONSUMER INSIGHTS/E! & Esquire/LA, CA: Oversee consumer research for both networks. Minimum 10 years entertainment research experience required. Full info/apply HERE (3/5) JOB OPENING: SALES MARKETING DIR/MLS Media Ad Sales/NYC: Dvp/execute advrtsng solutions for our partners across our Spanish Language ntwrks. BA deg. 5+ yrs of TV, dig, mktg &/or sponsorship exp. Exc comm skills a must. Span speaking & sports knwlg a + Res HERE (3/5) JOB OPENING: AD TRAFFICKING MGR/MLS Media Ad Sales/NYC: responsible for leading the day to day advrtsng ops of MLS Dig Properties, enabling successful rev recognition of all dig advrtsng campaigns. 4+ yrs dig ad ops or acct mngmnt exp. Res HERE (3/5) JOB OPENING: MGR, AUDIENCE PERFORMANCE & INDUSTRY ANALYSIS/Viacom/NYC: Asst rsch team maximize its potential. 4+ yrs media w/concentration aud rsch. BA deg. Proficient knwlg of Nielsen data. Nat’l TV Ratings exp/synd & digital is a +! Full info/apply HERE (3/5) JOB OPENING: DIR DIG MARKETING/Discovery/NYC: Proactive marketer to ensure Discovery Digital Media grows and engages traffic that consumes/shares/returns to our content by understanding audience. 10+ yrs dig mktg exp incl. SEO. Full info/apply HERE (3/5) JOB OPENING: COMMERCIAL OPS COORD/Discovery/NYC: Maximize revenue through accurate analysis and execution of client supplied creative instructions and effective sequencing of commercials. 1+ yrs media indstry exp w/strong attention to detail. Full info/apply HERE (3/5) CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at Trish@cynopsis.com EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at Trish@cynopsis.com
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at email@example.com.
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at firstname.lastname@example.org
SITUATION WANTED: Call Endra Monee’@ 901-481-4526 or email email@example.com for your next Casting or Production Management team member!! Degreed professional with Production & HR experience!! Resume supplied with genuine interest. (3/7)
SITUATION WANTED: Veteran analyst looking for next big adventure. 15+ years TV experience in research/programming. Expert in Nielsen myEVNTs and other research products. Hard worker and quick learner looking for full-time position. Please email firstname.lastname@example.org (3/5)
E-mail Trish@cynopsis.com or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.
Are you looking for a job? Post your Situation Wanted Ad here — Email Trish@cynopsis.com for specs.
Copyright Cynopsis 2015
All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2015