Tuesday, October 26th, 2010

Cynopsis: Kids!


Good morning. It’s Tuesday, October 26, 2010, and this is your first early morning Kids briefing.

Together again, School of Rock co-stars Jack Black and Miranda Cosgrove star in a new hour-long iCarly TV movie, iStart a Fan War, premiering on Nickelodeon, Friday, November 19 at 8p.  The special features Black as “Aspartamay,” Spencer’s online game nemesis that challenges him to a “lyrical duel” in the Comic-Con inspired special.  Promotional clips for iStart a Fan War are currently available on Nick.com and Nick’s wireless partners.  The TV movie will also simulcast on Nick Mobile.  Following its premiere IStart a Fan War will be available for purchase in HD on iTunes, Amazon.com, Son Playstation and Xbox.  Finally, from Monday, November15, iCarly.com ( www.icarly.com ) will feature a new game, Tower of Defense, which is based on the fictional online video game featured in the movie.  Jack Black stars in Fox’s new feature film adaptation of Gulliver’s Travels, which opens wide December 22, 2010.


The Hub, the new kid/family channel and joint venture between Discovery Communications and Hasbro, has entered into a partnership with generationOn, a youth-centric service group, and division of Points of Light Institute, that encourages kids to get involved and make their mark on the world.  Together The Hub and generationOn will create public service announcements supporting community service, which will air on The Hub, and coordinate an annual community service-focused event.  Additionally, hubworld.com will feature advertising support and links between hubworld.com ( www.hubworld.com ) and generationOn.org ( www.generationOn.org ) that will also encourage young people to volunteer and log their hours online to ear virtual rewards.

Barnes & Noble launches its Nook Kids collection for young readers, which will offer some 12,000 digital chapter books at NookKids.com ( www.nookkids.com ), per WSJ.  About 100 picture books will be added in November, and 30 enhanced picture books will join the site between the end of 2010 and early 2011.  The titles are available at BarnesandNoble.com, and will be available through the Nook Kids app for Apple products.  According to the report Barnes & Noble has entered into deals with 15 kid’s publishers to produce enhanced digital book editions.  Further information should be available this week when a new Nook device is introduced, which might feature a color and interactive abilities.

Speakaboos, a digital publisher of kid-targeted stories narrated by celebrities, launches the kid’s website, Speakaboos.com ( www.speakaboos.com ).  At launch the site features 140+ storybook videos, including titles like Aladdin, Cinderella, and Humpty Dumpty, read by stars such as Kevin Bacon, Kelly Rip and Nick Cannon. Each video also features activities for kids and parents that are designed to help keep kids engaged, including lesson plans, flashcards, and games.  Speakaboos also recently released the iPhone app, Stories2Go.


Senario introduces the new Zibits mini remote control robots iPhone game, Zibits Rush ($.99).  Created by Senario and India’s ChaYoWo Games, the new game app feature four different futuristic worlds and various challenges.

Warner Bros. Consumer Products UK inks a multi territory agreement with Aegis Vision for a line of DC Comics branded mobile phone covers.  The line debuts with Superman skins for the iPhone 4 and Blackberry.  Aegis Vision’s line will be available exclusively at 02 Stores in the UK this holiday season, with product set to be showcased on the 02 website beginning November 2010.  Under the deal, Aegis Vision has the rights to distribute products in the UK and Ireland, Germany and Austria, Turkey, Nordic, Greece and Cyprus and South Africa.

Sun Properties completes a range of licensing deals for Angel Cat Sugar, the cat character created by Yuko Shimizu, who also created Hello Kitty.  New Angel Cat Sugar licensing partners include:

  • Rotsterm GmbH (confectionary) for Germany, Austria and Switzerland (GAS), Poland and Czech Republic
  • Idenses (curtains) for GAS, Benelux, France, Spain and Great Britain
  • Pentra (bags, gifts, stationery) for Poland, Lithuania, Latvia and Estonia
  • Amscan International (foil balloons) for GAS, Iberia, Benelux, Nordics, Italy, France, UK/Ireland
  • Pyramid Posters (posters, prints, badges, key chains, notes) for UK/Ireland
  • Kelly Toys (balls, sports sets for amusement parks, crane machine prizes) for the US
  • Stamptopia Co. (stamps, stickers, adhesive tape) for Korea
  • Guang-Jia International (bags) for Taiwan.

Stone America Licensing is named as the exclusive licensing agent by Technical Knockout Inc. (TKO), a designer/producer of fitness, strength and boxing equipment.


Apartment 11 Productions names Alberta Nokes as its Head of Development.  Her programming and production background runs the gamut from developing, writing and producing to financing, executive producing and commissioning.  Most recently Nokes was VP/Marketing and Communications, Vision TV.  Nokes previously served as VP/Development, Frantic Films, Executive Producer and Head of Development, Associated Producers Limited, Executive in Charge of Production, History Television to name a few.  Known for its fiction and fact based programming for adults and kids, Apartment 11 Productions’ kid-targeted properties include Prank Patrol and In Real Life.

Sesame Workshop promotes Anita Stewart to SVP/Corporate Partnerships.  She will report to Myung Kang-Huneke, Chief of Staff.  In her new role, Stewart will focus on developing new multimedia, multinational corporate partnerships using all media (e.g. mobile, digital platforms),to deliver educational content to kids and families worldwide.  Stewart, who joined the workshop in 2003, continues to be responsible for developing and making strategic corporate partnerships and sponsorship programs for Sesame Street and The Electric Company in the US, as well as for co-productions worldwide.  Additionally, she oversees corporate funding for US and international community outreach partnerships, such as Healthy Habits for Life.  Stewart previously toiled for PBS as National Marketing and Sales Director/Sponsorship Group.  She has also held marketing and promotional positions at MobileComm, Texaco, and N.W. Ayer & Partners.


Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, October 21, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1051; K6-11 471; TWEENS 9-14 333
DISNEY CHANNEL:     K2-11   806; K6-11 456; TWEENS 9-14 358
CARTOON NETWORK: K2-11   517; K6-11 290; TWEENS 9-14 209
DISNEY XD:               K2-11   143; K6-11 103; TWEENS 9-14   72
NICKTOONS:              K2-11   100; K6-11   76; TWEENS 9-14   51
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, October 22, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1152; K6-11 550; TWEENS 9-14 403
DISNEY CHANNEL:     K2-11   970; K6-11 582; TWEENS 9-14 444
CARTOON NETWORK: K2-11   450; K6-11 285; TWEENS 9-14 212
DISNEY XD:               K2-11   171; K6-11 113; TWEENS 9-14   79
NICKTOONS:              K2-11    92; K6-11   67; TWEENS 9-14   54
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia:   Who am I?  I work with the 101st Calvary outfit, and directly with Corporal Rusty (who is actually just a boy left orphaned after his parents were killed in an Indian raid).  We are based at Fort Apache in the Arizona Territory.  Who am I?  RIN TIN TIN   Kudos to: Rod Mason-Earheart Enterprises; Ron Yurman-Short Hills Media Group/Short Hills; Fred Petrosino-JBG/NY; Marge Kennedy-BlingoLingo/NY; Tom Boyd-WGN/Chicago; Michael Ross-The Hub/Burbank; Pat Brady-CESD/LA; Steve Granat & Cydne Clark-Bupkis entertainment/Tarzana

Today’s Trivia Question:  This animated series featured the voice of Kelsey Grammer, and first appeared as flash animation webisodes on mediatrip.com (a site which no longer exists).  What was the show?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!
gwen @cynopsis.com

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .

ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].

  JOB OPENING: ACCOUNT EXECUTIVE, DIRECT RESPONSE/Hallmark Channel/New York: 3+ yrs network sales exp w MS Office proficiency. See full posting and apply @ www.hallmarkchannel/jobs.com (11/2)

JOB OPENING: SALES DVLPMNT MGR/CaptionMax: Exp Sales only, Contacts ent media, ntwrk prgmng a plus. Increase caption bus, negotiate rates. NYC, Burb or Mpls. No calls. Res: http://www.captionmax.com/about/careers/ (11/2)

JOB OPENING: PROJECT MGR, PRODUCTION FACILITIES/TV One LLC/Silver Spring MD: Mng, schdlng, orgnzing & providing frontline maintenance for editing & graphic design.; knwldg of Avid Media Composer & Avid Unity. Visit: www.tvoneonline.com (11/2)

JOB OPENING: DIRECTOR, STRATEGIC INSIGHTS & RATINGS RESEARCH/MTV/NYC: 7 + yrs TV ratings research/data analysis exp. B.A req. EOE/M/F/D/AAP apply www.mtvnetworkscareers.com (11/2)

JOB OPENING: VP, DIGITAL MARKETING/MTV/NYC. 10 + yrs exp consumer mktg in Ent; Exp. implementing successful online, social media, tune-in & direct mail mktg campaigns a must. B.A req. EOE/M/F/D/AAP apply www.mtvnetworkscareers.com (11/2)

JOB OPENING: MGR, DIGITAL INTEGRATED MARKETING/MTV/NYC: 5+ yrs Digital ad sales marketing/agency exp. in media/entertainment; BA req. EOE/M/F/D/AAP www.mtvnetworkscareers.com (11/2)

JOB OPENING: DIR, INTEGRATED MARKETING/MTV2/mtvU/NYC: 7+ yrs exp. creating multiplatform marketing programs at a TV/media company. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (11/2)

JOB OPENING: MGR, BUSINESS DVLPMNT/NY: Identify/evaluate potential business opps in dig media (online, mobile, gaming, social, etc.). 3+ yrs of exp. in Bus Dev (Internet/media co). Apply: www.scrippsnetworks.com . Search Req#: 1652 (11/2)

JOB OPENING: SR ANALYST/RSRCH MGR/WME/LA: Provide research support to company/client initiatives. Strong analytic and writing skills required. 2-3+ yrs research exp w/ Nielsen software a must. Apply: [email protected] (11/2)

JOB OPENING: ADMIN ASST/COORDINATOR/WME/LA: Directly support Research Dept activity. Strong organizational, phone and client servicing required. Software intensive. Apply: [email protected] (11/2)

JOB OPENING: AE/GSN/Chicago: promotes/sell inventory on GSN must be extremely organized and driven. Excellent media math skills and comprehension of media terms are a must.Knwldg MS software req’d [email protected] (11/2)

JOB OPENING: SALES ASST/OFFICE MGR. TV Dist. Co/Norwalk, CT: Energetic multi-tasker. Proficient all MS Office apps. Knwldg of Quickbooks a +. Great entry-level oppty to learn many aspects of the business. Resume: [email protected] (10/30)

JOB OPENING: MANAGER, BRAND MARKETING/CNBC NJ: Min 5 yrs brand mktg exp. Develop strategic plans, creative direction, media opportunities, & 3rd-party alliances to achieve business goals.Apply @ www.nbcunicareers.com Job # 1269842 (10/30)

JOB OPENING: ASSOC PROMO SCHEDULING/IFC/NYC:Execute on-air graphic &promo strategy. Maximize inventory & viewer retention. Supv log assembly. Scheduling/programming &Gabriel exp www.cablevision.jobs #12354BR (10/30)

JOB OPENING: EXEC PRODUCER/Seattle: Oversee content & dir of a daily sales driven daytime talk show on KING5 TV. Exp producing daytime TV, live events, creating content w/ advertiser clients. View job/apply: www.king5.com (10/30)

JOB OPENING: DIR, BUS AFF/DISNEY JR/LA: Min 5+ yrs comb law frm/netwrk/studio exper; deep knowl guild/union agrmts, IP; solid neg/draft/mgmt animat series, live-act/script, realty, TV movie deals. www.disneycareers.com Req 269593 (10/30)

JOB OPENING: PREDITOR /NYC Wanted: Strong Avid & storytelling skills. Min. 5 yrs in reality. Must be creative, decisive, practical & fast. A self-starter who thrives on being part of a team. Resumes: [email protected] (10/29)

JOB OPENING: METADATA QC COORDINATOR/iNDEMAND/NYC: Proof/approve/disseminate monthly movie schedules for VOD. BA + 2 yrs exp in cable. Resume to: [email protected] (10/29)

JOB OPENING: METADATA UPDATE DISTRIBUTION COORDINATOR/iNDEMAND/NYC: Entry level  Oversee metadata update process & pitch content. BA + 1 yr corp exp. Resume to: [email protected] (10/29)

JOB OPENING: DIR. MARKETING SOLUTIONS/Golf Channel/FL: 7+ yrs mktg. solutions/ mktg. integration exp. Resp. for developing key adv initiatives and partner fulfillment/activation www.ecentralmetrics.com/url/?u=8709448694-293 (10/29)

JOB OPENING: DIGITAL AE/GSN/NY: Proven track record; 7+ yrs exp. Must have ext. roster of relationships w/ key client, media, gen. agency decision makers. 4 yr. deg. req. Pls. send resume, c/l to: [email protected] (10/29)

JOB OPENING: MGR, MEDIA PLAN’G/ST Louis: Dvlpmnt/implmntation of strategic media plans for specific AB-In Bev brands. 4+yrs media plan’g or related exp. Strong strategic/ analytical thinker. Apply: www.buschjobs.com Job ID 2010-901 (10/29)

JOB OPENING: MRKTG AD SLS ANALYST/HSW/DC or ATL: supports mktg for multi. digi assets & maint/executes ad flights; 2+ yrs digital mktg & ad ops exp req. Strong Excel a must. [email protected] (10/29)

JOB OPENING: DIRECTOR OF RESEARCH/National Geographic Channel/DC: 8+yrs TV /other media rsrch. Expertise in Nielsen, MRI, Simmons & primary/sec research. Programming/Mktg focused. Apply: www.foxcareers.com FNG0000024 (10/29)

JOB OPENING:  EXEC ASST/DISH Network/NY: Support 2 VPs Nat’l Ad Sales. Proficient in Microsoft Office, travel/expenses/office mgmt. Detail oriented. College degree required. Related experience a plus. Click here to apply.   (10/28)

JOB OPENING:    UNIT PUBLICIST/NYC:  Nat’l synd TV show. Strong media relations a must. Ensure proper exec of all publicity efforts, incl pitching/writing.5+ yrs exp TV req’d.Apply: www.sonypicscareers.com search code 204418  (10/28)

JOB OPENING:  EXECUTIVE PRODUCER/New York:  Develop new editorial content, provide oversight of network series & prgms. Apply: www.aetn.com/careers/html https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=81857 (10/28)

JOB OPENING:  DIR OPERATIONS/A&E /New York:  Oversee operations & prod mgmt in Brand Creative Dept. 5 yrs prod mgmt exp. Apply: www.aetn.com/careers/html  
https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=81858 (10/28)

JOB OPENING:    MGR STRATEGY & BUZ OPS/NYC:  Support Strategy & Bus Ops team & SR mngmnt in dvlpmnt of short- & long-range strategies, & dvlp/evaluate new bus opps.  Bach deg 3-5yrs exp pref mngmnt/strat.  Apply: www.mtvncareers.com (10/28)

JOB OPENING:  TRAINER /NYC: Position is responsible for delivering training both on line and in person. Media exp and exp with Nielsen software products a must. Training exp a plus. Send resume to [email protected] (10/27)

JOB OPENING: RESEARCH MGR/DIR/CAFEMOM/NY: Res. studies for ad prgrms, update synd. res. reports, ad hoc reports for mgmt insight. 5 yrs exp; exp w/comScore or Nielsen NetRating data; Excel, PPoint.  www.cafemom.com/about/jobs.php (10/27)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL/WINTER INTERNSHIP CREDITS ONLY: DVLPMNT & CASTING INTERNS/NYC prod company.  Must be available at least 2 full days a wk, 10am-6pm (no wknds). Small stipend to cover travel expenses &  lunch.  www.kpitv.com Resume/cover: [email protected] (10/27)

FALL/WINTER INTERNSHIP CREDITS ONLY: LEGAL INTERN/LA: Shine International, a television sales and distribution company, seeks spring legal intern. Unpaid. Must receive credit from ABA accredited law school. Send resumes to [email protected] (10/27)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: SALES CLOSER in MEDIA, TV & FILM/NY: 7+ years of Domestic and International sales in Film & TV with strong Rolodex of clients, with a sharp and professional presence. email [email protected] (11/2)

SITUATION WANTED: MEDIA SALES/MARKETING STRATEGIST/NY: Extensive exp in all forms of media. print/OOH/digital. Smart consultative seller. Can identify new niche markets and profitably re-purpose content. Contact: [email protected] (11/2)

SITUATION WANTED: VERY SR. WRITER. Very Reasonable Rates. Copy, content, concepts, creative + strategic, all media. Hire me and you will be happy. Visit https://freebeaaron.wordpress.com for FREE samples. [email protected] (11/2)

SITUATION WANTED: RESEARCH DIR/SALES STRATEGIST20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (11/2)

SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY): 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (11/2)

SITUATION WANTED: WRITER/PRODUCER/POST-PRODUCTION SUPERVISOR: 15+ yrs. Network/cable/syndication credits. Scripted/unscripted. Current focus: multicam live-to-tape. LA based, will travel. [email protected]  (11/2)

SITUATION WANTED: RIGHTS CLEARANCE PROFESSIONAL(NY): 20+yrs exp.researcher & contract negotiator Intellectual Property commercial licensing: Music/Clips/Photos/People/etc.Copyright/TM/PD research specialist [email protected] (10/30)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY): Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (10/28)

SITUATION WANTED: MEDIA BUYER/MEDIA SALES/Central PA– 20+ years experience in both media buying and selling National, regional and local TV, Radio, and Internet. Passion for the biz, and hard working!!! [email protected] (10/28)

SITUATION WANTED:  FISHMONGER (LA): Deprived son of a genetically modified turnip chasing dreams of selling gravlax. Alternatively, will consider TV comedy writing positions. Contact: [email protected] (10/28)

SITUATION WANTED: EIC/LINE PRODUCER  with 10+ yrs exp. Variety, Docu-Reality, Game Show, Scripted, Competition/Elimination- major TV&cable nets. [email protected] (10/27)

SITUATION WANTED: PUBLICIST /NY 8 yrs exp in LA, recently relocated. Exceptional writer & editor. Pitching, talent relations, events, social media. Poise under pressure. Portfolio of writing samples & press hits. [email protected] (10/27)

SITUATION WANTED:  Award-winning WRITER/PRODUCER//VIDEOGRAPHER/EDITOR ; NYU Film grad;4 years film, TV, digital content& branded entertainment exp. NY based but will travel& freelance. Contact [email protected] (10/27)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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