Tuesday, November 27th, 2012

Cynopsis: Kids!

Good morning. It’s Tuesday, November 27, 2012, and this is your first early morning briefing.

Spin Master, a Canadian-based toy/entertainment company, grows its business by acquiring the worldwide rights to Wild Planet‘s Hyper Dash and Spy Gear brands. Spin Master plans to reinvent and develop a new approach to the existing and popular Spy Gear and Hyper Dash brands. Intrepid Investment Bankers acted as exclusive financial advisor to Wild Planet for this transaction. Spin Master brands include Bakugan Battle Brawlers, Air Hogs, Appfinity, Aquadoodle, La Dee Da, Nano Speed, Spin Master Games, Tech Deck and Zoobles. Spin Master has been designing, developing, manufacturing and marketing consumer products for kids since 1994 and also operates Spin Master Entertainment, which develops and produced TV and other media properties.


Houghton Mifflin Harcourt (HMH) releases the first two titles in the Curious George Multi-Touch Storybook and Activities Series, Curious George Says Thank You and Curious George in the Big City, for the iPad. Both titles were created using Apple’s iBooks Author and allows readers to take an active role in Georges adventures while also enjoying the narrative. Features in the titles are embedded slideshows and animation, touch-responsive puzzles, and comprehension activities. After readers help George through his adventure, there are also related bonus activities such as digital mazes and word puzzles, among others. Two new titles in the Curious George Multi-Touch Storybook and Activity Series will launch every month for the next six months.


There’s 2 days left to register for the Cynopsis Webinar:
Interactive TV–Harness this Ever Changing Platform to
Boost Engagement & Revenue

Thursday NOV 29, 1:30-3:00pm ET

Expert Speakers:
Pat McDonough: Sr. VP, Insights & Analysis [Nielsen]
Jeff Siegel: Sr. VP, Worldwide Advertising [Rovi]
Brian McClary: Manager, Social & Emerging Media [Ford Motor Company]


NYC hotel The New York Palace inks a new partnership with the Broadway musical Rodgers + Hammerstein’s Cinderella. Under the deal The Palace serves as the official hotel sponsor for the musical and will offer guests a fairytale experience, including visits from Prince Charming at its Cinderella weekend brunch on Saturdays and Sundays, beginning this Saturday, December 1 and featuring items for kids and adults. The hotel will also offer two different Cinderella-themed hotel packages (www.newyorkpalace.com). Rodgers + Hammerstein’s Cinderella (www.cinderellaonbroadway.com) is set to open on Broadway in January 2013 at the Broadway Theatre. The hotel already offers an American Girl Place Package.


Spain-based Imira Entertainment acquires the exclusive global broadcast rights to the celebrated short-form, preschool, clay animated series Koki (26×5). The deal will see Imira serve as the exclusive representative for the worldwide broadcast rights for Koki, including TV, internet, IPTV, PDA, Video and VOD, as well as the non-exclusive publishing and licensing rights. Koki is produced by Paco Rodriguez of PPM Multimedia and the great Nina Elias Bamberger of Children Television Workshop (now known as Sesame Workshop). The preschool series follows a family of chickens, including a little hen named Koki. Throughout the series Koki learns about responsibilities and friendship, and the ups and downs of having a younger sibling.

Mediatoon Distribution completes a program sales deal for the third season of the animated series Garfield to SRC Canada (French language channel). Earlier this year the third season of Garfield was picked up by Cartoon Network in the US and Japan. Additionally, Channel Sky 3D (Italy), in partnership with Turner Broadcasting, will for the first time feature Garfield on a 3D channel with two 3D Christmas episodes on Christmas Day, which will encore several times during January. The CGI Garfield episodes will simulcast on Boomerang.

Bolts & Blip adds new broadcast deals for the Benelux and Polish territories, under new pacts inked by Netherlands based sub-distributor KidsPlant Distribution and series producers Canada-based ToonBox and South Korea’s RedRover. KidsPlant finalizes a deal for the 3D Bolts & Blip series with Nickelodeon, which will air the series in Benelux beginning in 2013. Additionally, ToonBox and RedRover sign a deal with Poland’s Canal +, which will televise the series on its stereoscopic network and will begin its regular broadcast on sister network Teletoon+ from February 2013. Bolts & Blip follows the adventures of two best robot friends who regularly find themselves in over their heads after being suddenly drafted into the Lunar League of Robotic Sports. The 3D stereoscopic Bolts & Blip series can be seen in 70+ territories on traditional and S3D channels including 3net (US), BSkyB (UK), and Skylife (Korea).


BBC names Paul Dempsey to act as interim CEO, BBC Worldwide beginning this December 2012, overseeing the commercial division until the new CEO Tim Davie takes up the position in March 2013. Dempsey is currently Managing Director of Consumer Products, BBC Worldwide, overseeing TV entertainment packaged media, including DVD, Blu-ray, DTO, licensed product, music, BBC Shop and book publishing partnerships. Tim Davie will hand over his responsibilities as Acting Director-General to Director-General Designate Tony Hall in March 2013. BBC Worldwide’s current CEO, John Smith, announced last month that he will step down after eight years in his post in December 2012. Dempsey joined BBC Worldwide in 1998 as UK Sales Director and has since served as MD of BBC Audiobooks and Director of BBC Worldwide’s Audio & Music. Prior to that he spent eight years with Mars Confectionery followed by two years as Sales Director of Frontline, BBC Worldwide’s magazine joint venture business. As a result of the move, Marcus Arthur, MD for Global Brands, will take over Dempsey’s current responsibilities as Acting Managing Director for Consumer Products, in addition to his current role.

Insight Strategy Group, an NYC-based research-driven strategy company, promotes two.

Slaine Jenkins is upped to Research Manager. Jenkins joined Insight in 2010, during which time she has held several positions, most recently serving as Research Analyst. Jenkins has worked with a range of clients including Kaboom!, MTV, Nickelodeon and Hasbro.
Amalia Branaa is appointed as Senior Designer. Branaa, who was Graphic Designer and Project Manager, develops information graphics used to support Insight’s studies in its digital, video, online and print presentations. Previously, she was Graphic Designer for BridgerConway, and also held design positions with VICE Magazine + Virtue and UNICEF Innovation.


Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, November 20, 2012, 6am-6am, ranked by K2-11:
DISNEY CHANNEL:         K2-11 1000; K6-11 650; TWEENS 9-14 509
NICKELODEON+:           K2-11   924; K6-11 411; TWEENS 9-14 283
CARTOON NETWORK**: K2-11   519; K6-11 354; TWEENS 9-14 256
DISNEY XD:                 K2-11   234; K6-11 193; TWEENS 9-14 160
NICKTOONS:                K2-11    64; K6-11   40; TWEENS 9-14   36
+Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
**Cartoon Network & Adult Swim share channel space ADSM airs Sat.-Thurs. 9p-6a
Source: Disney from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, November 21, 2012, 6am-6am, ranked by K2-11:
NICKELODEON+:           K2-11 1197; K6-11 573; TWEENS 9-14 379
DISNEY CHANNEL:         K2-11 1140; K6-11 779; TWEENS 9-14 627
CARTOON NETWORK**: K2-11   667; K6-11 493; TWEENS 9-14 338
DISNEY XD:                 K2-11   331; K6-11 261; TWEENS 9-14 221
NICKTOONS:                K2-11    94; K6-11   61; TWEENS 9-14   63
+Nickelodeon Total Day: Mon-Wed 7a-8p; Thurs-Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
**Cartoon Network & Adult Swim share channel space ADSM airs Sat.-Thurs. 9p-6a
Source: Disney from Nielsen Media Research Data.


JUST ANNOUNCED: Cynopsis Social Media Webinar
Social Media 3.0 for TV Programmers: Beyond Facebook + Twitter
Thursday, DEC 13 / 1:30-3:00pm ET

Position your brand for social media success in 2013 with this info-packed Webinar from the publishers of Cynopsis & the following expert speakers: Tom Thai (VP, Marketing at Bluefin), Pamela Russo (VP, Digital Media at Discovery Communication), Jessica Chow (Assoc. Media Director at Ignited) and Tom Fishman (Social Media Director-MTV Networks).

View the speakers bios, pricing + register here.

Answer to Our Last Trivia Question: In what city did Fat Albert and the Cosby Kids take place? Philadelphia, or North Philly to be precise. Kudos to: Jeff Grant-Turner Research/Atlanta; Bob Eisenstaedt-Granite Springs Productions/Tampa; Tom Boyd-WGN-TV/Chicago; Michael Hawkins-PromoDoctors/Irving, TX; Murray Schultz-Home Plate Entertainment/LA; David Garber-Linzack Productions, LLC/Chatsworth, CA; Richard Quan-BSSP/San Francisco; William “Chip” Beaman-Soundelux Design Music Group/Hollywood; Brett Ashy-The Ashy Agency/LA.

Today’s Trivia Question: What was the first song from an animated short, to be nominated for the Academy Award for Best Song? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!

Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here.

Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here.

JOB OPENING: MARKETING COORDINATOR/The Hub Burbank: Admin duties. Invoicing. Budget. Create innovative PowerPoint presentations. Intermediate Excel. Apply: www.hubworld.com (12/4)

JOB OPENING: CREATIVE DIR/Discovery/MD: Oversees creative dvlpmnt & execution of promo campaigns, ntwrk branding & cross-promo mktg initiatives; 10+ yrs of TV/ent, brand mgmt. or promo agency exp; http://careers.discovery.com/#6829 (12/4)

JOB OPENING: MANAGER, AD SALES RESEARCH/NBCUNIVERSAL/NYC: Manage sales research for two cable networks. Expertise in Galaxy Explorer, TVToolbox, Simmons/MRI, Excel, PowerPoint. Apply online at www.nbcunicareers.com (#7797BR) (12/1)

JOB OPENING: PRODUCER/TV ONE/MD: Produce, write and oversee edit sessions for on-air promotions. BS/BA degree pref’d. Min.10 yrs exp at producer level for a nat broadcast/cable network. Visit www.TVONEJobs.com (12/1)

JOB OPENING: MGR, ANALYTICS/Cable Media Sales/NYC: Work with adsales/BI team, Format data/ devlp analytics/Translate intrctve metrics with linear television data. 5 yrs in resrch/tv ad sales www.optimumjobs.net req id 18709BR (12/1)

JOB OPENING: AD SLS MKTG SPECIALIST/Discovery/NY: Supports in dvlp& execution of multiplatform ad sls sponsrships for Destination America; 3-5 years of relevant experience; http://careers.discovery.com/ #6742 (12/1)

JOB OPENING: MKTG DIR/Discovery/MD: Mngs consumer msg via on-air promo, VOD, Social, Digital & press channels; 10+ yrs exp mktg/ad wrkin brdcst/cable ntwrkmktg/ad agency/brand mgmt; http://careers.discovery.com/ #6100 (12/1)

JOB OPENING: INTEGRATED AD SALES MKTG SPECIALIST/Discovery/NY: Temp assgnmt through DCI Vendor; Supports in dvlp & execution of multiplatform ad sls sponsrships for Velocity; 3-5 years of relevant exp; Visit: www.facebook.com/discoverfsg (12/1)

JOB OPENING: AD SLS MKTG MGR/RLTV/NYC: Dvlp & execute integrated ad sls sponsorships; mng sls tools/presentations; exp w/rsrch; exp w/ Mac & Keynote req., 4+yrs ad sls related mktg exp req. Cover letter/resume to [email protected] (12/1)

JOB OPENING: HBO ANALYST, AUDIENCE RESEARCH/NYC: tracks & reports performance of programming. Strong Kwldg of Nielsen system, Galaxy, Explorer, & NPower. Please apply @ http://bit.ly/Xtw54V (11/30)

JOB OPENING: RSRCH ANALYST/NCC RESEARCH/ATL: Mng rsch and sales department. BA deg req’d as well as media co., syndicate rsrch co. or advertising agency in a research-related position. [email protected] (11/29)

JOB OPENING: DEVELOPMENT EXECS (2 openings) NYC: For reality/non-fict TV. Extnsve rsrch for characters, subcultures, formats. Basic shoot/edit/cast & treatment writing. Res/Cov Ltr: [email protected]. 3+ yrs exp req’d (11/28)

JOB OPENING: SR MKTNG ANLST/COX MEDIA/AZ: 5+yrs exp preferred with extensive knowledge of media research and tools; analytic mind with strong comm skills; apply on WorkatCox.com JOB ID #42553 (11/28)

JOB OPENING: DIRECTOR STANDARDS & PRACTICES/Nickelodeon/NYC: BA, 7+ yrs exp children’s media/compliance. Strong comm/present sk. Deep knwldge regulatory/self-regul media aspects. Apply www.viacomcareers.com EOE/M/F/D/AAP (11/28)

JOB OPENING: BIZ DEV EXEC/TMZ/LA: ID biz opps to expand TMZ digital brand. 5+yrs digital media deal experience. MBA pref’d. 25% travel. More info/apply: [email protected] (11/28)

JOB OPENING: DIGITAL PLANNER/NYC: devises strategies for Interactive media plans. 2-3 years of digital planning/buying at an agency experience required. http://tinyurl.com/bqo92do (11/28)

JOB OPENING: EXEC ASST/nuvoTV/LA: support 2 C-Level Execs and Mng LA Office Ops. 3-5 yrs sr. level admin exp. req. Highly visible position, strong comm. & interpersonal skills req. Industry exp +. Resume to: [email protected] EOE (11/28)

JOB OPENING: AD SLS MKTG MGR/Discovery/NY: Dvlp & execute multi-platform ad sls sponsorships; 5+yrs ad agency, media sls/mktg, client mktg exp; prod exp preferred; http://careers.discovery.com/#6742 (11/28)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: NYC, Ffld, Wstchstr. counties. Experienced sales, biz development pro seeking position in educational/home media, ad sales. Solid resume and excellent references. email: [email protected] (11/30)

SITUATION WANTED: AD SALES/NYC BASED or HOME OFFICE: Highly innovative & revenue results-driven. Proven track record. Digital, Social & Traditional Media. Looking to be a part of a new team. Contact: [email protected] (11/29)

SITUATION WANTED: Highly innovative results-driven ad sales executive. Proven track record. Digital, Social & Traditional Media. Looking to be a part of a new team. Based in NYC or Home Office. Contact: [email protected] (11/28)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Copyright Cynopsis 2012

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012

Related Stories

05/20/24: Cynopsis Media Tech Update

nfl tech

Monday May 20, 2024 Reddit has partnered with OpenAI for a deal that allows use of its data for training AI models. OpenAI will gain access to Reddit’s Data application programming interface, and Reddit will offer AI features to users and moderators, powered by OpenAI. “Reddit has become one of the internet’s largest open archives […]

Cynopsis 05/20/24: “Young Sheldon” finale hits ratings high

"Young Sheldon" finale hits ratings high

A Cynopsis Message From A+E Networks Unforgettable Stories That Move Audiences to Action Fuel Q3 with Our Original Content… Terry McMillan Presents: May/December | Icons That Built America American Godfathers with Michael Imperioli | BIOGRAPHY: ODB Find My Country House Stories. Solutions. Service. A&E | The HISTORY Channel | Lifetime | HOME.MADE.NATION

05/19/24: Cynopsis Jobs


MARKETING ASSOCIATE MANAGER GSTV NEW YORK, NY – HYBRID REMOTE Touch various teams within our group such as Marketing Solutions, Marketing Communications and Design. Our group develops thoughtful marketing and promotional programs alongside our business development team. We collaborate with teams across the organization to develop concepts that meet client needs and then bring the […]

Cynopsis 05/17/24: Streaming sports joint venture gets a name

Streaming sports joint venture gets a name

Friday May 17, 2024 Today’s Premieres Apple TV+: The Big Cigar CBS: S.W.A.T. at 8p; Fire Country at 9p Netflix: The 8 Show Paramount+: RuPaul’s Drag Race All Stars Prime Video: 99 Today’s Finales Apple TV+: Franklin Starz: Mary and George Saturday’s Premiere Oxygen: Accident, Suicide or Murder at 8p Saturday’s Finale CBS: 48 Hours […]