Cynopsis: DIGITAL
8/21/07
Good Morning, it’s Tuesday, August 21, 2007 and this is your first early morning digital briefing.
Viacom’s Paramount Pictures and DreamWorks Animation SKG announced they are abandoning Sony’s HD Blu-ray format and will instead only release high definition DVDs in the competing HD DVD format. The decision is quite a reversal for Blue-ray, which had been outselling HD DVDs in the U.S. and Europe by 2 to 1 according to reports. The format war reminiscent of the fight between Betamax and VHS – has been blamed for slowing adoption of high definition discs. But it will likely continue to drag on as Sony, Disney and Fox remain in the Blue-ray camp. Meanwhile Warner Home Video, which set high definition records this month selling over 250,000 copies of the historical epic 300, will continue to release DVDs in both formats.
ESPN.com launched Fantasy Football 101, an instructional web site designed to help players successfully draft and manage their fantasy football teams. The tutorial, hosted by a digitized Trey Wingo, features video clips of ESPN’s fantasy sports coverage broken down by category including pre-draft, value players, set your rankings and survey the field. Each section even tests users’ knowledge with a fantasy quiz.
ESPN’s Monday Night Football franchise also announced a new user generated video feature. Beginning with the final preseason game next Monday, two testimonials will be aired each week as fans predict why their team will win and what viewers should look for in the game.
CBS Mobile is offering full-length episodes of the Late Show with David Letterman and The Late Late Show with Craig Ferguson on Verizon’s on demand video service V Cast, starting from today. Each night’s programs will be broken down into shorts for easy mobile digestion.
Turner Sports New Media‘s PGATour.com is gearing up for the first-ever PGA Tour FedEx Cup Playoffs with a fresh redesign and an improved video player that will provide streaming video coverage of one signature hole for each tournament. The site also launched a Playoff Fantasy Game sponsored by MasterCard, asking users to pick four players to score surrogate points. Golf fans should hurry – registration for the game ends tomorrow.
Food Network is partnering with food portal cooking.com to launch a new e-commerce site that will greatly expand the network’s online storefront. FoodNetworkStore.com, set to launch October 1, will offer over 20,000 cooking-related products for sale integrated with recipes, videos and search on FoodNetwork.com. Interactive features such as user generated videos and product reviews are also planned.
AMC and music/movie retailer f.y.e. announced a new multiplatform campaign to identify viewers’ favorite movies, genres, actors and scenes. The campaign includes an online poll on amc.com and an online sweepstakes that will award f.y.e. gift cards. AMC will air sweeps bumpers starting August 27 to promote the poll.
MySpace is hosting the fourth annual Projekt Revolution concert tomorrow at 4:30 pm ET, streaming bands such as Linkin Park and My Chemical Romance live from partner NowWhat’s profile page. Interactive features include live mobile video contributions from selected fans who will be given Nokia “ComVu Pocketcaster” cell phones to shoot videos at the show.
Dining/travel guide publishers Zagat launched an ad supported mobile website featuring restaurant, bar and hotel reviews for major U.S. cities and select international destinations. The Zagat.mobi site is accessible with any WAP-enabled phone. Visa Signature has signed on as exclusive launch sponsor for the first 2 months.
Google revealed it has acquired a stake in Chinese social networking site Tiaya.cn in its battle to compete with dominant local search company Baidu.com. In partnership with Tiaya, Google launched two new services: networking site Laiba and Q&A site Wenda.
IPTV set top box start-up Building B raised $17.5 million from Morgenthaler Ventures, Omni Capital, Index Ventures and others. The venture plans to launch yet another device to bridge the internet with the television. The company, founded by Bruno Pati and former Sony Corp. of America CTO Phil Weiser, is working on a set top that will stream HDTV content from the net to the TV without a PC.
The New York Television Festival announced the winners of its Proctor & Gamble Productions-sponsored sketch comedy talent search. The three winning skits will be showcased at the fest (which runs Sept. 5 – Sept. 9) where members of the comedy troupes will be combined to form a new collaborative group. To view the entries online go to soapbox.msn.com and click on NYTVF.
An entry on the Skype Blog explained what went wrong last week. Apparently a new Windows software update that required users to reboot their software overtaxed Skype’s servers and peer-to-peer network resources.
Interactive ad agency Marketingworks (MWKS) says it was able to target the highly defined audience segment of urban African American males aged 18-24 in its latest digital word-of-mouth campaign for the Toyota’s Yaris by implementing “geo targeting” techniques. MWKS spread awareness of the car by sponsoring a 4-city Hip Hop DJ competition and appointing “brand ambassadors” who entered influential social networks, chat rooms, blogs, message boards and video sharing sites to help create buzz.
comScore launched a new search measurement tool to try and better define searches conducted across multiple sites in and outside of the U.S. The company will add the qSearch 2.0 report to aggregate partner and cross-channel searches in the total for each property. Here are the new aggregated results for the month of July, showing Google sites increasing their market share to 55%:
comScore Core Search Share Report – July 2007
Total US Home/Work/University Locations
Core Search Entity Jul-06 Jun-07 Jul-07 points changed
Google Sites 46.2% 54.9% 55.2% .3
Yahoo! Sites 29.8% 23.8% 23.5% -.3
Microsoft Site 12.4% 12.2% 12.3% .1
Ask Network 5.0% 4.6% 4.7% .1
Time Warner Network 6.6% 4.5% 4.4% -.1
Total Core Search 100% 100% 100% N/A
Stephan Shelanski was upped from SVP to EVP/Programming for Starz Entertainment. He will oversee programming across all platforms including Starz, Encore and Vongo, reporting to President and COO Bill Myers.
Former B|W|R publicist Carrie Simons was named VP/Communications for the multiplatform media and entertainment company 821 Entertainment Group. Carrie will relocate to Nashville, TN to launch the company’s Triple 7 Public Relations division, named after her childhood home address.
Mr. Long Tail himself Chris Anderson and partners launched BookTour.com, a free online service to connect authors with potential readers. BookTour offers a place where writers can create profiles to make it easy for bookstores and conventioneers to contact them to arrange appearances or learn about their latest works. The homepage automatically determines which authors are appearing in your area and employs tools such as Google Calendar and Google Earth to help keep you up to date.
Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
08.21.07
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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here
JOB OPENING: ADVERTISING ACCOUNT EXEC/West Nyack, NY: Cablevision seeks Account Exec for Local Ad Sales. 2+yrs ad sales exp. Valid NY DL. Please visit www.cablevision.jobs and apply to job 4147BR (8/28)
JOB OPENING: SALES COORD/Cablevision/NYC: Min. 1 yr exp. Asst the Dir. National Ad Sales in the daily operation of sales. Strong PC skills inc. Word, Excel and Ppoint. Please visit www.cablevision.jobs apply to req id 4085BR (8/28)
JOB OPENING: DIR RSRCH/TRIFECTA/NY: Resourceful, self-starter to support Nat’l Ad Sales, Dist& Prod Co. LA & NY based. Strong analytical/data interpretation/knwldg Nielsen Sys, NPower, Galaxy & Myevents. Res: [email protected] (8/28)
JOB OPENING: DIR PRIME RESEARCH/ABC NY: Resp for the analysis of Nielsen rtgs for the network. Strong writing, analytical, estimating skills a must. Knowledge of Galaxy, NPower req. 5-8 yrs exp. Apply www.disneycareers.com #108770 (8/28)
JOB OPENING: AR ADMIN/BBC NYC: Cash collections, credit control, track collections & AR status of all sales departments. Minimize level of outstanding debt, reconcile customer accounts. Resume to [email protected] (8/28)
JOB OPENING: ASST DIR., SALES CONS PROD/BBC NYC: Manage exist accnts, dvlp new rev stream US & Canada. Manage 3rd party vid license rltnshps, mange prod distrib, dvlp new opp & grow exist cust biz. Res to [email protected] (8/28)
JOB OPENING: SALES ACCT EXEC/BBC NYC: Gen rev, biz devlpmnt, client meetings. Manage & build biz in growth markets. Acct Management, strong comm. Skilz, ability to dvlp cust accnt rltnshps. Res to [email protected] (8/28)
JOB OPENING: PRICING AND PLANNING ANALYST/FOX/NY: Inventory management & clearance; make goods, availability reports, ad hoc reporting.Media sls exper & knowledge of sls inventory mgmt syst pref. www.foxcareers.com (8/28)
JOB OPENING: PRODUCTION/COORDINATOR Comedy Central & Spike TV, NY, NY: Self starter w/ TV post-prod exp. Attention to detail, strong written, communication & MS/Office skills. Apply: [email protected] (8/25)
JOB OPENING: MANAGER, AD SALES MARKETING fuse TV/NY: Executes Ad sales upfront, communication, and trade strategies. 5+ yrs exp within a network or cable tv, ent, media or ad agency is required. Apply @ [email protected] (8/25)
JOB OPENING: MGR, INTEGRATED MKT fuse TV/NY: execute multi-platform integrated mkting opportunities for potential/existing Ad Sales clients. 5+ yrs exp in a network/cable tv, ent, media or ad agency req. App @ [email protected] (8/25)
JOB OPENING: VP, DEVELOPMENT-NBC UNI/Universal City: Work w/ EVP to develop TV programming, enhance relationships w/ broadcasters. Degree w/ min4 yrs related exp. www.nbcjobs.com keyword job#618712. (8/25)
JOB OPENING: SYNDICATION ACCOUNT EXECUTIVE/IMG/NY: 2-3 yrs television/syndication sales experience, strong presentations skills, highly organized, some travel required. Email resume — [email protected] (8/25)
JOB OPENING: SALES ASST/VERSUS/G4/CHI: Support sales/ plan’g staff w/daily maint of nat’l ad accts & other office duties.Strong PC skills &Strong comm. Skills and attn to detail a must.BA req’d: [email protected] (8/25)
JOB OPENING: EXEC PROD/VIEWPOINT CREATIVE/LA: 4+ yrs Exec Prod w/ cbl & ntwk mktg & promo exp. Strg biz, intrprsnl, client & judgment skills required. Must be collaborative. Resume & salary hist. to [email protected] (8/25)
JOB OPENING: VIDEO ANALYST/ Operations/iTVX/Westchester, NY: Product Placement Measurement Company seeks individual editing background, good organizational skills, good visual discrimination skills. Reply to [email protected] (8/25)
JOB OPENING: MANAGER PR/Marketing/iTVX/Westchester, NY: Product Placement Measurement Company seeks individual with excellent writing skills. Experience in PR, Internet and Blogging required. Reply to [email protected] (8/25)
JOB OPENING: RESEARCH ANALYST/NCC/NYC: 1+ yrs Ad Sales Research required. Knowledge of Quant & Qual data. Ability to prioritize & multi-task.
Email: nccr&[email protected] (8/25)
JOB OPENING: TV Buyer/KD&E Inc./NY: 3+ yrs exp in national & local TV buying. Detail Oriented, Excellent organizational skills, multi-tasking, Responsible for Negotiating and maintaining buys. Go to www.kdande.com (careers) (8/25)
JOB OPENING: INTERACTIVE SALES OPERATIONS ASSISTANT/Oxygen/NY: Work to fulfill Online and VOD schedules. Candidate w/strong computer and internet skills 1+ year cable or online experience. Resume to: [email protected] (8/24)
JOB OPENING: TEMP DIR SCHED/SUNDANCE CHANNEL/NY: 3-5 yrs sched exp. Plan all inventory; plan/sched all day parts on net. Oversee scheduling of sponsorship spots. Plan monthly VOD offerings. Resumes to [email protected] (8/24)
JOB OPENING: ACCOUNT EXECUTIVE/Nielsen Media Research/San Francisco, CA: Media-focused sales professional. 3+ years exp w/strong analytical skills. Interested candidates can apply on line at www.nielsen.com position #4583 (8/24)
JOB OPENING: ACCOUNT EXEC. AD SALES (LOGO TV)-/MTV Networks, NY NY: 5yr Exp in Media Sales/Consumer Mktg based selling/Non Rated Channel/Heavy Client Volume/apply on-line www.mtvncareers.com EOE/M/F/D/AAP (8/24)
JOB OPENING: PRODUCTION/PRODUCTION COORDINATOR A&E Television Networks, Stamford, CT: Work closely with Production Management to support fast-paced production department. Apply [email protected] (8/24)
JOB OPENING: ASSOCIATE DIRECTOR, AD SALES RESEARCH/FX & Fox Reality/NY: Provide ad sales with qual & quant insights for traditional & new media; 4+ yrs cable/broadcast rsch; strong presentation & writing skills, www.foxcareers.com (8/24)
JOB OPENING: ACCT EXEC/Atlantic Video/ DC: Self directed prof. for broadcast & corp mkts studio/remote prod. Solution oriented/consultative style is key. 3+ yrs exp TV Prod/post-prod exp strong+ Apply at www.atlanticvideo.com (8/23)
JOB OPENING: ACCT EXEC/LA: Negotiate & sale nat’l commercl time. Dev multi-platform mktg across Prime, News, Digital & more. Degree, 5yrs+ brdcast/cable/dgtl sales, advtsng agcy. Trvl. Apply at: www.disneycareers.com job# 104727. (8/23)
JOB OPENING: WRITER/PRODUCER/Current TV/SF, CA: 2-3 yrs exp. FCP proficiency. Write, direct, produce & edit original promos. Copywriting & conceptual skills. Motivated & deadline oriented. [email protected]. EOE (8/23)
JOB OPENING: RESEARCH ANALYST, COURT-TV/NYC: Create & execute research in support of programming. Market Research/Media Math/MS Office req, as well as passion for TV. Apply: [email protected] (8/23)
JOB OPENING: MANAGER, SCHEDULING/NY, NY: 5 years experience in programming or entertainment/media industry, Assist Director w/Movie Scheduling research/ Upfront and long term planning, log on www.nbcunicareers.com type 615665. EOE (8/23)
JOB OPENING: SENIOR FLASH DEVELOPER/Universal City: will be responsible in owning, leading and developing rich media applications through QA, Production and Post Maintenance. Log on to www.nbcunicareers.com type job#615322 EOE. (8/23)
JOB OPENING: SUPV, MARKETING/DISNEY/BURBANK: Integrated Mkt/Promotion for SOAPnet. Manage agencies, devlp promo opportunities, create custom sponsorship opportunities. 3+ yrs exp Apply at www.disneycareers.com KEYWORD 105589 (8/22)
JOB OPENING: SALES PLANNER/Screenvision/Santa Monica: Support Nat’l Sales Team, manage Bsnss/Accts for Wstrn/Midwst Sales, prepare proposals, interact w/clients. 2+yrs media ad exp. BA Degree pref’d. Apply at www.screenvision.com (8/22)
JOB OPENING: ACCOUNT EXECUTIVE/Nielsen Media Research/San Francisco, CA: Media-focused sales professional. 3+ years exp w/strong analytical skills.Interested candidates can apply on line at www.nielsen.com position #4583 (8/22)
JOB OPENING: DIRECTOR, ACQUISITIONS/ GRB Entertainment/ LA: 4+yrs exp w/ demonstrated success and strong understanding of contracts and TV rights for int’l distribution. Email resumes: [email protected] (8/22)
JOB OPENING: MGR, MKTG/ABC Daytime/SOAPnet /BURBANK: 5+ yrs exp; manage/execute off-air mktg strat; ad agncy exp prefd, consumer mktg/entertain/digital exp prefd. BA/BS reqd, MBA prefd. Apply at www.disneycareers.com req 95202. (8/22)
JOB OPENING: RESEARCH COORD/NFL/NY: Resourceful, self-starter needed to support league-wide rech (Mktg, Media/Sales, & Broadcast); Strong analytical/data interpretation/writing sk. 2-3 yrs exp. Apply @ www.nfl.com (8/22)
JOB OPENING: SALES ASST/AMC/WE/FUSE/LA: Asst AE w/daily sales& srvcng of clients. Heavy phone vol. Book orders, create flow charts, allocate prod’s. Good org/interpers’l/com skills.BA req’d. Rez: www.cablevision.jobs ref #3136BR (8/22)
JOB OPENING: MEDIA SALES PLANNER/AMC/WE/FUSE/LA: 2-4 yrs cable TV experience. Must have a minimum of 2 Upfronts and Gabriel exp pref. Resumes to www.cablevision.jobs #3887BR (8/22)
SUMMER or FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
FALL INTERNSHIP CREDITS ONLY: AWARDS SHOW INTERN Major awards show LA office seeks savvy intern. Prod rsrch, track media breaks, update contacts. Need PR, media or prod background; MAC, Excel, Internet, organiz’l skills. [email protected] (8/28)
FALL INTERNSHIP CREDITS ONLY: True Entertainment/NYC: TV Production facility looking for hard working, versatile interns for production, post prod & administration. Please email resume [email protected] (8/28)
FALL INTERNSHIP CREDITS ONLY: TV Prod. Co/NY seeks hardworking, organized intern. Creative, fun atmosphere; great place to learn production and development. Email [email protected] (8/28)
FALL INTERNSHIP CREDITS ONLY: PROMOTIONS INTERNSHIP Radio Disney AM1560 NY: Fall and Spring 08′ interns. Will be assisting Promotion Staff with live appearances throughout the tri-state area. Please fax resume: (212)615-3268. Attn: Promotions Mgr.
FALL INTERNSHIP CREDITS ONLY: Budd Friedman, founder of the Improv Comedy Clubs is looking for an Intern. Budd’s site: www.iJoke.tv will launch next month. Learn about comedy business from the best! Make contacts for future pd work. [email protected] (8/28)
FALL INTERNSHIP CREDITS ONLY: PRODUCTION & DEVELOPMENT INTERNS/Classic Media/NYC: Dept focused on producing new children’s tv and film content seeks creative interns for fall 2007. Email resume and cover letter to [email protected] (8/24)
FALL INTERNSHIP CREDITS ONLY: Nickelodeon Talent & Casting Dept.- Seeks Intern. General office duties incl. TV/Film research. No pay/College credit only. Email res/cover to [email protected] (8/24)
FALL INTERNSHIP CREDITS ONLY: AD SALES/MKTG INTERN/SONY TV Int’l/LA: Gain extensive knowledge of Sony Int’l TV networks. Focus on emerging digital media (web/gaming). E-mail resume/cover letter to [email protected] (8/23)
FALL INTERNSHIP CREDITS ONLY: The Kitchen/Miami and LA, seeks INTERNS with interest in Intl. Business; Audio Post Production and/or Languages for various projects.Bi-lingual a plus. Email Res: [email protected] (8/23)
FALL INTERNSHIPS CREDITS ONLY: Media Company/Dallas: 2 entrepreneurial/socially conscious interns. PROJ MNGMT, PROMOS, EVENT PLAN’G, COLLEGE MKTG. TV/Film Prod or media background a +. MAC, Excel, Internet, organiz’l skills. [email protected] (8/22)
FALL INTERNSHIPS CREDITS ONLY: Management Co. seeks intern with strong phone, organizational & PC skills. Flexible hours, fun atmosphere.Assist with submissions, audition calls, attend showcases, learn about contracts.Apply to [email protected] (8/22)
FALL INTERNSHIPS CREDITS ONLY: LeadDog Marketing Group/NYC: an event mktg and brand promotion agency seeks BUSINESS DEVELOPMENT INTERN to work 3 dys/wk. Must have exp. in MS Word, PPT & excel. Submit resume and cover to [email protected] (8/22)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …
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SITUATION WANTED: MASTER CONTROL OPERATOR/NY/CT: Award Winning. Harris System Experienced, Network and Cable Network Experienced contact [email protected] (8/25)
SITUATION WANTED: Producer: NY based w/ diverse doc, reality, news, music, sports and development experience. Strong coordinator, shooter, interviewer writer and editor. Visit www.dramsu.com for reel & more info. [email protected] (8/24)
SITUATION WANTED: PA/Crew: B.S. in Electronic Media/Kutztown University of PA, 1 year experience on national daily talk show, seeking work on documentaries or field shoots Contact: [email protected] (8/23)
E-mail Trish Pihonak for rates and specs for Job Openings.
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