Cynopsis: DIGITAL
07/28/11

Good morning, it’s Thursday, July 28, 2011, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here. 
 
TV Shows will soon be reaching Netflix subscribers across U.S. borders. CBS and Netflix have extended their non-exclusive licensing deal to Canada and 43 Latin America countries, expanding a domestic partnership struck earlier this year. The deal will cover past seasons of recent hits such as Dexter, Nurse Jackie and Medium, as well as oldies including Star Trek and Twin Peaks. Netflix also announced earlier this week that in-network Facebook integration will soon roll out for customers in Latin America and Canada, allowing subscribers to share what their renting or streaming with friends. The feature is not allowed here in the U.S. due to the VPAA privacy protection policies enacted back when a newspaper published the video rental records of Supreme Court nominee Robert Bork.
 

 
Fox‘s move to force online video viewers (who don’t subscribe to Hulu Plus or Dish Network) to wait 8 days before viewing new episodes has led to a predictable backlash from fans. Analysts are also questioning whether or not such restrictions will increase web piracy as the number and quality of illegal online outlets continues to flourish.
 
As part of its recently launched Artist Services Initiative, The Sundance Institute has partnered with several online video outlets including Hulu, Amazon, Netflix, iTunes, SundanceNOW and YouTube to help Sundance artists reach wider audiences. New Video will serve as the Institute’s exclusive aggregation partner for distribution across these portals, taking a small cut of the revenues. 2011 Sundance Film Festival entries “Connected: An Autoblogography about Love, Death & Technology” by director Tiffany Shlain and “On the Ice,” from director Andrew Okpeaha MacLean will be among the first titles distributed.
 
Discovery Networks International (DNI) has signed its first-ever 3D deals outside the U.S., linking agreements with BSkyB and Virgin Media in the U.K. and J:COM in Japan. Programming is expected to begin sometime next month and will span genres including natural history, engineering, extreme sports and crime documentary.
 

 
Taking aim at Google+ and its initial decision to leave off branded company pages, Facebook launched a new website dubbed Facebook for Business to offer tips on how to create corporate pages and build relationships with users.
 
The SEC is reviewing Groupon‘s operating-income accounting practices as part of routine review of its initial public offering, according to reports.
 

 
Addressable advertising specialist Visible World is introducing a new technology to allow sponsors to create and deliver targeted HD commercials, matched to relevant demographic data including geographic location or household make-up. The “Adtag/Adcopy” update will reach HD networks in 76 of the top 100 DMAs.
 

 
The House Judiciary Committee debated and marked up H.R. 1981 yesterday, a bill designed to impose data retention mandates on both broadband and wireless ISPs as well as on public Wi-Fi access points. The measure is meant to aid law enforcement officials in tracking child pornographers, but has incurred the wrath of small businesses and consumer rights groups such as the Center for Democracy & Technology, who object to its broad reach.
 
Michael Eisner’s Topps Co. has acquired Facebook’s leading gift card provider GMG Entertainment for an undisclosed amount. GMG sells cards in retail outlets including Best Buy, Target and GameStop that consumers can redeem for Facebook Credits, the digital currency all casual game developers are now required to use.
 

 
The proliferation of connected devices is leading to broader array of viewing patterns for online content. About half of all Netflix users are connecting to its streaming service using a game console while 89% of Hulu users tune into the service on their computers, according to a new Nielsen survey of 12,000 online users. The Nintendo Wii led all connected devices with 25% of Netflix users saying they connect to the service using their Wii console (compared to only 3% for Hulu.) Some 53% of Netflix users said they watched movies most often, while 73% of Hulu Users viewed TV shows.  Other over-the-top, broadband-connected devices, such as Roku, Google TV and Apple TV, were also cited as a means for connecting with Hulu and Netflix, but in much smaller percentages. iPad usage was also relatively small, with only 3% of Netflix users reporting using the iPad to access content and only 1% of Hulu viewers.
 
The average selling price of games declined by 28% over the last year, while the revenue generated by the most successful freemium games increased tenfold during the same period in the Apple App Store for iPhone, according to the latest mobile data report from Netherlands-based Distimo. The presence of virtual currencies within games was cited as one of the main reasons behind the popularity and monetization success of in-app purchases; 35% of the 300 most popular free games in June used some sort of virtual currency as a monetization tool within   Apple’s App Store for iPhone. A small number of publishers continue to dominate total game downloads: ten publishers account for more than half of all downloads among the 300 most popular paid games in the Apple App Store.
 

 
Just in time for the release of the feature film tomorrow, The Smurfs Movie Storybook app has rolled out from iStoryTime for iOS devices at the price of $2.99, featuring sneak peaks of exclusive images and voiceovers from the movie. Follow the adventures of Papa Smurf, Grouchy, Brainy, Clumsy, Gutsy, and Smurfette on their trip to New York City, while fleeing the bumbling wizard Gargamel and his misunderstood cat Azrael.
 

 
Rob Goldberg, CEO of GMG, will become VP and GM of Topp‘s new digital currency business, reporting to Topps CEO Ryan O’Hara.
 
Jenny Rutherford has been upped to VP/Marketing at IMVU. She previously served as VP of marketing at Oodle, the company that built and powers Facebook Marketplace.
 
New York-based PR firm MWW Group has hired Ephraim Cohen as EVP/Technology and Digital Content.
 

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Walmart.com is throwing its hat into the video streaming ring once again, finally integrating the digital movie service Vudu it acquired last year. Customers can buy or rent digital copies from all the major studios and watch them online or through the various connected devices that Vudu is up and running on, including Panasonic, Sharp and LG televisions or Sony’s PS3 game console. When one considers consumers’ increasing price sensitivity in this area (which Netflix experienced first hand,) Walmart is at least trying to introduce some pricing flexibility. Rental prices range from $3-$6, with $4 being the most common price point for new releases and a daily 99 cent “movie of the day” thrown in to drive traffic. The company says the Friday 99 cent selection will be determined by user votes via Wal-Mart’s Facebook page.

Later – Wayne
Wayne Karrfalt for Cynopsis: Digital.
07.28.11

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JOB OPENING:  EXEC DIR PRIMARY RESEARCH/ABC/NY: Serve in leadership role, interface w/sr management to identify division’s research, info needs, provide strategic solutions Apply: www.disneyabcjobs.com Req # 286269 (8/4)

JOB OPENING:  EDITORIAL DIRECTOR, NBCU/NY: Job#2325BR Lead creation & oversight of content & design of Oxygen’s digital & new media properties. Also responsible for monitoring & analyzing site traffic. Apply: www.nbcunicareers.com    (8/4)

JOB OPENING:  ADVRTSNG ACCT EXEC/ROVI/BURBANK: 4+yrs media selling exp TV &/or interactive ad sales. Dvlp/grow target accts. In conj w/ sales mngmnt. Contacts: studios & gaming.  Apply: http://jobs-rovicorp.icims.com/jobs/9259/job (8/4)

JOB OPENING:  SR PUBLICIST/ACCT EXEC/NYC: PR & Marketing start-up agency. Rep. celebs, entertainment, lifestyle & consumer brands.MUST: strong media contacts & 5+ yrs exp.Cover letter & resume to [email protected] (8/4)

JOB OPENING:  EDITORIAL DIRECTOR/NY:  Maintain the Vevo voice & tone across all content elements.Create/review all editorial copy for content. Apply: http://careersumusic.com/umusic/jobboard/JobDetails.aspx?__ID=*FCB8E175D8A4B247 (8/4)

JOB OPENING:  DIR, ORIG PRGRMNG/NY:  Resp for all aspects of the creation of orig prgrmng from producing in the field through post prod. Apply online at: http://careers-umusic.com/umusic/jobboard/JobDetails.aspx?__ID=*586307889B23F05D (8/4)

JOB OPENING: NETWORK SALES PLANNER/TV Guide/LA: 2+ yrs integrated exp, plan/execute broadcast media plans from start to end of RFP process, work w/mrkting to dvelp presentations, monitor campaign delivery [email protected] (8/3)

JOB OPENING: SALES ASSISTANT-AD SALES/Hallmark Channel/NY: Exp w/ad sales/advertising pref to asst Acct Execs/Sales Planners to svc clients. Prof w MS Office req. See full posting and apply @ www.hallmarkchannel.com (8/3)

JOB OPENING: MARKETING MANAGER/LODGENET/NYC: Dvlp/execute hotel guestroom mktg plan. Support prog/interactive/mobile/VOD businesses. 4+ yrs mktg & TV exp. New media/social networking a plus. Email: [email protected] (8/3)

JOB OPENING: ASST CONTROLLER/iN DEMAND/NYC: Manage financial accounting process & reporting, AP, payroll & audit.  Min 3-4 yrs exp.  CPA & public acct exp preferred.  No relo.  Apply:  [email protected] (8/3)

JOB OPENING: ASSOC PROD/BOOKER/TV talk show/NY: 5 yrs of strong booking exp.  Book breaking news stories, prep guests for shows, prod segs in studio & strong rsrch/prod skills.  Orgnz’tl skills a must.  [email protected] (8/3)

JOB OPENING:  VP, RETAIL BUS DVLPMT E-COMMERCE/Nickelodeon/NY: 10+ yrs exp mngng e-commerce within a multi-channel environment. 7+ yrs exp online retail, product mngmnt, and digital mktg  Apply/more info:  www.mtvnetworkscareers.com (8/3)

JOB OPENING:  DIGITAL/BD AE WABC-TV/NYC: Min 2 yrs digital, outdoor and new bus sales. All digital platforms, and agency contacts. http://abclocal.go.com/wabc/story?section=resources/inside_station/station_info&id=5783115 (8/3)

JOB OPENING:  Bravo, Assoc Dir Ad Sales Resrch/NY: Job#2324BR Manage all top line & detailed analyses/ratings reporting, audience profiling, presentations & highlights covering Bravo & its competitors. www.nbcunicareers.com (8/3)

JOB OPENING: DIRECTOR, CONSUMER INSIGHTS RESEARCH/MTV/NYC. 5-7 yrs TV research/pilot testing & pilot optimization at a network is a must; B.A req EOE/M/F/D/AAP apply www.mtvnetworkscareers.com (8/2)

JOB OPENING: DIRECTOR, PROGRAMMING RESEARCH/MTV 2/NYC. 7 + yrs TV ratings research/data analysis; Expertise in research methodology, competitive TV landscape & industry trends; B.A req. EOE/M/F/D/AAP apply www.mtvnetworkscareers.com (8/2)

JOB OPENING: GR, SALES PROMOS/NCC Media/NY:5+ yrs mktg/media/sales exp rqrd. Dvlp/exec mktg campaigns for advrtsrs to grow new/existing bus. Relationships w/cbl ntwrks/dist a +. Apply/resume: [email protected] (8/2)

JOB OPENING: SALES DEV MGR/ABC Family/NY: interpret all types of media research to dev sales, Upfront &Scatter presentations strong knwldg of TV & digital syndicated & primary research Apply: www.disneyabcjobs.com Req ID: 315515 (8/2)

JOB OPENING: DIGITAL DISTRIBUTION CO-ORDINATOR/SCREENMEDIA/NY: Entry level. Salary + benefits. Start ASAP. Non Tech. Social Media Expertise a PLUS. Reports to Sr. VP. Growth Opp! Send resume to [email protected] (8/2)

JOB OPENING: MGR AD SALES SVCS/Fuse/NY: Resp for managing Nat’l inventory for Sales. Oversee Stewardship process. Create Sales selling schedules, Inv reporting and analysis. Gabriel, a plus. Rez to: http://bit.ly/r78G3g (7/30)

JOB OPENING: TRAFFIC HELP DESK ANLY/ION/WPB FL: Supp OSI Traffic System. Data Warehouse reporting/main. Reqd 2 yrs in related field, OSI exp, Micro Off a must. EOE Full Ad http://www.ionmedianetworks.com/page.php?p=careers&job=1309 (7/30)

JOB OPENING: RECRUITER /WWE/Stamford, CT Great opportunity to become an integral part of building a new TV network with a leader in global media/entertainment! 5+ yrs recruiting exper in netwk/cable industry- www.wwe-careers.com (7/30)

JOB OPENING: DIR, TECHNOLOGY & OPS/CA: Job#2190BR Oversees business operations, delivery, and emerging technology for Digital Distribution group at NBC Universal. 7+ yrs exp. To apply: http://www.nbcunicareers.com/search_nbc/ (7/30)

JOB OPENING: DIR, TV PROD DEV & STRATEGY/CA: Job#2191BR Oversee NBC Universal’s TV digital sell through & subscription VOD bus. across mult dig partners. 7+ yrs exp. To apply, please visit http://www.nbcunicareers.com/search_nbc/ (7/30)

JOB OPENING: COMMERCIAL OPS SUPVSR/NY: Supervise cross network team of copy & billboard staff; indirect responsibility for day-to-day direction & guidance. To apply, visit http://www.nbcunicareers.com/search_nbc/ job# 2223BR (7/30)

JOB OPENING: MID-WEST AE/ GolfChannel.com/NBC Sports NBCU/Chicago: Job#2217BR: Generate revenue utilizing Golf Channel and NBC Sports digital properties. 5+ yrs digital/new media sales exp. Apply online www.nbcunicareers.com/ (7/30)

JOB OPENING: SR. DIR MEDIA RESRCH/NY: JOB#1827BR Provide strategic & analytical guidance in supprt of sales & mkting teams. Create research programs designed to measure ROI of advertiser sponsorships. Apply at www.nbcunicareers.com (7/30)

JOB OPENING: MGR CONTRACTS ADMIN/NY: Advc’d contracts admin, work with Legal dept, copyright/trademark filings, review deal memos & review, negotiate, devel, eval, mng contracts. 2+ yrs media ind exp req’d. http://bit.ly/qX3kNy (7/30)

JOB OPENING: VP CONTENT DISTRO/NY: National acct mgmt, set and execute MSO strategies, identify opps, & devel and sell-in prods and campaigns. Degree, sales bkgd & 8+ yrs media industry exp req’d. http://bit.ly/nuHzZL (7/30)

JOB OPENING: MGR AD SALES RSRCH/MTVN: Enter Group/Chi: 3+yrs media rsrch cable tv. expr.prof; media math, Nielsen, mri, starmedia. Independ. self starter. EOE/M/F/D/AAP. Apply: www.mtvnetworkscareers.com (7/30)

JOB OPENING: SALES SERVICE REP/Chicago: Assist w/efforts to max ad rev for A+E Networks. Handle sales process with the exception of sales neg  https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=102230 (7/30)

JOB OPENING: VP DIST COUNSEL/A+E NETS/NY-LA: Sr Affil Sales attorney providing legal & strategic support for dom. dist of 10 nets on cbl, satellite & alt tech platforms. Current legal dist exp req’d. Apply: www.aetn.com/careers.html (7/30)

JOB OPENING: DIR SALES & PRTNSHPS/IFC & SUNDANCE/CHI: Sell multi-pltfrm packgs. Devlp new opprtnties, pitch, negotiate. 7+ yrs exp w/ Natl cable/netwrk + contcts w/ brdcst buying comm, clients & plan teams. [email protected] (7/30)

JOB OPENING: HEAD OF STAFFING & EXEC REC/AMC Networks – home of AMC, IFC, SUNDANCE & WEtv/NYC: 10+ yrs hands on exp. in Staffing, Recruiting, HR Policy & Procedure implementation apply [email protected] (7/30)

JOB OPENING: ASST. TRAFFIC MGR/Vme TV/NYC: Mng prgrmng sched, commercial inventory & traffic instructions; coord/create/edit & reconcile logs; monthly billing; 2+ yrs exp; knowledge of ProTrack a big + Resume [email protected] (7/30)

JOB OPENING: PRODUCER/WRITER/EDITOR/ION/WPB, FL: Knowledge of graphic design, PC & Mac OSX operating sys, & Avid/FCP Editing sys must. 5+ prgm promo pref. EOE Full Ad http://www.ionmedianetworks.com/page.php?p=careers&job=1312 (7/30)

JOB OPENING: SUPERVISING PRODUCER-BRAND CREATIVE/HGTV/KNOXVILLE, TN: Oversee execution of major integrated mktg campaigns.8 yrs exp producing stand out creative at a cable/brdcst ntwrk required. www.scrippsnetworks.com #2433 (7/29)

JOB OPENING: COMEDY PRODUCER/Nat’l Syndie Daytime talk show/NY: For show/segment ideas & celeb hot topics segments. Exp: writer or comedy prod on talk show req’d.& strong knwldg celebrity pop culture. [email protected] (7/29)

JOB OPENING: JR. TALENT BOOKER/Nat’l Syndie Daytime talker, NYC. At least 1-2 yrs exp in dealing with celebrity PR/mgrs/agts and some booking knwldg. Must be orgnzd & have strong relationships [email protected] (7/29)

JOB OPENING: SR DIR OF DEV/LA – Fully distributed cable network seeks experienced creative dev exec for non-scripted. Min 5 yrs exp. Send res, cl and sal req to [email protected] (7/29)

JOB OPENING: DIGITAL SALES PLANNER/ LIONSGATE /NYC: 2+ yrs digital exp, execute online media plans from start to end of RFP process, collaborate w/mrkting to dvelp presentations, monitor campaign delivery. [email protected] (7/29)

JOB OPENING: VP, DIGITAL MEDIA WITH OXYGEN MEDIA/ NY: Job# 2315BR Conceive & create content-driven initiatives across mult. platforms around Oxygen shows. Min. 7 yrs in fast-paced TV and/or Digital Media envrmt. www.nbcunicareers.com (7/29)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: LA. Small television production company, primarily reality. Great learning exp. Assisting Executive Producer in all facets of SHOW PRODUCTION. Final Cut Pro knowledge a plus. Please email l [email protected]. (8/4)

FALL INTERNSHIPS CREDITS ONLY: MEDIA FIRM/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (8/3)

FALL INTERNSHIP CREDITS ONLY: Atlas Media Corp/NYC: Interns will asst producers/coordinators in depts & shows. MUST BE JR OR HIGHER LEVEL IN COLLEGE. Interested applicants please email [email protected]. http://www.atlasmediacorp.com/ (8/2)

FALL INTERNSHIP CREDITS ONLY: Lunchbox Advertising/Culver City: Seeking SOCIAL MEDIA INTERN for Fall; Must be undergrad. & take for credit; Check us out at www.lbox.com & apply/receive full posting [email protected] (7/30)

FALL INTERNSHIP CREDITS ONLY: PRODUCTION/ART/FIELD INTERNS: Needed this Fall for the MARTHA STEWART SHOW! Must be able to receive school credit! Travel reimbursement available. Please send resumes to [email protected] (7/30)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (8/4)

SITUATION WANTED: PREDITOR: NY/LA 8+ years exp in on air promotions. Passionate outside the box writer. Able to develop & execute new ideas, direct shoots &cool under pressure. Emmy winning editor. Freelance / Perm [email protected] (8/4)

SITUATION WANTED: SEASONED SALES PRO available for the Chicago Market. I know everyone and have experience selling Sports Sponsorships, Rock Concerts, Olympics, etc. please email: [email protected] ( 8/4)

SITUATION WANTED: LA CREATIVE SERVICES MGR: 20+ years experience in Television, Home Entertainment, Consumer Products, Theme Park Signage. Need a void filled? Can do short or long term. [email protected] or linkedin.com/in/anthonyadduci (8/3)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (8/3)

SITUATION WANTED: CONSULTANT for script notes, standup act/material, pitching projects. Resume includes talent manager, development exec, producer. Teach seminars/college. Reasonable fees. [email protected] for info (8/2)

SITUATION WANTED: Looking to work as an audience WARM UP PERSON for a talk, variety, or game show. Have over 15years of experience in this field. My website is: AlyciaCooper.com, and e-mail is [email protected] (8/2)

SITUATION WANTED Transmedia PRODUCT DEV & PROJECT MGMT, MULTI-PLATFORM Mobile, IPAD, interactive, software dev, social media, ecommerce, marketing. Can take from any phase of project and deliver (strategy to market) [email protected] (8/2)

SITUATION WANTED Creative/Dedicated. Seeking MKTG POSITION with Ent co. 3+ yrs experience Mktg/Entert/Event Mgmt. Hit’s the ground running with ANY position! Available now http://www.linkedin.com/in/caitlinus (8/2)

SITUATION WANTED NEED A BUDGET DONE?? LINE PROD/EIC – 15+ yrs. exp- budgets done in all formats TV & Features- Accurate, Reasonable fast turn around. Email: [email protected] (8/2)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST: http://jburns.voices.com , [email protected], Cell – 845-721-9681. Specializes in character voices for various animated productions! (7/30)

SITUATION WANTED: LA. Experienced SALES, BIZ DEVELOPMENT PRO seeking position in educational / home media/advertising . Solid resume and excellent references. email: [email protected] (7/30)

SITUATION WANTED: WRITER/PRODUCER/EDITOR/NY: Seasoned W/P of natl promos/commercials plus able to direct, cast, & compose music. Exp includes HBO, Turner, Viacom, & Sony Music. Seeking Freelance or Perm. [email protected] (7/30)

SITUATION WANTED: ASSOCIATE PROD/COORDINATOR Seeking position in TV production. Exp’d in coordinating shoots, pre-interviewing, familiar w/ Final Cut Pro, Bilingual in Spanish, 7yrs exp. Based in LA. [email protected] (7/30)

SITUATION WANTED:   Looking to work for a Publicist as an ASST./JUNIOR PUBLICIST in LA! BA in media relations,hardest worker ever! Bubbly personality! can start ASAP! contact: [email protected] (7/29)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

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