Cynopsis: DIGITAL 12/02/10 Good morning, it’s Thursday, December 2, 2010, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here. FCC Chairman Julius Genachowski introduced the beginnings of a plan on Wednesday to preserve net neutrality principles in the U.S. The crux of the proposal would preventing ISPs from blocking content from one service provider over another, but allow network operators to establish metered pricing based on actual data usage. Another central tenant is to require ISPs to maintain complete transparency about how they’re billing and managing their networks. Notably, Genachowski’s proposal doesn’t reclassify broadband as a communications service; rather it relies on provisions in the Communications Act to establish the FCC’s authority to regulate broadband providers. “A central goal of the proposed open internet framework is to foster this cycle of massive investment in both the edge and the core of broadband networks, to the benefit of consumers and our economy,” remarked the Chairman in a prepared statement. A CYNOPSIS MESSAGE FROM ROVI advertise in the guide Reach time-shifting, on-demand viewers before they start watching
(Morpace, 8/10) (Deloitte, 7/10) Rovi TV guides give you a DVR-proof way to reach engaged viewers in up to 15.8MM households … before they make their viewing choice. Download our media kit today: http://www.roviadvertising.com. ~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~
~ TRENDS, RESEARCH, ETC. ~
~ GADGETS & APPS ~
~ EXECUTIVE MOVES ~
~ WEBSITE OF THE DAY ~
A CYNOPSIS MESSAGE
Cyn opsis Media presents:
Demographic Viewing Patterns Special Edition Series Upcoming Issues: Baby Boomers (12/6), Across Ethnicities (12/13) Exploring the latest research on viewing patterns and evolving media preferences of specific demographic groups, and identifying the newest trends networks and ad agencies are using to reach each of these demos. Click to view specials on Kids, Tweens, & Teens, Women, & Men
Cynopsis Ad Sales: Member of Interactive Advertising Bureau (iab) To subscribe to any Cynopsis edition(s) click here . Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here . ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals. We get people all the time around the country asking us for names of local recruiters. Help us out – send us your contact information, name, company, address, phone, email and fax. NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere. We have people to send you! Email your info to [email protected]. JOB OPENING: VP SALES DVLPMNT & MRKTNG/NYC/ ABC TV: dev strtgy & presentation materials to drive adv & promo sales efforts of ABC’s assets 10+ yrs media biz digital exp a must Please apply disneycareers.com Req: 272119 (12/9) JOB OPENING: ONLINE ADV ACCT MGR/ABC TV/NYC: Coord spnsrshp/ media campgns, proj mgmt, anlyze perf rprts, test creative assets 1+ yrs of exp Please apply: disneycareers.com req: 266583 (12/9) JOB OPENING: TRAFFIC COORD/Comcast Networks/NYC: 2+ yrs exp req. Prepare com’l spots & logs for air. VCI exp pref. www.ecentralmetrics.com/url/?u=1683482366-335 (12/9) JOB OPENING: VP, Digital Sales/The Hub/NYC: Must have strong digital sales and mgt experience, preferably at broadcast net and/or major cable net. Apply at http://thehub.catsone.com/careers (12/9) JOB OPENING: CONTENT SALES MGR (3)/Thought Equity Motion/NY, LA, CHI: World leader in video licensing. Expert ideation, consultative & relationship sales exp. More info visit: thoughtequity.com; Resumes to: [email protected] (12/8) JOB OPENING: DIGITAL PLANNER/NEW YORK: Support Digital AE’s thru Ad Sls PP&I in efforts to maximize ad revenues. Apply: www.aetn.com/careers https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=84079 (12/8) JOB OPENING: DIGITAL RSRCH MGR (E!/Style/G4/)LA: Analyze & track online & mobile properties. Distill data into meaningful analyses. 4yrs analytics exp & degree pref’d. Omniture Site Catalyst a must. Apply: [email protected] (12/7) JOB OPENING: DIRECTOR, TALENT/Nickelodeon/NYC: 5+yrs Talent Booking Exp, Est. contacts w/in Ent Biz for booking, Knowledge of NICK brand/popculture/current trends, EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (12/7) JOB OPENING: DIRECTOR, INTEGRATED MARKETING/NEW BUSINESS/Nickelodeon/NYC: 6+yrs marketing brand creative exp, Knwlge all media plats, Partnership/Brand Mgmt/Entertainment exp A+, EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (12/7) JOB OPENING: DIR MKTG PARTNERSHIPS/Food Network/Cooking Channel/ NY. Oversee creation & execution of partnerships. 7-10 yrs exp integrated and/or partnership mktg for a media/cable/entertainment brand req’d. www.scrippsnetworks.com (12/3) JOB OPENING: DIR, NEW BUS. & INTEGRATED MKTG/FOOD NETWK & COOKING CH/NY: Resp for mngmnt of Networks’ brand, talent & prgrmng representation. Undergrad degree req’d w/ 6-8 yrs ent and/or new bus. mktg exp. www.scrippsnetworks.com (12/3) JOB OPENING: VP MEDIA RELS/KIDS/LA: Min 10 yrs leadership/strategic mgmt of comms; Disney Chanl, Kids TV progming. Exec/dir media rels activities. Must have establ press/key media contacts. Apply: disneycareers.com Req 272115 (12/3) JOB OPENING: MGR DIGITAL RSRCH/DISNEY/CA: min 4 yrs exp in new media rsrch, exp in comScore, Omniture, web traff, quan analys, strong analytical & written skills. Apply at: disneycareers.com (ID250326) (12/3) JOB OPENING: SALES ASST/ION Media Networks/Burbank, CA: Seeks Asst for nat’l longform sales. Provide general admin support to Acct Execs, deg preferred. Full ad: http://www.ionmedianetworks.com/page.php?p=careers&job=1240 EOE (12/3) JOB OPENING: AD SALES MKTG MGR/DISH Network/NY: Dev/create ad sales mktg materials across entire portfolio incl Adv TV. Resp for ad sales brand messaging. 5+ yrs ad sales mktg/related exp. Res to: [email protected] (12/3) JOB OPENING: SALES PLANNER/DISH Network/NY: BA pref. 3+ yrs exp in advertising/buying/planning. Knowledge/exp in broadcast/cable TV Ent. industry a +. Proficient in MS Office. Res to: [email protected] (12/3) JOB OPENING: P&I ANALYST/DISH Network/NY: BA pref. 2+ yrs exp in inventory/planning/research. Knowledge/exp in broadcast/cable TV Ent. industry a +. Proficient in MS Office. Click here to apply. (12/3) JOB OPENING: VP, DIGITAL AD SALES/WFN/Denver: Manage digital sales efforts for World Fishing Network in US and Canada. Bachelor’s + 6-8 yrs in TV/Sales. Apply to: [email protected] (12/3) INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected]. WINTER/SPRING INTERNSHIP CREDITS ONLY: Development Company seeking part time intern in Times Square area. Looking for smart, funny and reliable person for research on new shows. Good writing skills a plus. Contact [email protected] (12/7) WINTER/SPRING INTERNSHIP CREDITS ONLY: MARKETING INTERNSHIP/Univision Sales/NYC provides practical experience in the communications industry and teaches daily operations within sales and marketing for Univision.com. Send resumes to [email protected] (12/7) WINTER/SPRING INTERNSHIP CREDITS ONLY: MARKETING/OUTREACH INTERN/WordWorld/NYC: Write marketing documents and assist with admin needs. Desired skills: strong written and verbal communication, creativity, tech savvy. Res/cov ltr to [email protected] (12/7) SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected] SITUATION WANTED: EXECUTIVE ASSISTANT position film/tv (NY) 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (12/9) SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (12/7) SITUATION WANTED: RESEARCH DIR/SALES STRATEGIST – 20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (12/7) E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings. Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs. Cynopsis Media LLC All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2010 To unsubscribe from future mailings, please click here. |
Related Stories
Cynopsis 02/07/25: Debut set for “Oh My God…Yes! A Series of Extremely Relatable Circumstances”

Friday February 7, 2025 IN THE NEWS Time spent streaming was up 56% year-over-year, but it wasn’t necessarily at the expense of linear, which grew 8%, according to Samba TV’s “State of Viewership Report” for the second half of 2024. Streaming was buoyed by popular TV series and an increase in live sports events. […]
Cynopsis 02/06/25: Fox News signs Lara Trump

Thursday February 6, 2025 IN THE NEWS As requested, CBS News handed over the unedited video and transcript of its “60 Minutes” interview with Kamala Harris to the FCC – and the FCC made it public. The interview is the source of a lawsuit by then-presidential candidate Donald Trump, and its attendant FCC inquiry. […]
02/05/25: Cynopsis Jobs

Interested in moderating a roundtable this fall? We need leaders comfortable with subject matter including media planning, buying, leveraging ai, cross-platform measurement and more. SUBMIT MY INTEREST Wednesday February 5, 2025 FEATURED JOB VICE PRESIDENT, POLITICAL SALES >> NEXSTAR MEDIA GROUP, INC./WASHINGTON, DC: Lead the company’s political advertising revenue across its […]
Cynopsis 02/05/25: “The Flip Off” a hit for HGTV

Wednesday February 5, 2025 IN THE NEWS AMC Networks kicked off its Upfront on Tuesday with a technology breakfast, where the company unveiled AMCN Outcomes, a feature built into its Audience+ data and insights platform. The tool allows advertising partners to view the performance of their campaigns, across all platforms, in real-time based on […]
Cynopsis 02/04/25: Trump sits for Super Bowl interview

Interested in moderating a roundtable this fall? We need leaders comfortable with subject matter including media planning, buying, leveraging ai, cross-platform measurement and more. SUBMIT MY INTEREST Tuesday February 4, 2025 IN THE NEWS After a four-month standoff, Paramount Global signed a multi-year contract with Nielsen. The deal includes measurement for […]
CynCity
Cynsiders
A New Era of Kids TV
Kids programming has not escaped the massive impact of changes in the media landscape. Guillermo...Super Bowl Strategy
Audience are changing – and advertisers along with them. Martin Blich, Executive Director, Sports and...Ahead of the Game
How have Super Bowl advertising strategies evolved over the years, and what makes a winning campaign...