| Cynopsis: DIGITAL 01/20/11Good morning, it’s Thursday, January 20, 2011, and this is your first early morning digital briefing. If you would like to read this or any other Cynopsis edition online, click here.San Mateo, CA-based online ad technology platform Jivox is introducing a new mobile ad platform this morning that promises to greatly simplify mobile campaigns for brand advertisers and their agencies. The cloud-based solution enables advertisers to launch interactive video ads, complete with a full measurement and analytics suite, that play seamlessly across the iPad, iPhone and Android handheld devices, automatically toggling back and forth between Flash and HTML5. The write once-play everywhere technology, which supports multiple interactive elements including sharing, additional footage and click-to-purchase, will add additional platforms in the coming months, according to Jivox CEO Diaz Nesomoney in an interview. ~ MULTIPLATFORM CONTENT NEWS ~
IFC premiers the latest TV show by creators who honed their skills on the web on Friday at 10:30 ET/PT: PORTLANDIA was created by, written by and stars Fred Armisen (SNL) and Carrie Brownstein (vocalist/guitarist, WILD FLAG, Sleater-Kinney) and was co-executive produced by Lorne Michaels. Carrie and Fred’s first collaboration was the long running Thunderant series of online character-based sketches. Multiplatform service Cool Music Network (operator of TheCoolTV digital multiplex channel) signed a carriage deal to extend the service to three McGraw-Hill Broadcasting stations, in Bakersfield, CA (KERO-TV,) San Diego, CA (KGTV) and Denver, CO (KMGH-TV). The service now reaches 40 million homes. I’m writing this from my local Starbucks (throw a rock and you’ll hit one in Seattle, but do me favor Fink – throw it hard.) The coffee chain officially expanded the mobile payment system it had been trialing nationally, to some 6,800 stores and another 1,000 Target locations. The mobile app allows you to register Starbucks cards, accumulate rewards and pay for items by generating a scanable bar code. Facebook temporarily shuttered a new data-sharing feature on its site that shared users’ personal info with third party developers after privacy advocates raised concerns about the practice. “We got some useful feedback that we could make people more clearly aware of when they are granting access to this data,” wrote Douglas Purdy in the Facebook Developer blog. Web and mobile Q&A service ChaCha closed on additional $3 million in funding including $900k of outstanding warrants from new investor Qualcomm Ventures. The service recorded a record one million web visitors and another two million SMS text questions in a single day in Dec. and is currently ranked as the fastest-growing Top 100 website by ComScore. ~ DIGITAL ADVERTISING ~
Real-time Video as a Service solution provider mDialog announced support of Roku‘s streaming media player, allowing video publishers to place their midstream video ads in programming delivered by Roku’s growing footprint of over Over-The-Top set tops. ~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~
Local media website vendor Broadcast Interactive, which acquired TitanTV early last year, launched a new TV station programming tool allowing stations to schedule programming through an online grid-style interface. The MediaStar 3.0 officially launched in Nov. 2010, with Gray Television stations WCTV-TV, WCTV2, WSWG-TV, WSWG2 and WSWG3 as the third cluster of stations to go live on the web-based program. ~ TRENDS, RESEARCH, ETC. ~
Arizona-based researcher In-Stat is decidedly more bullish on the Smart TV revolution that took center stage at CES this year. The company is predicting a 6-fold increase in web-connected TV devices to 230+ million units in North America in Europe by 2014. Boxee‘s long-awaited firmware update is finished, adding access to Vudu on the new Boxee Box enabling users to rent or purchase hit movies in 1080p HD for as little as $2 for 2 nights. Other updates include enhancements to the browser’s performance, the ability to launch a website when typing in the full URL in the search bar and the ironing out of various bugs. GE and MedHelp have teamed to launch a new free Calorie Counter app for the iPhone that allows you to keep track of your exercise regime, calorie intake, vitamin needs and water intake to help manage your health while you are dieting. ~ EXECUTIVE MOVES ~
Advertising technology firm Adchemy has hired GreatNonprofts founder and CTO James Rowley as SVP/Engineering and Operations and former Zilliant VP Deke Keating as VP/Client Services. Sorenson Media has tapped online video industry vet John Greene as VP/Worldwide Sales. He will oversee sales activities including strategic partnerships and initiatives in the U.S. and across the world. ~ WEBSITE OF THE DAY ~
San Francisco-based ad supported online TV episode aggregator SideReel has gathered a sizeable (10 million+) monthly audience of forward-thinking users since launching in 2007, an audience it might be interesting to listen to gain insight into current viewing trends. A recent survey turned up some interesting patterns in the tea leaves, some of which may surprise you. One thing is for sure, trends change quickly among this young (ave. age 29,) mercurial group:
Later – Wayne Cynopsis Ad Sales: Member of Interactive Advertising Bureau (iab) To subscribe to any Cynopsis edition(s) click here .
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Full info/ apply: www.scrippsnetworks.com (1/26) JOB OPENING: SALES PARTNERSHIPS MGR/NY: Persuasively sells ideas & value-based propositions to agencies, clients & internal network stakeholders. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=87800 (1/26) JOB OPENING: SR MGR RESEARCH/Turner/NYC: 5+ yr Digital Media Rsrch. Dig. Ad Sales exp. Exp w/ Omniture SiteCatalyst/ comScore Media Metrix/ Nielsen NetRatings/ AdViews/ AdRelevance/ Plan Metrix/MRI. Apply [email protected] (1/26) JOB OPENING: DIRECTOR, FULLTIME/NESN/MA: The Director is responsible for directing, overseeing and ensuring the quality of the on-air presentation of NESN’s programs. www.nesn.com (1/26) JOB OPENING: SR. BUYER/Job Share/SPOT TV/Active Int’l Pearl River NY (15 miles from NYC): 3 days-24hours total, 3-5 yrs+ agency Buying Spot TV exp a must;Resumes to: [email protected] or call 845-732-8943 (1/26) JOB OPENING: SR. BUYER LOCAL TV & RADIO (2 NEEDED)/Active Int’l in Pearl River, NY (15 miles from NYC): Min 3 – 5 yrs exp. in negotiating and buying local TV &/or Radio req’d.Resumes to: [email protected] or call 845-732-8943 (1/26) JOB OPENING: MEDIA SALES PLANNER/Comcast Spotlight/LA: develop media plans, execute, steward & post promos. Ideal candidate has 3 yrs exp, strong analytical & comm. skills. Apply: www.ecentralmetrics.com/url/?u=9533519015-18 (1/26) JOB OPENING: ADMIN ASSISTANT, COMMUNICATIONS/Nickelodeon/NYC: 1+ yr admin exp. Excellent PC skills. Strong oral and written communication skills. Superior org and time mgmt skills. EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (1/26) JOB OPENING: SR PRODUCER-DIG MEDIA/SUNDANCE/NY: Manage crtv/techncl dvlpmt of websites (full frntl fashion). 5+yr dig media/interactive contnt w/ 2+yr blog editrl exp. WrdPress/Phtshp/InDsgn/Illustrtr. 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EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (1/22) JOB OPENING: STANDARDS & PRACTICES MGR & COORD-Disney Jr/2 OPENINGS/LA: familiarity with Children’s Television Act. Compliance with FCC. Process promo/synergy spots.TV experience needed. Disneycareers.com REQ 264027/264028 (1/21) JOB OPENING: BROADCAST OPS COORD/STAMFORD COORD BROADCAST OPERATIONS/Stamford, CT AETN: https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=87054 (1/21) JOB OPENING: DIGITAL MEDIA/CONTENT & PROGRAMMING COORDINATOR/MTV, NY: 2 yrs exp, Day to day coordination of programming, rights & clearances for Internl content, Strong Excel & database mngt. www.mtvcareers.com (1/21) INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected]. SPRING INTERNSHIP CREDITS ONLY: PR INTERN/AMY LEVY PUBLIC RELATIONS/LA: Assist with press releases, pitches, client meetings &special events.Avail ASAP. Send resumes [email protected] (1/26) SPRING INTERNSHIP CREDITS ONLY: RLR Vertigrated Entertainment Seeks college students interested in ent w strong organizational skills. Informational research, work w client reels & show treatments. Apply: [email protected] (1/26) WINTER/SPRING INTERNSHIP CREDITS ONLY: PRODUCTION INTERN/MIAMI: Public Television station seeks interns for shooting/editing video segments for website. Contact: [email protected] (1/22) WINTER/SPRING INTERNSHIP CREDITS ONLY: PUBLIC RELATIONS INTERN/West Hollywood: Entertainment PR Firm seeks intern for office work, events and drafting bios/press releases/pitches. MUST have reliable transportation. Contact: [email protected] (1/21) SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected] SITUATION WANTED: EXPERIENCED TV PRODUCER WITH MBA – I have an MBA and 9 years experience as a TV Producer. Ideally looking for a position that integrates content and brands. Also open to other opportunities. [email protected] (1/27) SITUATION WANTED: TALENT/DEVELOPMENT EXEC ASST/ NY:4 years experience TV/Talent/Distribution. (CAA) Creative Artists Agency, VIACOM w major properties i.e. Jersey Shore & Daily Show. Know players in industry. [email protected] (1/27) SITUATION WANTED: SALES CLOSER in TV, FILM & MEDIA/NY: 7+ years of Domestic and International experience in Film & TV sales, a powerful sales closer w/ strong Rolodex of clients, sharp professional – email [email protected] (1/26) SITUATION WANTED: EXPERIENCED SUPERVISING PRODUCER: News, Clip, Field and Reality producer seeking gun-for-hire gig. Pilots or Series.Show Runner experience. Team Player and Great Creativity. [email protected] (1/26) SITUATION WANTED: PRODUCER/EDITOR : producing, FCP & Protools editing, 10+ years of experience-TV, documentary, news and radio. NY based but will travel and/or relocate. Contact [email protected] (1/26) SITUATION WANTED: RESEARCH DIR/SALES STRATEGIST: Upfronts coming? 20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (1/26) SITUATION WANTED: ACCOUNT MANAGEMENT/MEDIA PLANNER/BUYER/VIRTUAL: 15+ years of experience in advertising and marketing; organized, detail oriented, multi tasker. Email [email protected] (1/26) SITUATION WANTED: CELEBRITY BOOKER & REALITY CASTING DIRECTOR: 10 years exp. Thousands of contacts. Booked talent for NBC, CBS, Fox, Discovery, A&E, PBS, HGTV, etc. Contact: [email protected] (1/26) E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings. Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs. Cynopsis Media LLC All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2011 To unsubscribe from future mailings, please click here. |
