By Charlene Weisler In a time of hesitancy among some media companies to take action in support of women’s rights, Screenvision is stepping up, says Christine Martino, EVP Ad Sales. Her company has entered into a partnership with Geena Davis Institute on Gender in Media to raise awareness of gender bias in Hollywood. “Screenvision […]
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It’s Not Linear Vs. Streaming
It’s not either/or for linear TV and CTV. As the media ecosystem evolves, Viamedia CEO David...What We Learned at CTV Connect
The Coresight Research team attended the second annual CTV Connect conference, which was held in...Art + Science = Brand Love
The fusion of art and science drives stakeholder value, says Lauren Zweifler, Consultant and Former...
